Soft Skills Workshop
Soft Skills Workshop
Dallas SPE
1/26/2016
Deborah Hempel-Medina
Introductions
Name
Employer
Favorite Ice Cream
Soft Skills????
Branding
What is Branding?
Common Brands
Best Buy
Amazon
Coke
What is Branding?
Name
Logo
Colors
Customer Service
An expectation
http://graphics.latimes.com/girl-scout-cookies/
http://graphics.latimes.com/girl-scout-cookies/
http://graphics.latimes.com/girl-scout-cookies/
Rebranding A Classic
Create a new:
Cookie Name
Box Design
Tag Line
(If desired, you may modify the ingredients,
but your new recipe can not change over
time.)
Results
Market Change
Cookies are now $1/box
Your customers have an expectation
You have locked in your recipe
You can not change your costs
Results
http://www.macrotrends.net/1369/crude-oil-price-history-chart
You, Inc.
Cyber Vetting
Cyber Vetting
Donts
Dos
Consider yourself a commodity
Formulate how you want others to see you in the
industry
Google: Presence, impression management,
permanence, access
Google yourself
Look at your profiles as an outsider
Maintain your pages
Police your tags, comments, etc.
Control your privacy settings
Friends vs. work
Develop/update LinkedIn profile
Additional Reading
http://www.cio.com/article/2951765/social-networking/7-social-media-mistakes-jobseekers-must-avoid.html
Networking
What is Networking?
What is Networking?
Making friends
Why Network?
Team exercise
Mojo
Non-technical Audiences
http://www.youtube.com/watch?v=oIS5n9Oyzsc
Dictionary Anyone?
Who owns a dictionary?
Who has used it in the last 5 years?
http://www.mlive.com/opinion/kalamazoo/index.ssf/2012/08/fracking_destorys_our_roads_sc.html
Adapted from Technical Writing 101, Pringle and OKeefe, pg. 92 and Hurley, pg. 142
Storytelling Examples
The Goal
Georges Secret Key to the Universe
Storytelling
https://www.pge.utexas.edu/images/Rachel_-_methane_hydrates.pdf
Presenting
Presenting
Name 25 things
Non-Verbal
Eyes
Voice
Pace
of speech
Professional image
Non-Verbal
Stance
http://www.youtube.com/watch?v=Nfv1FhdaBBk
PowerPoint Slides
Graphics
Fonts/Font sizes
Backgrounds
Number of words
Organized
Spelling errors or typos?
Intro/body/conclusions
Slides
Animations
Using your slides AS a report
Hide slides or have backup slides
Filler Words
Your thoughts
http://www.youtube.com/watch?v=ThEAO0lt4Dw
Remember
http://www.slideshare.net/jessedee/you-suck-at-powerpoint-2
a question
Challenge the audience or ask them
to brainstorm
Example
Demonstration
See/show/do
Progress??
My presenting experience
Additional References
http://www.cob.sjsu.edu/splane_m/presentationtips.htm
https://www.youtube.com/watch?v=_JU48-FVqvQ
https://www.youtube.com/watch?v=KbSPPFYxx3o&index=2&list=RDMjcO2ExtHso
Successful Speaking
1.
2.
3.
4.
Be prepared
Fight perfection
Fight adrenaline
Be a good actor
Be a Good Actor
http://www.youtube.com/watch?v=Ks-_Mh1QhMc
Start at 10:25
Successful Speaking
1.
2.
3.
4.
5.
Be prepared
Fight perfection
Fight adrenaline
Be a good actor
Visualize success
Visualize Success
http://www.youtube.com/watch?v=Fx1GBrQEzjw
Successful Speaking
1.
2.
3.
4.
5.
6.
7.
Be prepared
Fight perfection
Fight adrenaline
Be a good actor
Visualize success
Think rationally
Start strong
http://www.youtube.com/watch?v=IPIvwu573Y
Questions