Your production process is ready for the future

www.cellro.com

CELLRO
Inspired by the future
C ELLRO is a Dutch manufacturer of Robotcells and
automated solutions for the machine industry: innovative high quality and efficient solutions, aimed at
optimising the result. Standard modules, developed
from decades of expertise in the machine industry.

C ELLROs practical experience with robotisation in

the machine industry enables you to grow towards
a high degree of automation. Step by step growth
is a reality with the modular range, irrespective of
the size of the product series or its complexity. Your
situation takes centre stage. CELLRO listens, advises
and supervises without, of course, losing sight of
reality.

W ant to build a technical and economically

future-proof automation with an innovative partner?
CELLROs Robotcells can be applied in many market
segments where they will prove their quality and
efficiency.

C ELLRO would be very happy to calculate your

return on investment using reliable arithmetical
models.

W ith great dedication, motivation and knowledge, CELLRO produces Robotcells for the
machining industry: automated solutions
implemented for the future focused on small
series production.

CELLRO| the best automation solution

CELLRO | concept
Optimal production
C ELLRO is the future of the machine industry. The
automation process made with us will provide you
with a considerable increase in machine hours and
production. By optimising the production process
with a CELLRO Robotcell, the qualitative performances are improved and the output is considerably
higher while less man hours are needed; after all
your production continues at night without personnel. This automatically gives you more return.

Contents
Increased capacity and
continuous production
C ELLRO considers the machine to be one of the
components of the total production process, all of
which must be used as effectively and efficiently as
possible. The Robotcell and the metalworking machine form an independent twosome that will work
tirelessly day and night; an efficient interpretation
of the work and production time. The cost price per
product is considerably reduced and that means a
higher profit.

O rigins
V ision
M ore return
D emo-/educational centre
C ourses
C ontrol & installation
S ystem manufacturer
C ELLRO controls
C ELLRO Series & Solutions
S ervice & Parts

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C ELLRO is not just an organisation and a product, CELLRO is a powerful concept that capitalises on an urgent need in the machine industry.
Bram de Koning, founder and owner

Steering a course to the future

CELLRO | origins
The machine industr y:
the origins of CELLRO
C ELLROs roots lie in the machine industry. Founder
Bram de Koning has been active in this market for
many years and has experience from various machine companies. The need since 2000 to automate the
production process more cleverly has arisen from
the desire to produce more effectively and
efficiently. A suitable solution in the market
appeared not to exist. The idea of developing our
own universal process-controlled automation solution came into being. And here lies the basis for the
CELLRO concept: automation in a fixed element to
which various machines can be connected.

C ELLRO was founded in 2003 and applied itself to

the development of high quality automated solutions
that could be built up with modules.

W ith knowledge and experience gained from the

machine industry, CELLRO literally knows as no
other which applications and methods the automated cells must have to work efficiently. A wellthought out and complete product assortment has
been developed in the last years. A cell is built up
from standardised components and has a control
system that specifically will be configured to your
wishes and requirements.

I nternational expansion was started at the EMO

2007 in Hannover

New dimension for our industry

CELLRO | vision
The CELLRO vision:
make use of all the oppor tunities with process-controlled
automation
I t is remarkable that the machine plays the star
role in the machine industry and not the production
process. This way use is not made of great opportunities. The machine is seen as part of the whole
production process in automated production and
its use is aimed at achieving maximum output. The
professional is an indispensible link in this process
as a skilled process controller.

Y our knowledge and skill in your speciality are defining for your market position. Your return is determined by the way your production process is laid out.
Efficient automated production with CELLRO produces maximum return.

Our experience is convincing

I n the last years CELLRO has grown into a mature
enterprise with a professional team of staff who are
able to translate the CELLRO concept into actual
products for our customers. We are proud to include
leading parties from machine building, tool manufacture, energy, medical industry, aviation, precision
engineering and the optical industry from all over
Europe in our customer list.

M ore return with CELLRO automatic, now and in

the future.

Make use of all opportunities

CELLRO | more return

Automation with CELLRO:
a profitable prospect
Achieving a healthy return creates confidence in the
future. From the viewpoint that optimisation of the
production process for companies in the machine industry is of paramount importance and results in the
profit margin per product increasing, CELLRO develops and realises products that reduce the handling
and manufacturing costs per product considerably.
In short, you will automatically achieve more return
with CELLRO.
Doubling production with the same work force
Fast change of set-up for regularly repeated small
series production
Monotone work is taken over by a robot
The quality of the product is easier to safeguard
Can be enlarged with modules, therefore step by
step implementable
Universal system easily adapted for new production processes

U nique and customer-orientated solutions can also

be found in CELLRO and guarantee your success;
these efficient solutions are marketed under the
name of CELLRO Solutions. CELLRO is also available after delivery and installation as a professional
adviser and effective partner for new requests or
alterations.

A longside the modular standard, CELLRO develops custom-made solutions based on your
requirements

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CELLRO: An innovative enterprise, an intelligent concept and a reliable product

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CELLRO | demo/training centre

T he demo-centre is also a training centre.
After all, the CELLRO Robotcells are completely operational and equipped for the field. This way CELLRO
offers high quality, practical courses as required:
from general and wide to custom-made, concentrating on your operational situation, your products and
your staff. When a course has finished you and/or
your staff will be able to operate a robot.
CELLRO also offers a number of standard courses
based on the various CELLRO control platforms. A
course in Vision is also one of the options.
CELLRO regularly holds automation and training
days.

A visit to existing business relations is of course

another option. Many customers with their own specific needs and requirements have preceded you!

You can find more information about courses on our

website www.cellro.com

I n the CELLRO training and demonstration centre you will discover the various applications of
our Robotcells and you will be introduced to the
user-friendly control systems.

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Our experience is convincing

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CELLRO | training
The professionals from CELLRO:
a clever and energetic team
T he unprecedented opportunities and user-friendliness of the robots and periphery equipment are not
common property in machine production. Therefore
chances are ignored. CELLRO lowers the barrier
with practical training in robotising for professionals
investing the future.

A re you interested in the opportunity of strengthening your company with robotising? Are you ready to
prepare the organisation for an automated future?

C ELLROs practical training enables you to recognise the opportunities. What activities can you optimise by robotising? How can the process of automation
be organised?

T he systems are set out in the CELLRO training and

demonstration centre Veenendaal to give you clear
picture of the many opportunities to automate your
production process.

B y learning to work with robots and the periphery

equipment, you can personally experience the
practice of the future. You will work in screened off
safety cells with the youngest generation of 6-axial
robots. For the maximum learning effect, more than
two-thirds of the training takes place at the controls
of the Robotcell itself. You are very welcome to visit
CELLRO. Do not hesitate to contact us to meet one
of our specialists.

T he well-organised control panel speaks for

itself

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The professional becomes process operator

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CELLRO | control & installation

E f f e c t i v i t y i n 24 - h o u r p r o d u c t i o n
S ince 2003 the development of the Robotcell has
resulted in high quality, highly automated standard
solutions. The Dutch organisation CELLRO, with offices in Veenendaal, guarantees quality, reliability and
advantages in communication, logistics and price.

T he in-house engineers at CELLRO, along with the

leading suppliers, ensure that high quality components are used in the cell; the assembly and the software, in short the construction of your custom-made
solution in robotising by means of modular standard
elements. The controls: Basic, Smart, Advanced and
Integrated are powerful applications and foresee
every automation requirement.

C ELLRO: a Dutch company with a strong internal

structure and an extensive network of top suppliers. CELLRO, your partner, locally in Europe.

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Return and profit from investment

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CELLRO | system manufacturer

CELLRO Series:
complete assor tment of
efficient production lines and
intelligent control systems
C ellro offers automated solutions for all applications in the machine industry. You will find an overview of our standardised product lines and control
systems on the following pages. Together they form
the complete assortment of which we are very
proud.

C ELLRO imposes high demands on quality, safety

and reliability. In this we are clear because it is
important that your investment lasts. That is why our
Robotcells comprise components from A-brands of
proven quality, such as Fanuc, Siemens and Schunk.
This way you can be sure that our products comply
with the strongest international standards. Additionally the components are available worldwide, and
can be implemented by local dealers.

CELLRO Solutions
D o you have a unique production process for which
our standard application cannot offer a solution?
Put your question to us and make use of our idea
and design power. We have the expertise in house to
develop a specific automation solution especially for
you.

C omponents are produced under close control

by CELLRO. High quality products that comply
with the most stringent demands.

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Robot and machine: a tireless twosome

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CELLRO | Basic

CELLRO | Smart

Basic control:
well-arranged and decisive
The Basic control system is an attractive solution for

Smart control:
a true manager
The Smart control system is an accessible and efficient

product loading and product exchange in the production

of small to large series. The machine leads the communication between the robot and the machine. The software
is installed in the robot controller.

solution for pallet exchange; in combination with product

exchange if required. The system is even more powerful
when pallets are exchanged using automatic clamps.
The system will perfectly function with small to medium
series production.
Smart is the controlling factor in communication between
the robot(s) and the machine(s).

The information is clearly shown with the help of the

user-friendly Touch-Pendant. It is easy for the user to give
orders and adapt activities. Experience has taught us that
after a short course, operation is quick and efficient.

Basic control is also an interesting investment price-wise;

only the software and the Touch-Pendant are required
therefore no extra control components are required.

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Basic control can be extended with modules to a

higher degree of automation
Dialogue control (parametrically programmable)
Application: Machine loading and product exchange for small to large series production
Operation: Via Touch-Pendant of the robot
Ideal for 1 or 2 machines
Users competence after course: Making or adapting programmes
Deburring and cleaning are easy to integrate

Basic

Operation: Via Touch panel

Multiple machines possible
Software: WINCC Flex from Siemens (the most
used platform in Europe for similar applications)
Job manager features
Upgrade possibilities: can be enlarged in modules
to Advanced
Extras can be enlarged to multiple machines with
pallet exchange
Pallet, tool and product handling
Deburring and cleaning are easy to integrate

It is operated via a separate panel with a clearly arranged screen. Among other things, the status of the pallets
can be seen. Other variables can be added depending
on your production process. Pallet and product exchange
by automatic clamping exchange for small and medium
series production

Smart

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CELLRO | Advanced

CELLRO | Integrated

Advanced control

Integrated control

Advanced is the control system when intelligence plays a

It is controlled by means of an industrial PC which shows

The Integrated control is a company-wide platform; the

The system leads in the communication between the

part in the combination of machine and automation. It is

a system that supports decision-forming and is a strong
platform that reacts effectively to deviations and takes
corrective measures without human intervention. The
Advanced control can be used for a multitude of actions
to pallet, tools and product up to and including deburring
and cleaning parts. External equipment, such as measuring benches and cleaning systems, can also be connected to the Advanced control. Robotcell and the machine
communicate via Ethernet.

all the functions. The large, clearly arranged screen

graphically shows the relevant production and process
details. The operator can use a touch screen or a keyboard
as required. The control organises among other things: NC
management and tool management, the presence of the
necessary components such as clamping means, tools and
materials, clever capacity planning and the occupancy of
the Robotcell and machine.

solution for the control and monitoring of comprehensive

production systems with multiple machines, peripheral
equipment and several robots. The Integrated control is
not only aimed at the internal cell process with this but
also at the external process. Detailed planning, processing programmes, tool management, quality assurance,
planning and delivery time are parts of the powerful
planning module, aimed at control, monitoring,
registration and optimisation.

robot and the machines, an important advantage for the

structure in production processes and order processing.
Information from the ERP system can be exchanged with
the Robotcells via the Integrated control exchange and
visa versa. Direct linkage gains extra time because the
data is only inputted once, which automatically leads to a
more efficient production without paper. The control anticipates all the requirements of the MES functionalities.

The Advanced control has a powerful database function.

It connects details to actions, an intelligent feature that
increases as more knowledge is added to the system
without the hardware requiring adaptation. The control
software is written in WINCC SCADA from Siemens, the
most popular software for intelligent production systems.

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As with all the automation solutions from CELLRO, the

Advanced control is also a future-proof investment. That
means: quick construction during installation and as good
as unlimited opportunities to extend the machine quickly
and easily. For instance adding Tool management is an
option so the cell control can register the effectivity of the
tools. The reporting feature shows information in clear
diagrams such as tool data, cutting data and standing time
and important parameters to further optimise the production process. Naturally the Advanced control offers opportunities for expansion so that developing size and degree
of automation is possible in the long term.

Advanced

The Integrated control has an extensive package of

features including the control of periphery equipment
such as measuring benches and cleaning systems. And
outside the cell; treatment of parts outside the cell,
complete tool assurance including linkage to pre-setting
equipment, management of CNC programmes and a
direct link to the CAM pack. Process data is monitored
and managed and can be clearly presented to various
company segments including of course the management.

The Integrated control is a company-wide choice that

links to the investment in an extensive Robotcell and an
extensive production system.

Integrated

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CELLRO | Compact Series

CELLRO | Skid Series

C o m p a c t 1 0 0 0 - 5 w i t h Fa n u c m a c h i n e

Skid 2000 - 70 with Heller machine

M o r e i n f o : w w w. c e l l r o . c o m

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T he Compact Series is the ideal solution for the

T he Skid Series is the Allrounder that

automation of small, light products on the basis

combines many functions with a high (storage)

of small series. Many clever modules and func-

capacity. Pallet exchange, product exchange

tions are possible in a small area. Flexible and

and tool exchange give the highest return in

versatile and a fast return.

combination with the logistically best solution.

Compact

- 1000 - 5 kg
- 1250 - 10/20 kg
- 1500 - 20/50/70 kg

Skid

- 2000 - 50/70/80 kg
- 2000 - 165/210/250 kg
- 1500 - 350 kg

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CELLRO | Toploader Series

CELLRO | Round Series

To p l o a d e r 1 0 0 0 - 7 0 w i t h M a z a k m a c h i n e

R o u n d 1 0 0 0 - 16 5 w i t h 2 M a t s u u r a m a c h i n e s

M o r e i n f o : w w w. c e l l r o . c o m

T he Toploader Series is pre-eminently suitable

T he Round Series is a broad, versatile solu-

for one or more turning and/or turning-milling

tion for when several machines combined with

centres where accessibility to the machine(s) is

a high storage capacity are required. Pallet

of importance. Extra increase in return in

exchange, product exchange and tool exchange

combination with deburring and cleaning.

combined with powerful control give very high

production capacity.

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Toploader

- 1000 - 20/50/70/80 kg

Round

- 2000 - 165/210/250 kg
- 1500 - 165/210/250/350 kg
- 1500 - 350/700 kg

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CELLRO | Track Series

CELLRO | Palletlift Series

Tr a c k 2 0 0 0 - 16 5 w i t h M a k i n o m a c h i n e

Palletlif t 750 - 1000 with Matec machine

M o r e i n f o : w w w. c e l l r o . c o m

T he Track Series is the solution for the automa-

T he Palletlift Series

tion of several machines in combination with

handeling pallets up to 2000 kg for 1 or more

periphery equipment such as measuring ben-

machines. A new generation of automation for

ches and washing machines. The line set-up and

horizontal machines especially, supplemented

the various CELLRO modules provide you with

with product handling and deburring.

is the best solution for

the freedom to grow.

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Track

- 2000 - 50/70/80 kg
- 1500 - 165/210/250/350 kg

Palletlift

- 750/1000 kg
- 1500/2000 kg

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CELLRO | Deburring Series

CELLRO | Tooling Series

Deburring Skid 2000 - 70

R o u n d 1 0 0 0 - 2 0 To o l i n g w i t h D e p o m a c h i n e

M o r e i n f o : w w w. c e l l r o . c o m

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T he Deburring Series is the solution for automa-

T he Tooling Series can be used when many

ted finishing and cleaning of the most diverse

tools are needed but also for larger and heavier

products. Can also be combined for loading pro-

tools. The Tooling Series can also be used in

ducts into automatic clamping jigs and clamps

combination with other CELLRO Series.

Deburring Series

- 2000 - 50/70/80 kg
- 2000 - 165/210/250 kg

Tooling Series

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CELLRO | Solutions

CELLRO | Solutions

Solution: product automation for pump par ts

Solution: product automation for cabin suppor ts

M o r e i n f o : w w w. c e l l r o . c o m

A dvanced product exchange automation equip-

P roduct exchange automation between a Kardex

ped with Vision and linked to a Hessapp vertical

paternoster product storage and a Mazak machine

lathe with two spindles. The whole configuration

in which the products are delivered in pallet boxes

guarantees very high output. Maximum flexibi-

ready for transport. This configuration provides

lity and ease of operation.

the opportunity of making efficient product storage and just in time delivery possible.

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Solutions

Solutions

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CELLRO | service & parts

Service and parts:
yo u c a n c o u n t o n o u r s e r v i c e
C ELLRO Robotcells are manufactured from high
quality material. That is a necessity, after all the
machines do produce twenty-four hours a day, seven
days a week. Regular maintenance is important to
keep the system at its best. In consultation with you,
we keep critical parts in stock and the other parts
are quickly and efficiently available from leading
suppliers such as Fanuc, Siemens and Schunk.
It is possible that an unexpected breakdown could
occur as a result of contamination, for example. Fast
and professional service is then of crucial importance. You can count on our regional service team of
experienced engineers who are at your service day

and night. Our helpdesk is able to remedy many

calamities remotely via an online link to your
system. Otherwise our service engineers will be with
you quickly to put right the breakdown.

M aximum efficiency from Robotcell and machine requires a high degree of service. CELLRO
offers you that guarantee with high product
quality and demand-driven engineers.

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Effectivity in 24-hour production

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CELLRO
An innovative enterprise, an intelligent concept and a
reliable product
Twice the number of production hours
Product, pallet and tool exchange
Modular expandable
Fast product change
Brand-independent
Made in Holland

CELLRO BV (headquarters)
Koningsschot 41
3905 PR Veenendaal
THE NETHERLANDS
T. +31(0)318 627 100
F. +31(0)318 627 101
www.cellro.com