Purchase Management
Purchase Management
Purchase Management
Management
Submitted By:
Brij Mohan Gupta..037
Shweta Bhandari....005
Varsha Tushir034
Neha Singh004
Anuj Sagar.....014
Deepak Tyagi....028
PURCHASE MANAGEMENT
Till recently, the purchasing process simply involved placing an order with the supplier who
offered the lowest price. Nowadays, increase in competition and market demand and scarcity
of resources have forced organizations to reexamine their purchasing activities. The
purchasing department functions have expanded considerably and include activities such as
verifying the credentials of suppliers, inspecting the quality of the material to be purchased,
ensuring the timely delivery of the material, etc.
While the value of purchased items varies from industry to industry, it adds up to more than
fifty percent of sales in all industries. Purchase management is regarded as a significant
activity in many organizations because of the high cost involved in carrying out purchasing
activities, increasing quality benchmarks, and increasing global competition. Purchase
departments buy raw materials, parts, machinery, and services used by production systems.
The objective of purchase management is to procure the right equipment, materials, supplies
and services in the right quantity, of the right quality, from the right suppliers, at the right
time, at the lowest price.
IMPORTANCE OF PURCHASE MANAGEMENT
Purchase management is considered to be very important function of materials management
in a company. Its importance is felt even outside the formal scope of materials management.
As the purchase decisions commit a very large portion of financial resource of the company
purchase function is said to be highly important. Purchase personnel deal with large number
of external agencies while performing their functions. Hence they represent companys
reputation in the outside world. As they negotiate and finalize deals worth lot of money for
the company their integrity is of utmost importance for the organization.
Value Analysis: The purchasing manager conducts value analysis that aims at
achieving cost effectiveness and maintaining the required level of quality.
PURCHASE SYSTEMS
In an organization all activities are carried out according to systems and procedures for
reducing variations and errors arising out of individuality. This makes performing the
function simple and less prone to errors. Purchase organization also consists of such systems
established for smooth running of purchasing function. These systems are pre purchase
system, ordering system, post purchase system.
1. Pre Purchase System: This system lays down how purchase activity is initiated. Various
activities controlled by this system are requisitioning, selection of suppliers and obtaining
& evaluating quotations.
Requisitions: Requisition for an item may be made by anyone in the organization.
Pre purchase system prescribes separate requisition form for capital equipment as
this purchase activity is controlled by a separate system. Requisition for an item
shall be made in a standard format. This format ensures that indenting person
furnishes all relevant information like quantity, specifications, etc. and gets the
purchase authorized by competent authority in the organization. Thereby making
purchase activity easier and less time consuming. This system shall identify the
hierarchical level competent to authorize the purchase depending on the nature and
value of the item.
2. Ordering System: Purchase order is the most important element in ordering system.
Purchase manager releases the purchase order after selecting the supplier and finalizing
the price and other conditions of sale. Once the purchase order is raised and accepted it
becomes a legal document.
Contents of the purchase order are:
Shipping instructions
b)
Original and a copy is sent to the supplier for acknowledgment of the original
order. This acknowledgment is acceptance of terms and conditions of purchase
order.
c)
One copy is sent to the receiving department for making necessary receiving
arrangement
3.
d)
e)
One copy is sent to finance department for organizing payment to the supplier.
Post Purchase System: This system includes follow up procedures, receipt and checking
invoices.
Follow up procedures: Follow up is an expensive activity for an organization.
Hence this should be minimized and made more effective. A sound procedure for
follow up is required to eliminate duplication and ineffectiveness. After conducting
FSN analysis follow up frequency should be fixed for follow up according to FSN
Crucial for product quality: buyer organizations depend on out sourced components
for producing the product which central to the objectives business. Reliance on
capabilities of supplier to meet tough quality standards is very high in current
business environment.
Member in the value chain: supply source is an important element in the value
chain. Any cost added to the value chain reaches the end user as price. Hence
effectiveness and efficiency of the source becomes vital to business.
PURCHASING POLICIES
The major principles on which purchasing policies should be based are a sound orientation,
reflect a cross functional approach and be directed at improving the companys bottom line.
i.
Business orientation
What end-user market is the company targeting and what are the major developments
going on in those markets?
What competition is the company suffering from and what leeway does the company
has in setting its own pricing policies?
To what extent can materials price increases can be passed onto the last customer or
is it impossible?
What changes are happening in the companys product, production and information
technologies?
What investments will be made by the company in terms of new products and
technology?
ii.
What products will be taken out of the market for the years to come?
Purchasing decisions cannot be made in isolation, and should not be aimed at optimization of
purchasing performance only. Purchasing decisions should be made taking into account the
effects of these decisions on other primary activities like:-
Production planning
Materials management
Transportation
Therefore purchasing decisions need to be based on balancing total cost of ownership. When
buying for instance, a new packaging line it is important to consider not only the initial
investment, but also the costs which will be incurred in the future for buying accessories,
spare parts and services. This example itself illustrates the complexity of its type of purchases
and the different kind of decisions that need to be made.
Careful decision making in those circumstances, therefore requires a cross functional and
team based approach among all the business disciplines affected by it. This can only be done
when top managers are involved. The purchasing and supply manager will lead the
developing of such views and visions.
Important areas to consider when implementing supply and purchase policy are supply,
product and supplier quality, materials costs and prices, supplier policy and communication
policy
i.
Supply
Supply is aimed at the optimization of both the ordering process and the incoming materials
flow.
Purchasing order processing entails handling of:-
Purchasing requisitions
ii.
Central to this aspect are the materials specifications. Two important subjects of concern here
are purchasing early involvement in design and product development and improving product
and supply quality performance. Activities which may contribute to both areas are: Standardization of materials-by striving for standardisation or simplification of
product- specifications, the buyer may reduce product variety resulting in both cost
reduction and supplier dependence at the same time;
A purchasing policy focussed on the life cycle of the end products- there is not much
point in investigating material quality improvements used in products which will be
eliminated shortly;
First to obtain control of materials cost and prices in such a way that suppliers are
unable to pass on unjustified price increases to the company.
Second, to systematically reduce the suppliers materials cost through joint, well
prepared action plans.
Suppliers who perform best should be rewarded with more business in the future.
Targets and possible projects for future co-operation should be determined carefully.
Relationships with suppliers who consistently fail to meet the companys expectations
should be terminated.
However such decisions need to be made based on detailed data on how the supplier
performed in the past and be implemented carefully.
v.
Communication policy
The companys purchasing policies need to be communicated both internally and to suppliers.
Companies use the Intranet for the former and many employ their own Purchasing Websites
in order to communicate their future materials requirements and ways of working to their
suppliers.
The next step is that preferred suppliers have access to the customers Intranet through which
internal users can order directly from them through their electronic catalogues.
VALUE ANALYSIS
The purchasing manager conducts value analysis that aims mainly at achieving cost
effectiveness and maintaining the required level of quality. Value analysis is an organized
effort that studies in detail the value of material. Value Analysis reviews the design changes
with the objective of eliminating high cost materials and the materials that are technically
obsolete and reducing the number of parts. After analyzing the functions and cost of material,
the purchasing manager evaluates the possibilities of using the material.
Value Analysis evaluates the materials by seeking answers to the following questions:-
Can the functions performed by two or three materials be clubbed together and be
replaced by any other material?
Value Analysis involves the coordinated efforts of the engineering, production and the
purchasing personnel and helps in reviewing purchase activities to ensure that expenditures
result in the receipt of appropriate value.
The step by step procedure of Value Analysis is given below:-
Examine all the products/materials that are being reordered and identify each product/
material that needs an improvement.
Gather all possible information about the designs, costs and so forth of the product.
Form a team that includes experts from various functional areas that are related to the
functions performed by the material.
Evaluate the alternatives on criteria like cost and feasibility and eliminate the non
feasible alternatives.
MAKE-OR-BUY DECISIONS
The make-or-buy decision is the act of making a strategic choice between producing an item
internally (in-house) or buying it externally (from an outside supplier). The buy side of the
decision also is referred to as outsourcing. Make-or-buy decisions usually arise when a firm
that has developed a product or partor significantly modified a product or partis having
trouble with current suppliers, or has diminishing capacity or changing demand.
Make-or-buy analysis is conducted at the strategic and operational level. Obviously, the
strategic level is the more long-range of the two. Variables considered at the strategic level
include analysis of the future, as well as the current environment. Issues like government
regulation, competing firms, and market trends all have a strategic impact on the make-orbuy decision. Of course, firms should make items that reinforce or are in-line with their core
competencies. These are areas in which the firm is strongest and which give the firm a
competitive advantage.
Considerations that favor making a part in-house: Cost considerations (less expensive to make the part)
Desire to integrate plant operations
Productive use of excess plant capacity to help absorb fixed overhead (using existing
idle capacity)
Need to exert direct control over production and/or quality
Better quality control
Design secrecy is required to protect proprietary technology
Unreliable suppliers
No competent suppliers
Desire to maintain a stable workforce (in periods of declining sales)
Quantity too small to interest a supplier
Control of lead time, transportation, and warehousing costs
Greater assurance of continual supply
Simple, but comprehensive information display systems that make it possible for
everyone in the plant to respond quickly to problems and understand the plants
overall situation.
Total commitment to quality improvement5 on the shop floor. Workers are encouraged
to think and act positively on how to improve the effectiveness of their work, whereas
their supervisors need to provide active support to bring these ideas to fruition.
Conditions are renegotiated with the supplier. Targets for productivity improvement and cost
reduction, as required by the producer, are also part of these negotiations.
As far as quality is concerned, the guiding principle is zero defects. Imposing quality targets
upon suppliers may represent large savings to the producer, both in terms of a reduction of
the numbers of incoming quality inspections and a reduction of buffer stock. In this way the
supplier is educated towards a better quality performance.
VENDOR MANAGEMENT
Vendor Management is the management and control, by an entity, of those third parties that
supply goods and/ or services to that entity. It is the discipline of establishing service, quality,
cost, and satisfaction goals and selecting and managing third party companies to consistently
meet these goals: Establishing Goals- Just as employees need clearly established goals, operations need
clearly defined performance parameters.
vendor managers must optimize their opportunity to achieve these goals by using third
parties companies.
Selecting Vendors- The fine art of vendor management is essential to optimizing
operational results. Different vendors have different strengths and weaknesses, and it
is the vendor managers responsibility to match the right company with the desired
performance characteristics. Failure to consider this comprehensively could lead to
complete failure.
Managing Vendors- On a daily basis, vendor managers must monitor performance,
provide feedback, champion new projects, define or approve/disapprove change
control processes, and develop vendors. Theres a tremendous amount of detail to this
aspect of the discipline, and weve covered this in many posts here.
Consistently Meet Goals- Operations must perform within statistically acceptable
upper and lower control bounds. Everything the vendor manager does should focus
on meeting goals, from providing forecasts to defining requirements, from ensuring
vendors have adequate staff to ensuring the staff have completed all required training.
VENDOR RELATIONS
By helping the vendor in times of stress and strain with financial aid, by providing
management skills if necessary, and,
The modern management theory and world class manufacturing call for a long-term, almost a
lifetime, association with the vendors. This also means that there will be fewer vendors but
these will be dedicated vendors- almost a part of organizational family.
Until the present and even now, the Indian industry has not given/is not giving much
importance to vendor relations. The emphasis, if any, has been on vendor selection and on
monitoring the performance of the vendor through a vendor rating system. Vendor is the
entity that is, generally, taken for granted. This attitude is: All said and done, the vendors for
the company may change over a period of time. They may change to another business; some
of them may not give the desired performance in quality, delivery and price, and therefore,
one should always expect a drop-out rate in the vendors list of the company.
SELECTION OF VENDORS
1. The production capabilities of the vendor
(a) Capacity to manufacture the required product in desired quantities.
(b) Possibility of future expansion in capacity.
(c) The understanding or the knowledge of the vendor regarding the buying company
and its need.
2. The financial soundness of the company
(a) The vendor companys capital structure.
(b) Whether it belongs to a larger group of companies; whether it is a Private Limited
or a Public Limited company.
(c) The profitability record of the company in the past.
(d) Expansion plans of the company in the future.
3. Technical capabilities
(a) Whether the available machines are capable of the required quality of materials?
What are the future plans of the vendor?
(b) Whether there are enough technical skills available with the vendor?
(c) Whether there is proper research, design and development facility available with
the vendor?
(d) What is the record of the vendor in filling the orders of other buying companies in
the same business?
(e) What has been the consistency in the quality produced by the vendor?
(f) Whether the vendor has appropriate storage and warehouse facilities to retain the
quality of the product produced?
(g) Whether proper quality control procedures are being followed in the vendor
company?
4. Other considerations
(a) What are the working conditions in the vendor company?
(b) How are the industrial relations in the vendor company?
(c) Whether there is any possibility of disruption of the supply of materials in terms of
quantity and/or quality due to human relations problem in the vendor company?
VMI is based on the belief that supplying parties are in a better position to manage inventory
as they have better knowledge of the goods production capacities and lead times. Also it is
based on the belief that allowing vendors to manage inventory reduces the number of layers
in the supply chain, increasing stock visibility and reducing overall inventory levels. To
enable VMI, sales data must be provided to the vendor via Electronic Data Interchange
(EDI), other electronic means, or via traditional human agents at outlets.
Origin of Vendor Managed Inventory
VMI started in the retail business and grew out of Efficient Consumer Response (ECR),
where consumer satisfaction or rather consumer expectation of stock availability is an
important way to have a competitive edge over others. Wal-Mart is one of the successful
pioneers of this supply chain strategy.
VMI is now gradually progressing towards strategic-partnership based forms. These
influences the way companies plan their inventory, evolving to Collaborative Planning,
Forecasting and Replenishment (CPFR).
Usage of Vendor Managed Inventory
Error sensitive industries. Example: Pharmaceutical Sector.
Multiple outlets, fast-moving consumer goods. Example: Wal-Mart.
Perishable goods. Example: K Mart.
Valuable and unpredictable components. Example: PC manufacturing.
Strong competition (small margins). Example: Automotive.
Steps in Vendor Managed Inventory
VMI should be achieved in a number of phases:1. Communicate expectations of all parties.
2. Retailer/distributor must commit to sharing precise information.
3. Vendor must ensure reliable transmission, receipt, and use of information.
4. Agreement on ordering policy, risk and reward sharing.
5. Commit time and resources.
6. Extensive testing.
7. Implementation and evaluation. Adjust.
8. Appreciate vendors that manage the inventory well. Example: promotion to Category
Captain, profit sharing schemes, etc.
Strengths of Vendor Managed Inventory
Supply Chain level
o Lower inventory levels at total supply chain level.
o Less overhead.
o Increased sales.
o Reduces human data entry errors.
Vendors
o Better insight in customer demand (better resource usage, reduced raw and
finished goods inventories).
o Improved, more direct communication with customers.
o Improved market analysis.
o Increased sales via lower out of stock rates.
o Opportunity to provide category management and other value-added services.
Suppliers
o Reduced replenishment times and lower inventory costs.
o Increased sales through reduced stock outs.
o Less redundancy.
o Build strategic strengths through establishing strong supply chain
relationships.
o Vendor assistance with category management.
End-users
o Increased service level.
Management with strong leadership capability to form strategic long term partnerships
(Automotive).
VMI Implementation Challenges
VMI can be made to work, but the problem is not just one of logistics. VMI often encounters
resistance from the sales force and distributors. At issue are roles and skills, trust, and power
shifts. Some of the sales force concerns are:
Loss of control
Effect on compensation - incentive bonuses may depend on how much is sold, but
sales force has less influence under VMI.
Concern that reduced inventory will result in less shelf space and therefore loss of
market share. This concern can be addressed by filling the shelf space with other
stock keeping units from the same vendor.
VENDOR RATING
Vendor rating is the result of a formal vendor evaluation system. Vendors or suppliers are
given standing, status, or title according to their attainment of some level of performance,
such as delivery, lead time, quality, price, or some combination of variables. The motivation
for the establishment of such a rating system is part of the effort of manufacturers and service
firms to ensure that the desired characteristics of a purchased product or service is built in
and not determined later by some after-the-fact indicator. The vendor rating may take the
form of a hierarchical ranking from poor to excellent and whatever rankings the firm chooses
to insert in between the two. For some firms, the vendor rating may come in the form of some
sort of award system or as some variation of certification. Much of this attention to vender
rating is a direct result of the widespread implementation of the just-in-time concept in the
United States and its focus
Good vendor representatives have sincere desire to serve. Vendor reps display
courteous and professional approach, and handle complaints effectively. The vendor
should also provide up-to-date catalogs, price information, and technical information.
Does the vendor act as the buying firm's advocate within the supplying firm?
Inside sales. Inside sales should display knowledge of buying firms needs. It should
also be helpful with customer inquiries involving order confirmation, shipping
schedules, shipping discrepancies, and invoice errors.
Technical support. Does the vendor provide technical support for maintenance, repair,
and installation situations? Does it provide technical instructions, documentation,
general information? Are support personnel courteous, professional, and
knowledgeable? The vendor should provide training on the effective use of its
products or services.
Emergency support. Does the vendor provide emergency support for repair or
replacement of a failed product.
Problem resolution. The vendor should respond in a timely manner to resolve
problems. An excellent vendor provides follow-up on status of problem correction.
A more comprehensive approach is needed for suppliers that are critical to the success of the
firm's strategy or competitive advantage. For firms that fall into the latter category
performance may need to be measured by the following 7 C's.
1. Competency-managerial, technical, administrative, and professional competence of
the supplying firm.
2. Capacity-supplier's ability to meet physical, intellectual and financial requirements.
3. Commitment-supplier's willingness to commit physical, intellectual and financial
resources.
4. Control-effective management control and information systems.
5. Cash resources-financial resources and stability of the supplier. Profit, ROI, ROE,
asset-turnover ratio.
6. Cost-total acquisition cost, not just price.
7. Consistency-supplier's ability to exhibit quality and reliability over time.
BENEFITS
Benefits of vendor rating systems include: Helping minimize subjectivity in judgment and make it possible to consider all
relevant criteria in assessing suppliers.
Providing feedback from all areas in one package.
Facilitating better communication with vendors.
Providing overall control of the vendor base.
Requiring specific action to correct identified performance weaknesses.
Establishing continuous review standards for vendors, thus ensuring continuous
improvement of vendor performance.
Building vendor partnerships, especially with suppliers having strategic links.
Developing a performance-based culture.
Vendor ratings systems provide a process for measuring those factors that add value to the
buying firm through value addition or decreased cost. The process will continually evolve
and the criteria will change to meet current issues and concerns.
RECENT TRENDS AND DEVELOPMENT IN PURCHASING
Many companies are now confronted with diminishing growth opportunities, which results in
a situation where an increase in turnover can only be realized at the expense of the
competition and only with a great deal of effort. This leads to increased pressure on sales
prices and consequently on cost prices and margins, which causes two developments.
-
On the one hand it has resulted in shifts of power between purchasing and selling
parties in many markets. Due to the fact that in many cases the market has changed
from sellers market to buyers market, the role of the buyer is now more dominant
than a number of years ago.
On the other hand the increasing pressure on sales prices and margins has resulted in
an increased pressure on direct materials-related costs. Because the purchasing prices
determine the sales prices in the industrial sector to a large extent, the company will
be constantly on the look-out for opportunities to keep these prices as low as possible.
As a result of both developments, the purchasing and supply strategies of industrial
companies have undergone major changes.
Several examples of these changes are presented below:i.
iv. Make or Buy: Practice shows that several production activities can be done cheaper and
faster by specialized suppliers. Moreover, companies may take greater demands in terms
of quality on external suppliers than on their own. This is why in some industrial
branches, the purchasing to sales ratio has been steadily rising. For some companies
these have resulted in detailed make or buy studies. Purchasing should always be closely
involved in this type of study, because they are the logical source of market information.
v.
vi. Total quality control and just-in-time production: In several companies a growing
interest in quality improvement and increased productivity can be observed. The
activities of the European foundation for Quality Management, initiated by the
presidents of 14 European industries on 5 September 1988, illustrate the first; several
EEC programmes, aimed at logistics, the second. There is a growing awareness in the
international business scene that, if Europe wishes to remain competitive on a world
scale in several sectors, Improvements must be made in both the level of costs and the
level of quality of the end products.
E-PURCHASING AND E-PROCUREMENT
The Internet and e-commerce is drastically changing the way purchasing is done. Internet use
in buying has led to the terms "e-purchasing" or "e-procurement." Certainly, communication
needed in competitive bidding, purchase order placement, order tracking, and follow-up are
enhanced by the speed and ease afforded by establishing online systems. In addition,
negotiation may be enhanced and reverse auctions facilitated. Reverse auctions allow buying
firms to specify a requirement and receive bids from suppliers, with the lowest bid winning.
E-procurement is considered one of the characteristics of a world-class purchasing
organization. The use of e-procurement technologies in some firms has resulted in reduced
prices for goods and services, shortened order-processing and fulfillment cycles, reduced
administrative burdens and costs, improved control over off-contract spending, and better
inventory control. It allows firms to expand into trading networks and virtual corporations.
Criteria for e-purchasing include:
Supporting complete requirements of production (direct) and non-production
(indirect) purchasing through a single, internet-based, self-service system.
Delivering a flexible catalog strategy.
Providing tools for extensive reporting and analysis.
Supporting strategic sourcing.
Enhancing supply-chain collaboration and coordination with partners.
ETHICS IN BUYING
Since the purchasing department deals with large sums of money purchasing personnel may
in some cases may take part in unethical and illegal activities such as manipulating
quotations, fixing prices, favoring up specific supplier and so on.
Most organisations develop a set of rules and guidelines to ensure that their purchasing
manager conduct business in ethical manner. Some of these rules are:-
Bibliography
Operations Management By S.N. Charry
Purchase and Supply Management by Arjan J Van Welee
Operation Management by ICFAI Business School
Operation Management by K. Ashwathapa
Purchase Management by L.C. Jhamb
Wikipedia