Ba Graphic Design and Visual Communication
Ba Graphic Design and Visual Communication
Graphic Design
and Visual
Communication
BA (Hons) in
Key Facts
Awarding body Maryse Eloy
School of Arts and
Design, Paris
Delivery mode Full-time
Full duration
3 years
Intake
October
Campus
London
Entry Requirements
Qualification
Full secondary education with
a Baccalaureate or recognized High
School Graduation Certificate as
foreign equivalence (NQF Level 2)
YEAR ONE
--Education of the eye
--Theory of visual communication
--Arts and culture
--Construction, composition, and
expressive drawing
--Sketching and rough
--Colour
--Spatial representation
--Folding packaging
--Design and communication
--Basics of typography
--Photoshop
--InDesign
--Illustrator
--Fixed image and animated image
--Professional Studies
Minimum Age
18 years
YEAR TWO
--News of art
--Sociology
--Story-board
--Typography
--Graphic design and visual
communication
--Packaging design
--Corporate identity design
--Publication design
--Semiology poster
--Advertising
--Branding
--Digital design
--Final Cut Pro (video)
--After Effects
--Professional project and internship
YEAR THREE
--Packaging design and visual
merchandising
--Graphic design and visual
communication
--Publication design
--Design workshops
--Developing and implementing
campaigns
--Marketing and design
--Visual identity and motion design
--Dreamweaver and multimedia
--After school: legislation and
management
--Personal final major graphic project
--Professional Studies
--Internship report
Language
IELTS 6.0 or equivalent (min 5.5 in
each component)
Progression
Here are some routes you can pursue:
--magazine design publishing
--branding and design agencies
--art direction and advertising
--website design
--work in the television and film
industries
--founding your own design studio
--further study and research