13 Sales and Market Variances
13 Sales and Market Variances
13 Sales and Market Variances
5,000
Budget
6,000
Sales
$235,000 $300,000
Variable costs
(145,000) (180,000)
(84,000)
(80,000)
$ 6,000 $ 40,000
The company uses a flexible budget to analyze its performance and to measure the effect on operating income of
the various factors affecting the difference between budgeted and actual operating income.
What additional information is needed for Folsom to calculate the dollar impact of a change in market share on
operating income for November?
A. Folsom's budgeted market share and the actual total market size.
B. Folsom's budgeted market share and the budgeted total market size.
C. Folsom's actual market share and the actual total market size.
D. Folsom's budgeted market share, the budgeted total market size, and average market selling price.
A. The market share variance is calculated as follows: [(Actual Market Share Expected Market Share)
Actual Market Size in Units] Standard Weighted Average Contribution Margin per Unit. To determine the
dollar impact of a change in market share on operating income, we need to know the actual market size in
units, actual market share, budgeted market shares and standard weighted average contribution margin per
unit. In the question, we are given the actual units sold, thus, we can calculate the actual market share if we
obtain the additional information of actual market size in units. We also can calculate the standard weighted
average contribution margin per unit from the given data. To complete the formula we also need to obtain
information of budgeted (expected) market share.
B. The budgeted market share and actual total market size in units have to be known in order to calculate the impact
of a change in market share. See the correct answer for a complete explanation.
C. The budgeted market share and actual total market size in units have to be known. See the correct answer for a
complete explanation.
D. The budgeted market share and actual total market size in units have to be known. See the correct answer for a
complete explanation.
Budget
5,000
6,000
$ 235,000
$ 300,000
(145,000)
(180,000)
$ 120,000
Fixed costs
Operating income
(84,000)
(80,000)
6,000
$ 40,000
The company uses a flexible budget to analyze its performance and to measure the effect on operating income of
4,000
Sales revenue
Actual
3,800
$60,000 $53,200
16,000
19,000
15,000
16,000
8,000
7,600
9,000
10,000
The contribution margin volume variance for the month of July would be
A. $200 favorable.
B. $1,800 unfavorable.
C. $400 unfavorable.
D. $6,800 unfavorable.
A. This is the difference between budgeted and actual units. See the correct answer for a complete explanation.
B. The contribution margin volume variance is calculated as follows: (Actual Quantity Budgeted Quantity)
Budgeted Unit Contribution Margin. The actual quantity is 3,800 and the budgeted quantity is 4,000. The
budgeted contribution margin per unit is $9 [($60,000 sales revenue $16,000 variable manufacturing costs
$8,000 variable S&A costs) 4,000 units]. Therefore, the contribution margin volume variance is (3,800
4,000) $9 = $(1,800) unfavorable.
C. This is the difference between the actual and budgeted variable S&A costs. This number does not mean anything.
8,000
Budget
10,000
Unit sales
Static
Actuals Budget
12,000
10,000
Sales
$132,000 $100,000
Variable costs of sales
70,800
60,000
Contribution margin
Fixed costs
Operating income
61,200
32,000
40,000
30,000
$ 29,200 $ 10,000
Which one of the following statements concerning Clear Plus, Inc.'s actual results for May is correct?
A. The flexible budget variable cost variance is $10,800 unfavorable.
B. The sales price variance is $32,000 favorable.
C. The flexible budget variance is $8,000 favorable.
D. The sales volume variance is $8,000 favorable.
A. To answer such a question we have to solve for each possible suggested statement. It is better to start with the
easiest ones. The flexible budget variable cost variance is the difference between actual variable costs and the
flexible budget variable costs. The standard variable cost is calculated using static (master) budget figures: $60,000
10,000 = $6.00. The flexible budget variable cost is calculated as the standard unit variable cost multiplied by the
actual level of output ($6.00 12,000 = $72,000). The flexible budget variable cost variance is $1,200 favorable
($70,800 $72,000). So this is not a correct statement.
B. To answer such a question we have to solve for each possible suggested statement. It is better to start with the
easiest ones. The sales price variance measures the impact of the difference caused by a variance in price. When it
is not specified what item's sales volume variance is referred to, we can assume the contribution margin. The sales
price variance for the contribution margin is calculated as follows: (Actual Contribution per unit Standard
Contribution per unit) Actual Quantity. Actual contribution per unit is $5.10 ($61,200 12,000), and the standard
contribution margin is $4.00 ($40,000 10,000). The sales price variance is therefore $13,200 favorable ($5.10
$4.00) 12,000. So this statement is not correct.
C. To answer such a question we have to solve for each possible suggested statement. It is better to start with the
easiest ones. When it is not otherwise specified, the flexible budget variance equals the difference between actual
operating income and the flexible budget operating income. The flexible budget contribution margin equals actual
units times standard contribution margin or $48,000 ($4.00 standard contribution margin 12,000 actual quantity).
Fixed costs in the flexible budget are the same as fixed costs in the flexible budget. Therefore, the flexible budget
operating income equals flexible budget contribution margin less the master budget (static budget) fixed costs:
$18,000 ($48,000 $30,000). Now we can determine the flexible budget variance as $11,200 favorable ($29,200
$18,000). So this statement is not correct.
D. To answer such a question we have to solve for each possible suggested statement. It is better to start
with the easiest ones. The sales volume variance measures the impact of difference between actual sales
volume and budgeted sales volume. When it is not specified what item's sales volume variance is referred
(c) HOCK international, page 4
40,000 units
Actual
42,000 units
Actual
Results
Sales(units)
Revenue (sales)
Variable costs
Contribution Margin
Fixed costs
Operating Income
Flexible
Budget
Variances
11,000
Flexible
Budget
11,000
Static
(Master)
Budget
12,000
(11,000) U
110,000
120,000
--
72,000
72,000