Project Report: Submitted in Partial Fulfillment For The Award of The
Project Report: Submitted in Partial Fulfillment For The Award of The
Project Report: Submitted in Partial Fulfillment For The Award of The
This is to certify that the project titled COMPANY PROFILE OF PIDILITE INDUSTRIES LTD..
is an academic work done by PIYUSH SINGHI submitted in the partial fulfillment of the
requirement for the award of the degree of Bachelor Of Business Administration from Maharaja
Agarsen Institute of Management Studies, Delhi, under my guidance & direction. To the best of my
knowledge and belief the data & information presented by her in the project has not been submitted
earlier.
Signature:
PREFACE
Someone has rightly said that practical experience is far better and closer to the real world than
mere theoretical exposure. The practical experience helps the student to view the real business
world closely, which in turn widely influences his/her perceptions and understanding of the real
situation.
Research work constitutes the backbone of any management education program. A
management student has to do research work quite frequently during his entire life span. The
research work entitled company profile of pidilite industries ltd. aims to know the profile of
Pidilite and the product offered by it.
This project has offered me an opportunity to put all my efforts and the theoretical knowledge
to practice and enhance my knowledge. It is surely going to help me in my future projects too.
In the preparation of this report, I have made every effort to ensure that all steps involved in
development of this project are adequately covered and the report be completed in it.
Any suggestions for improvement, if rendered, will be gratefully accepted .I sincerely hope that
this project will prove pure knowledge imparting, through provoking and thus stimulating
future research work on these guideline.
ACKNOWLEDGEMENT
A formal statement of acknowledgement will hardly meet the ends of justice in the matter
of expressing my deep sense of gratitude and obligation to all those who helped me in
the completion of this project report.
I wish to express my heartfelt thanks to Mrs. Sumedha Dutta my project guide who
guided me throughout my project by providing valuable suggestions and providing me
with essential facilities thereby making it possible for me to accomplish the project.
It was the most difficult project which I have taken for the first time in my still
career . Above all, I thanks for giving me Strength and patience to overcome
difficulties , which crossed my way in the accomplishment of this endeavor.
CONTENTS
S.NO
PARTICULARS
PG.NO
1.
STUDENT UNDERTAKING
2.
3.
PREFACE
4.
ACKNOWLEDGEMENT
5.
EXECUTIVE SUMMARY
6.
INTRODUCTION
7.
COMPANY PROFILE
10
Board of directors
Product range
Code of Conduct
International business
Achievements /Awards
Company head office
Competitors
Milestones
Organizational structure
8.
RESEARCH METHODOLOGY
27
9.
FINDINGS
30
10.
SWOT ANALYSIS
31
11.
36
6
12.
BALANCE SHEET
38
13.
CAPITAL STRUCTURE
40
14.
42
15.
CASH FLOW
43
16.
HALF YEARLY
44
17.
DISTRIBUTION OF REVENUE
46
18.
CURRENT RATIO
47
19.
48
20.
49
21.
50
22.
SUGGESTION
51
23.
CONCLUSION
52
24.
53
25.
BIBLIOGRAPHY
54
EXECUTIVE SUMMARY
Pidilite Industries Limited is the largest adhesive manufacturer in India found in 1959. It also
has worldwide presence in adhesives, art material and industrial chemicals.
Pidilite's most famous product is the Fevicol range of adhesives. Its other famous brands are Dr.
Fixit, Cyclo, Ranipal, Hobby Ideas, M-seal and Acron.
Pidilite's corporate office is located in Andheri (East), Mumbai. The company has
manufacturing facilities at various locations in India, including Mahad (Maharastra), Vapi
(Gujarat) Baddi (Himachal Pradesh) and Kala Amb (Himachal Pradesh). It has also make Fevi
Kwik India's first ever One Drop Instant Adhesive. This Brand Most Popular Instant Adhesive
In South Asian Country.
Its operating income is Rs. 441.88 crore(2010-11) and net income is Rs.303.87 crore(2010-11).
INTRODUCTION
Since its inception in 1959, Pidilite Industries Limited has been a pioneer in consumer and
specialities chemicals in India.
8
Over two-third of the companys sales come from products and segments it has pioneered in India.
1969
- The Company was incorported as a private limited company on 28thjuly
under the name of Parekh Dychem Industries Pvt. Ltd., to acquire and
take over on a going concern the business carried on by a
partnership
firm M/s. Parekh Dychem Industries established in 1961 and having a
factory in Mumbai. The Company was promoted by Balvantray Kalyanji
Parekh along with his brothers. The brand names, are being Fevicol,
Fevibond, Fevigum, Pidifix, Pidivyl, Pidicryl, Acrolise, etc.
- The Company undertook to set up synthetic resin project with a
capacity resin project with a capacity of 3000 TPA at Mahad
Industrial
area in Raigad district, Maharashtra. Also undertook to set up a
constructions chemicals project at Taloja industrial area, Taloja,
Maharashtra.
Its product range includes Adhesives and Sealants, Construction and Paint Chemicals, Automotive
Chemicals, Art Materials, Industrial Adhesives, Industrial and Textile Resins and Organic Pigments
and Preparations. Most of the products have been developed through strong in-house R&D.
The Group's turnover is about 2500 Crores for the year 2010-11.
Pidilite Industries is the market leader in adhesives and sealants, construction chemicals, hobby
colours and polymer emulsions in India. Our brand name Fevicol has become synonymous with
adhesives to millions in India and is ranked amongst the most trusted brands in India.
Pidilite is also growing it's International presence through acquisitions and setting up manufacturing
facilities and sales offices in important regions around the world. Fevicol is now the largest selling
adhesives brand in Asia.
We have reached where we are today mainly due to the close team-work of our employees and due to
our shared value system which emphasizes commitment to excellence, closeness to customers, and
the spirit of innovation
9
PURPOSE OF STUDY
Limitations :
COMPANY PROFILE
The Company was incorported as a private limited company on 28thJuly
under the name of Parekh Dychem Industries Pvt. Ltd., to acquire and
take over on a going concern the business carried on by a
partnership
firm M/s. Parekh Dychem Industries established in 1961 and having a
factory in Mumbai. The Company was promoted by Balvantray Kalyanji
Parekh along with his brothers. The brand names, are being Fevicol,
Fevibond, Fevigum, Pidifix, Pidivyl, Pidicryl, Acrolise, etc.
10
MR.B.K.PAREKH
VICE CHAIRMAN :
MR.S.K.PAREKH
11
MANAGING DIRECTOR :
MR.M.B.PAREKH
MR.N.K.PAREKH
DIRECTORS :
MR.R.M.GANDHI
MR.N.J.JHAVERI
MR.BANSI S.MEHTA
MR.RANJAN KAPUR
MR.YASH MAHAJAN
MR.BHARAT PURI
MR.D.BHATTACHARYA
MR.SANJEEV AGA
WHOLETIME DIRECTOR :
MR.A.B.PAREKH
MR.A.N.PAREKH
MR.R.SREERAM (w.e.f.- 08/11/2011)
PRODUCT RANGE
Companys background
Company Background - Pidilite Industries
Industry Name
Chemicals - Speciality - Others
House Name
Not Applicable
Collaborative Country
N.A.
Name
Joint Sector Name
N.A.
Year Of Incorporation
1969
Year Of Commercial
N.A.
Production
Fevicol MR
Features :
Ready to use, non-staining
Bonds paper, cardboard, thermocol, fabrics, wood, plywood, etc
Fevigum
Features :
Synthetic gum
Excellent paper-to-paper bonding
Fevistik
Features :
Disapperaing coloured glue stick.
Ideal for paper-to-paper bonding
13
Features :
Instant-bonding
Adheres to various materials such as paper, plastic, wood, metal and more.
Fevi Bond
Features :
Provides flexible bond
Useful in household, auto and toy segment
Fevitite Rapid
Features
Two component (resin and hardener) fast setting epoxy adhesive
Sets in 5 minutes
Saves time & money
Fast production and maintenance
FeviKwik
Features
Bonds in seconds
Versatile. Useful in a wide range of applications in home and industry.
14
M-Seal
Features
Sets in 30 minutes (at 27 C)
Can be moulded into different shapes
Cures to a hard mass
Provides rock hard sealing. Can be shaped, drilled, filed, sanded, painted upon
MSeal Plumber
Features
Suitable for open and concealed fitting
Useful for assembling therated pipe used in watter distribution
Silicone Sealants
Features
No mixing is required, directly applicable through cartridge.
No solvent hence eco-friendly.
Completely non-sagging in nature.
Tough & flexible after curing so performs well during expansion & contraction.
Cures by moisture absorption from air at ambient temperature & relative humidity.
Service temperature From 60 to + 180C.
Up to 95% recovery after plastic deformation.
Good UV resistance & insulation properties.
No primer is required when sealing joints in glass, ceramics and vitreous surfaces
15
Features
Guaranteed length.
Does not transfer glue i.e. after peeling-off there is no need to clean the surface.
Easy to unroll and tear.
Dividend Summary
16
For the year ending March 2012, Pidilite Industries has declared an equity dividend of 190.00%
amounting to Rs 1.9 per share. At the current share price of Rs 206.15 this results in a dividend yield
of 0.92%.
The company has a good dividend track report and has consistently declared dividends for the last 5
years.
* As per the Profit & Loss account
Dividend Declared
Announcement Effective
Date
Date
24-05-12
06-07-12
19-05-11
08-07-11
Dividend Dividen
Remarks
Type
d (%)
Final
190.00Final
175.00 Rs.1.75 per share(175%)Dividend
Rs.0.50 per Share (50%) Special Dividend &
20-05-10
26-07-10 Final
150.00
Rs.1.00 per Share (100%) Dividend.
21-05-09
17-07-09 Final
175.0030-05-08
11-08-08 Final
175.00AGM
23-05-07
14-08-07 Final
150.00AGM
Source : Dion Global Solutions Limited
The Directors and Senior Management personnel of the Company shall adhere to the
Shall act in accordance with the highest standards of personal and professional integrity,
honesty and ethical conduct.
17
Shall not allow their personal interest to conflict with the interest of the Company. In the
event of there being a conflict of interest and duty, they should make full disclosure of all
facts and circumstances thereof to the Board of Directors.
Shall maintain the confidentiality of the information of the Company received/obtained by
them in the course of their position as Director/Employee of the Company except when
disclosure is authorized or legally mandated and not use confidential information for their
own advantage or profit.
Shall use best endeavors to protect companys assets and property and ensure its efficient
use.
Shall not derive any personal benefit (including without Limitation through the use of
Companys property, assets, information, or position except that which they are lawfully
entitled to.
Shall not compete directly with the business of the Company or with any business that the
Company is considering to establish
Employee benefits:
overall well-being of our employees and various initiatives are taken to ensure the same. As an
evolving and diversified business, we are constantly adding newer facilities for our employees so that
a day at work is far from monotonous. Working towards achieving our goal as one big family, we add
an element of fun to the daily grind ensuring employees look forward to spending a great day at work,
every day.
18
Overseas Acquisitions
In the last five years we have significantly increased exports of consumer & craftsmen products in
order to achieve sustained growth. We are also expanding our distribution network in various
countries and deploying additional manpower.
To facilitate better global networking, we have also established offices / subsidiaries in several
countries including Singapore, USA, Brazil, UAE, Saudi Arabia, Indonesia, Egypt, Bangladesh, UK,
Kenya, South Africa and Ghana.
Rural development:
Various initiatives are taken to develop the rural interiors of Gujarat and associations are made to
ensure the overall welfare of the villagers. This includes making necessary provisions to provide them
with a better livelihood and looking after their day-to-day needs.
Animal Husbandry
Over 25000 cattle have been successfully treated through surgical procedures and initiatives are taken
to ensure a healthy usage pattern that is beneficial to the farm cattle and the owner is adopted
Indira Awaas Yojana
Pidilite supports the Indira Awaas Yojana scheme in Mahuva district to provide grant for construction
of houses to members of scheduled castes/scheduled tribes, bonded labourers and those surviving
below the poverty line.
Education initiatives
19
COMMUNITY INITIATIVES
a. RURAL DEVELOPMENT
b. EDUCATION INITIATIVES
20
c. HEALTHCARE PROJECTS
INTERNATIONAL BUSINESS :
Pidilite has enhanced its international presence through various ventures around the globe .
It operates in :
UAE
BRAZIL
SOUTH AFRICA
EGYPT
INDONESIA
SRI LANKA
BANGLADESH
CHINA
THAILAND
SINGAPORE
UNITED STATES OF AMERICA
UNITED KINGDOM
GHANA
ACHIEVEMENTS /AWARDS :
A showcase of the advertising campaigns by Pidilite that won accolades at varied prestigious
advertising festivals for their creative excellence.
Fevicol for vagabond
Fevicol mixed media
Fevicol guess radio
21
T H
22
EMAIL: pil@pidilite.com
WEB : www.pidilite.com
COMPETITORS :
Camlin
VISION :
Be the business leader by promoting innovation & achieving global standards.
Delight customer by offering quality product and services
24
Instill can do attitude on where team spirit ,lean continuously & achieve a high level of
employee satisfaction.
Adopt ethical,safe & environment friendly practical practices.
MISSION:
Invite,invest and embrace talented people and scientists for great challenges ahead.
Support ,serve and satisfy a;; valuable customers with our innovative products and excellent
technical competency.
Innovate with our customers to provide total satisfactions and business growths.
MILESTONES
Long road for the great success since 1959 in india and keeping creating new business through
innovation for the next decades ahead.
Marking another major achievement and milestone for pidilite group on marching its new
journey on establishing pidilite innovation centre Singapore in 1997.
25
ORGANIZATIONAL STRUCTURE
26
27
Research methodology is the system of collecting data for research projects. The data may be
collected fo either theoretical or practical research. For example: management research may be
strategically conceptualized along with operational planning methods and change management.
There are 2 main types of research methodology:
Quantitative methodology- it is the type by which you test the significance of your
hypothesis ,in other words you answer the words: how much? Is there relationship?
Quantitative methods tend to be systematic and use numbers.
Qualitative methodology- it is the type by which you are depending on your observations and
descriptions.
RESEARCH DESIGN
Research design is a plan outlining how information is to be gathered for an assessment or
evaluation that includes identifying the data gathering methods, the instruments to be used or
created , how the instruments will be administered , and how the information will be
organized and analyzed.
The preparation of the research design , appropriate for a particular research problem,
involves usually the consideration of the following:
1. The means of obtaining the information
2. The availability and skills if the researcher and his staff(if any)
3. Explanation of the way in which selected means of obtaining information will be
organized and the reasoning leading to the selection
4. The time available for research
5. The cost factor relating to research, i.e., the finance available for the purpose.
DATA COLLECTION
In dealing with any real life problem it is often found that data at hand are in-adequate , and hence, it
becomes necessary to collect data that are appropriate . There are several ways of collecting the
28
appropriate data which differ considerably in context of money costs, time and other resources at the
disposal of the researcher. The methodology adopted in conducting this survey was quite simple.
PRIMARY DATA: Primary data is important for all areas of research because it is
unvarnished information about the results of an experiment or observation .It is like the
eyewitness testimony at a trial. No one has tarnished it or spun it by adding their own opinion
or bias so it can form the basis of objective conclusions .Primary data is the specific
information collected by the person who is doing the research. It can be obtained through
clinical trials, case studies, true experiments and randomized controlled studies. This
information can be analyzed by other experts who may decide to test the validity of the data
by repeating the same experiments.
SECONDARY DATA: Secondary data is the data collected by someone other than the user
.Common sources of secondary data for social science include censuses, surveys,
organizational records and data collected through qualitative methodologies or qualitative
research. Primary data, by contrast, are collected by the investigator conducting the research.
Secondary data analysis saves time that would otherwise be spent collecting data and,
particularly in the case of quantitative data ,provides larger and higher-quality databases than
would be unfeasible for any individual researcher to collect on their own. In addition to that ,
analysts of social and economic change consider secondary data essential, since it is
impossible to conduct a new survey that can adequately capture past change and/or
developments.
BUT my research concerned with secondary data only.
SECONDARY DATA
Secondary data is the data that have been already collected by and reality available from other
sources. Such data are cheaper and more quickly obtainable than primary data and also may
be available when primary data cannot be obtained at all.
29
Secondary data is something that seldom fits in the framework of the marketing research
factors.
Accuracy of secondary data is not known.
Data may be outdated.
FINDINGS
30
SWOT ANALYSIS
A scan of internal and external environment is an important part of the strategic planning
process. Environment factors internal to the firm can be classified as strength (s), and weakness
(w), and factors external to the firm can be classified as opportunity (o), and Threat (T). Such
31
an analysis of internal and external factors is referred as SWOT analysis. The SEOT analysis
has been useful tool for the industry. The process of utilizing the SWOT approach requires an
internal survey of opportunities and threats.
STRENGTHS
32
WEAKNESS
33
34
OPPORTUNITIES
THREATS
35
Cost of products largely dependent on crude oil prices which acts as raw material in
production of adhesives which inturn provides 50% of revenue.
Competitors
Threats from small scale industries.
Mar'12
Mar'11
Mar'10
Mar'09
Mar'08
2,974.68
2,495.10
2,028.73
1,912.01
1,705.97
Excise Duty
158.36
138.91
98.14
146.23
168.78
NET SALES
2,816.32
2,356.19
1,930.59
1,765.78
1,537.19
Other Income
0.00
0.00
0.00
0.00
0.00
TOTAL INCOME
2,844.81
2,379.47
1,948.50
1,784.52
1,554.05
Manufacturing Expenses
36.62
33.58
26.84
30.99
55.41
Material Consumed
1,713.29
1,371.43
1,087.07
1,118.40
914.57
Personal Expenses
261.16
226.46
197.54
163.04
130.31
Selling Expenses
142.90
125.08
97.26
84.37
65.66
Administrative Expenses
165.85
135.97
124.38
122.36
108.66
Expenses Capitalised
0.00
0.00
0.00
0.00
0.00
Provisions Made
0.00
0.00
0.00
0.00
0.00
TOTAL EXPENDITURE
2,319.82
1,892.52
1,533.10
1,519.17
1,274.61
Operating Profit
496.50
463.68
397.49
246.61
262.58
EBITDA
524.99
486.95
415.40
265.35
279.44
Depreciation
47.93
44.39
46.39
47.22
38.50
Other Write-offs
0.00
0.00
0.00
0.00
0.00
EXPENDITURE:
37
EBIT
477.07
442.56
369.01
218.14
240.94
Interest
24.50
30.16
32.58
38.68
20.58
EBT
452.56
412.41
336.43
179.46
220.36
Taxes
109.61
93.62
39.75
16.82
36.32
342.95
318.78
296.68
162.63
184.03
-8.45
-14.89
-7.56
-16.26
3.92
0.00
0.00
4.37
0.00
0.40
Other Adjustments
0.00
0.00
-4.37
0.00
-0.3
REPORTED PAT
334.51
303.89
289.12
146.38
187.95
Preference Dividend
0.00
0.00
0.00
0.08
0.00
Equity Dividend
96.51
88.57
75.92
44.29
44.29
190.11
175.00
150.00
174.99
174.99
5,076.49
5,061.35
5,061.35
2,530.61
2,530.61
6.59
6.00
5.71
5.78
7.43
KEY ITEMS
BALANCE SHEET
38
Particulars
Mar'12
Liabilities
Mar'11
Mar'10
Mar'09
Mar'08
50.76
50.61
50.61
25.31
28.18
1,320.90
1,088.91
887.05
691.86
614.30
Net Worth
1,371.66
1,139.53
937.66
717.17
642.48
Secured Loans
230.56
85.94
218.45
259.31
190.43
Unsecured Loans
33.57
200.79
202.98
298.70
312.17
TOTAL LIABILITIES
1,635.80
1,426.26
1,359.10
1,275.19
1,145.08
Gross Block
972.34
872.00
801.18
773.15
677.32
476.42
431.03
388.92
343.28
297.35
Net Block
495.92
440.97
412.26
429.87
379.97
384.28
333.08
282.62
243.43
167.09
Investments.
332.80
399.74
510.66
240.71
162.37
Inventories
396.30
354.44
250.63
228.89
265.54
Sundry Debtors
326.12
286.59
238.76
241.30
205.75
257.78
93.21
33.12
127.08
148.55
115.77
100.04
108.99
98.09
92.48
1,095.97
834.28
631.50
695.36
712.33
Current Liabilities
533.94
463.39
380.26
274.73
216.90
Provisions
139.23
118.42
97.68
59.46
59.78
673.18
581.82
477.94
334.19
276.68
422.80
252.46
153.56
361.18
435.64
Misc. Expenses
0.00
0.00
0.00
0.00
0.00
Assets
39
1,635.80
1,426.26
1,359.10
1,275.19
CAPITAL STRUCTURE
Period
Instrument
Authorized
Capital
Issued
Capital
40
- PAI D U P-
1,145.08
From
To
(Rs. cr)
Face
Value
Capital
(Rs.
Cr)
2011
70.0
50.8
507648626
1.0
50.8
2010
70.0
50.6
506134612
1.0
50.6
2009
70.0
50.6
506134612
1.0
50.6
2008
39.0
25.3
253061306
1.0
25.3
2007
39.0
25.3
253061306
1.0
25.3
2006
27.5
25.2
252394000
1.0
25.2
2005
27.5
25.2
252394000
1.0
25.2
2004
27.5
25.2
25239400
10.0
25.2
2003
27.5
25.2
25239400
10.0
25.2
2002
27.5
25.2
25240000
10.0
25.2
2001
27.5
25.2
25239400
10.0
25.2
2000
27.5
25.2
25239400
10.0
25.2
1999
27.5
12.6
12619700
10.0
12.6
1998
14.8
12.2
12241600
10.0
12.2
1997
14.8
12.2
12238800
10.0
12.2
1996
14.8
12.2
12238200
10.0
12.2
1995
9.8
6.1
6121000
10.0
6.1
1994
9.8
6.1
6055000
10.0
6.1
1993
9.8
6.1
6055000
10.0
6.1
1992
9.8
4.5
4518622
10.0
4.5
1990
.4
.3
317000
10.0
.3
1989
.4
.3
317000
10.0
.3
41
SHAREHOLDING PATTERN
Holder's Name
No of Shares
% Share Holding
Promoters
356265274
70.05%
ForeignInstitutions
66762119
13.13%
GeneralPublic
48002607
9.44%
NBanksMutualFunds
18583605
3.65%
42
OtherCompanies
9484326
1.86%
FinancialInstitutions
6582377
1.29%
ForeignPromoter
2901606
0.57%
ForeignOcb
3032
0.00%
CASH FLOW
Particulars
Mar'12
Mar'11
Mar'10
Mar'09
Mar'08
444.12
397.52
328.87
163.20
224.28
506.90
322.40
411.66
260.23
127.88
-231.52
-37.06
-345.48
-227.98
-290.96
-285.84
-245.86
-160.13
-53.72
288.01
-10.46
39.49
-93.96
-21.47
124.93
43
72.32
32.83
127.08
148.55
23.62
61.86
72.32
33.12
127.08
148.55
HALF YEARLY
Sep'12
Mar'12
Sep'11
Mar'11
Sep'10
1,733.33
1,343.70
1,480.18
1,157.51
1,222.42
Other Income
26.06
27.17
8.04
8.97
5.99
Total Income
1,759.39
1,370.87
1,488.22
1,166.48
1,228.41
INCOME:
44
EXPENSES
Stock Adjustments
5.31
-15.75
-13.02
-45.67
-12.88
871.20
622.83
595.97
458.09
440.15
0.00
0.00
0.00
0.00
0.00
Employee Expenses
151.56
130.54
130.62
115.67
110.79
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
Expenses Capitalised
0.00
0.00
0.00
0.00
0.00
Other Expenses
367.81
389.56
488.26
429.57
407.47
Provisions Made
0.00
0.00
0.00
0.00
0.00
TOTAL EXPENSES
1,395.88
1,127.18
1,201.83
957.66
945.53
Operating Profit
337.45
216.52
278.35
199.85
276.89
EBITDA
363.51
243.69
286.39
208.82
282.88
Depreciation
25.19
24.54
23.38
22.48
21.91
EBIT
338.32
219.15
263.01
186.34
260.97
Interest
10.93
11.98
9.91
9.96
16.86
EBT
327.39
207.17
253.10
176.38
244.11
Taxes
82.37
45.84
63.86
39.09
54.53
245.02
161.33
189.24
137.29
189.58
Extraordinary Items
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
Other Adjustments
0.00
0.00
0.00
0.00
0.00
Reported PAT
237.40
145.28
189.24
114.32
189.58
KEY ITEMS
45
0.00
0.00
0.00
0.00
0.00
Equity capital
50.86
50.77
50.77
50.61
50.61
0.00 13,264.50
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
1,494.18
1,484.80
1,496.80
1,481.66
1,489.16
29.38
29.25
29.48
29.27
29.42
Government Share
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
EPS (Rs.)
4.67
2.86
3.73
2.26
3.75
DISTRIBUTION OF REVENUE(2011-12)
46
CURRENT RATIO
47
48
49
50
SUGGESTIONS
Promotions are needed for all the products in pidilite , therefore it is recommended for
company should either give demonstration or conduct promotion campaign at sites.
Price and quality are the main criteria when launching the new product into the market
comparatively major brands in emulsions.
The company can come up with the incentive based scheme known as suggestion scheme to
discover workers ideas & creative thinking , which could result into benefit to both workers &
organization.
Tap the rural market where there is large potential.
Reduce complexities of products.
Improve efficiencies in operations
CONCLUSION
52
Various welfare activities which the company has adopted are essential for the growth of
workers.
Pidilite industries ltd. Takes the total responsibilities of well being of its employees by
providing various welfare facilities.
53
Class
Roll No.
S.No.
Date
Time
Progress
Report
Signature of Signature of
the student
Supervisor
1
2
3
4
5
6
7
8
9
10
Coordinator
54
BIBLIOGRAPHY
REFERENCES BOOKS:
1. Philip Kotler, Kelvin Lane Keller, Abraham Koshay and Mithileshwar Jha,
MARKETING MANAGEMENT A SOUTH ASIAN PERSPECTIVE, 13th Edition
WEBSITES:
www.pidilite.com
www.wikipedia.org
MAGAZINES:
Business world
55
56
57