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    CSR Project Report

    Uploaded by

    Hemant Vasishth
    Apollo Tyres Ltd is the 17th biggest tyre manufacturer in the world, founded in 1976 with headquarters in Gurgaon, Haryana and 4 manufacturing units. It started CSR initiatives in 2000 focusing on environment, health, and social programs. For environment initiatives, Apollo does paper recycling, organic farming, and cleanliness drives. Health initiatives include HIV/AIDS awareness and anti-tobacco programs. Social programs comprise Project U for vocational training, improved farming practices, hygiene/sanitation, and empowering women. Communication involves mass awareness events, training, and engaging employees and local communities.

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    CSR Project Report

    Uploaded by

    Hemant Vasishth
    170 views4 pages
    Apollo Tyres Ltd is the 17th biggest tyre manufacturer in the world, founded in 1976 with headquarters in Gurgaon, Haryana and 4 manufacturing units. It started CSR initiatives in 2000 focusing on environment, health, and social programs. For environment initiatives, Apollo does paper recycling, organic farming, and cleanliness drives. Health initiatives include HIV/AIDS awareness and anti-tobacco programs. Social programs comprise Project U for vocational training, improved farming practices, hygiene/sanitation, and empowering women. Communication involves mass awareness events, training, and engaging employees and local communities.

    Original Description:

    Project report on CSR activites done by Apollo Tyres.

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    Apollo Tyres Ltd is the 17th biggest tyre manufacturer in the world, founded in 1976 with headquarters in Gurgaon, Haryana and 4 manufacturing units. It started CSR initiatives in 2000 focusing on environment, health, and social programs. For environment initiatives, Apollo does paper recycling, organic farming, and cleanliness drives. Health initiatives include HIV/AIDS awareness and anti-tobacco programs. Social programs comprise Project U for vocational training, improved farming practices, hygiene/sanitation, and empowering women. Communication involves mass awareness events, training, and engaging employees and local communities.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    170 views4 pages

    CSR Project Report

    Uploaded by

    Hemant Vasishth
    Apollo Tyres Ltd is the 17th biggest tyre manufacturer in the world, founded in 1976 with headquarters in Gurgaon, Haryana and 4 manufacturing units. It started CSR initiatives in 2000 focusing on environment, health, and social programs. For environment initiatives, Apollo does paper recycling, organic farming, and cleanliness drives. Health initiatives include HIV/AIDS awareness and anti-tobacco programs. Social programs comprise Project U for vocational training, improved farming practices, hygiene/sanitation, and empowering women. Communication involves mass awareness events, training, and engaging employees and local communities.

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    CSR Project

    Communication process for Apollo


    Tyres Ltd

    Submitted to:

    Submitted by:
    Apollo Tyres Ltd :-17th biggest tyre manufacturer in the world
    Founded:- 1976
    Head Quarter:- Gurgaon Haryana
    Manufacturing Units:- 4 No's

    CSR Started :- 2000


    CSR Initiatives:

    Environment Initiatives

    Social Initiatives

    Health Prevention Initiatives

    CSR Initiatives:

    Environment Initiatives
    -Green 0 Bin (Paper Recycling)
    -Organic Farming
    -Clean My Transport Nagar

    Health Prevention Initiatives


    -HIV-AIDS Awareness & Prevention Programme
    -Anti-Alcoholics & Tobacco Awareness Programme

    Social Initiatives
    -Project U
    -Improved Farming Practices
    -Hygiene & Sanitation
    -Women Forum

    Communication process for ENVIRONMENT


    INITIATIVES

    Mass awareness activities are undertaken along with celebrations on world


    observation days such as Environment day for wider outreach.

    Green 0 Bin (Paper Recycling):-

    In yr 2012~2013 the colleagues across Head-Office & all plants have


    collectively

    recovered 8227 Kg of office paper & channelized it into proper recycling steamer
    rather than being sent to land fill

    Organic Farming:-

    Organic Framing programme running now in the backyard where vegetables


    Like

    onions, Tomatoes etc are grown.

    Waste Management:-

    Mass awareness activities have been undertaken in the community. A


    detailed training programme was conducted in partnership with a local NGO
    on waste management and sanitation, Around 3200 people and 485 schools
    benefitted.

    Employee Engagement on environment sustainability


    The objective of the program is to create awareness on environment and climate
    change. The three steps To assess the existing knowledge, training of trainers
    and designing communication package, location wise shop floor engagement plan
    and monitoring system.
    Spreading the message of water, waste, energy and biodiversity conservation on
    the shop floor.

    Clean my Transport Nagar

    Door-to door waste collection has been started after assessing the areas
    needs.

    Communication process for Health Prevention


    Initiatives

    HIV-AIDS Awareness & Prevention Programme:-

    Health Educators through IPCs or Inter-personal communication sessions


    increase the awareness about STI and HIV among trucking community.

    Counseling All walk-in patients undergo counseling sessions.

    Peer Educators They constitute dhaba owners, mechanics, barbers, tea


    shops owners who are found at the transport nagar and remain in close
    contact with truck owners. They become significant ambassadors for the
    cause.

    Behavior change communication- interpersonal communications, street play


    , puppet shows, etc.

    Workplace program A group of employee were trained as master trainers.

    Customer campaigns.

    Integrating the program with supply chain partners.

    Anti Alcoholism and tobacco awareness program The addiction to tobacco


    was causing absenteeism among employees

    Communication process for Social Initiatives

    Project U:-

    Identification of underprivileged youth and women around plants.

    Campaigning, counseling and registrations of members from identified target groups.

    Vocational training is provided to them.

    Women Forum:-

    These programmes covers topics such as how to make house as home, leadership,
    nutrition, parenting, organic farming, best out of waste workshops etc

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