TOURISM MANAGEMENT 101

THE PROVINCE OF
NAGA
IN
BICOL
SUBMITTED BY:
MARIA FATIMA MARCELLANA
I-BHRM

SUBMITTED TO:
PROF. ARNOLD GERMINA

AVENUE PLAZA HOTEL

The Avenue Plaza Hotel, a boutique hotel of contemporary elegance intertwining

with the vibrancy of CamSur Tourism and the business-friendly atmosphere of Naga
City.
Stylish and sophisticated, yet invitingly warm, our Hotel blends together world-class
accommodation, first-rate tourism, rich cultural heritage and the most gracious
Filipino hospitality.
The Avenue Plaza Hotel is located by the historic Naga river, along the vibrant
Magsaysay Avenue community-Naga Citys midtown dining and entertainment hub;
and is convenient to heritage and tourism points of interest such as the Peafrancia
Basilica Minore, CamSur Watersports Complex, the citys Central Business Districts,
Holy Rosary Minor Seminary & Museum, and Panicuason Natural Springs, as well as
to the provinces air portal , Naga (WNP) Airport.

Rooms
Experience supreme comfort when you come home to our elegant, inviting rooms.

Air-conditioning
High-speed Internet
connection, plasma TV with
cable
Posturepedic beds
Baby cot (upon request and
subject to availability)
Hair dryer

Mini-bar, coffee/tea maker

Private toilet and bath with
shower
Radio, safe
Electronic room lock system
Daily breakfast

Facilities
Find everything you need during your stay with us, whether you're in town for a
holiday, business function, or special event.

Cafe Plazuela - offers all-day

dining
Avenue Square - Bicol's first
and only lifestyle center
Conference room, business
center
City and airport transfers, car
rental, parking
Currency exchange, travel
agency

The Olympia Gym and Sauna

Laundry service, massage service
Room service, wake-up call
Two-level infinity pool, water
sports facilities

CBD PLAZA HOTEL

They offer comfortable and affordable rooms, with rates starting at P600 per night.
The room packages include air-conditioning, hot & cold showers, cable television,
telephone access, 24/7 security and free parking. They also offer a free shuttle
to/from the Naga City Airport.
They are conveniently located in the Naga City Central Business District-II (CBD II),
an exciting hub of activity in the Bicol Region. SM City Naga is a mere stones throw
away and the Naga City Travel Terminals (Central Bus, Jeepney and Van) are only a
few meters from our front door. To the west, we are only a short ride away from
Centro (CBD I), the center of Naga City. To the east, Magsaysay Avenue is only a few
kilometers away and will satisfy any of your dining or entertainment needs. They
strive to give our guests the most pleasurable and affordable stay in Naga City.

Facilities:
Pablo Olivan Hall is our newest and largest function room.
It offers 160 square meters of space for up 120 people.
This hall is best-suited for seminars and would be an excellent choice for
large celebrations and receptions.

Pedro Olivan Hall can accommodate up to 80 people.

It is ideal for mini-seminars and corporate team-building exercises.

Juliana Hall is a unique and flexible area that can accommodate up to 50

people.
It would be perfect for meetings and private dinners.

All of our facilities feature brand new audio/video and presentation

equipment for use during your event.
Full air-conditioning is also available to ensure the comfort of our guests.

Rooms and Suites

Deluxe
Economy
Rooms and Suites
Single Room
Suite
Super Deluxe

NEW CROWN HOTEL

Rooms:

Standard
Single
Twin Bed
Deluxe
Single
Executive
Suite A
Suite B

Included:

Free Breakfast
Free shuttle service from and to airport
Free use of internet or 2 hours
Air conditioned rooms
Cable tv
Hot and cold shower
24 hours room service

Location:
Cor. Elias Angeles St. & P Burgos St, Naga city

Naga Regent Hotel

ROOMS AND SUITES

Single

Twin

Family

Group

Conveniences:

Banks with ATM nearby

Two elevator service
Beauty Salon with Spa nearby
Business Center
Electronic Lift Service
Free Local Calls
Laundry Service
Room Service
Seminar, Conferences and Banquet Facilities
Standby Generator System

Raising the bar in Bicols hotel industry

Naga Regent Hotel and Convention Center started its operation in

December 2002 with only 12 rooms for guests, but it continues to
expand year after that the hotel now offers a total of 68 rooms, with
the 6 VIP suites opened only in the 3rd quarter of 2008. The suites
were accorded a 5-star status for the impeccable amenities that it
offers- in-room safe; bath tub; a heavenly bed; a mini-bar and a
connecting door to the adjacent room which is ideal for families
wanting to check their brood.

Indeed, Naga Regent Hotel and Convention Center has raised the bar
in Bicols hotel industry. It has set a benchmark for excellent service
and competitive pricing, and committed itself to meet the needs of its
roster of clientele, which includes expatriates, local and foreign
tourists, businessmen and even families who just want to relax and
spend some precious time bonding.

At Naga Regent Hotel and Convention Center, guests have a choicefrom budget-friendly rooms to modestly-priced newly-refurbished
luxurious VIP suites that offer impeccable comfort and pampering with
its array of amenities like cable televisions, individually-controlled aircon system, Wi-Fi connection, hot and cold shower, an orthopedic bed
to make for maximum comfort, just to mention a few.

Putting a new dimension to the Regent experience, dormitory-type

rooms are also offered-the first of its kind in the city. Affordably-priced,
the dormitory-type rooms can accommodate up to 25 persons. The
very friendly pricing is indeed a big come-on for the budget-conscious
and those traveling in big groups.

THE ADC HOTEL

The ADC Hotel is a family run hotel and after years of hard work in Papua New
Guinea (PNG), the owners decided to return to the Philippines to fulfill their fathers
dream of building and operating his own hotel. But more than just a business, their
father wanted his hotel to add color to the world green for the environment and
all other vibrant hues which symbolize his gratitude to PNG, a colorful place that
gave him and his family the good life that they are enjoying now. The same good life
that he wants to share with you, our valued guests!
As children, we all had an unknown longing for colorful adventures that lead to our
most cherished moments. The same is true with The ADC Hotel. Despite being new
comers in the hospitality industry, we are determined to create a lasting impression
not merely by providing comfort and luxury but by giving our valued guests the
chance to taste a bit of PNG through the imported specialty served coffee and to
also participate in the global drive to protect the environment. Hence, creating a
unique and valuable experience while staying in our hotel.

ROOMS:
Guests can choose from Standard and Deluxe Rooms, Executive and
Presidential Suites. For couples, a Honeymoon Suite is just the right choice.

Each room personifies the charming and eco-friendly atmosphere at the ADC
Hotel. The warm and friendly staff takes care of all your business needs with
great and careful attention to detail. The hotel offers personalized service in
its rooms and suites, where our staff plays the all important role of a travel
guide and an executive assistant
Hotel Amenities Included:

Complimentary breakfast

Complimentary bottled water and coffee

Free Wi-fi
Hotel Policy:

Children below 12 years old free of charge maximum of 2 children per

room (without extra bed)

Check-in time 2:00pm and check-out time 12:00nn

No smoking policy
LOCATION:
Naga City is known as the Heart of Bicol because of its centralized location in
the Bicol Region of the Philippines. The ADC Hotel is located along
Magsaysay Avenue which is walking distance to a choice of great
restaurants, coffee shops, entertainment places, shopping outlets, unique
markets and historical attractions.

TOURIST
SPOTS

Mount Isarog

A traveller arriving to Naga by land or by air will always be greeted by the sight of a
dormant volcano rising from the plains of Bicol Region. Mt. Isarogs imposing and
seemingly frightening silhouette dwarf Naga and surrounding towns, the same
communities it sustains through the abundance of water in its many rivers, streams,
and waterfalls.
Approaching Naga, a traveller can expect to see the mountain growing larger and
larger until it dominates much of the Eastern sky. In fact, sunlight reaches Naga
much later than other towns because of Mt. Isarogs location on the eastern part of
the Bicol peninsula. Visitors to the city often say that you have not experienced the
Naga way of life if one has not witnessed the sun peeking from behind Mt. Isarog in
the early dawn lights. Like an apparition appearing from the dark, the mountain
basks in the light of the early morning sun, appearing larger than it really is.
At more than 5,000 feet above sea level, Mt. Isarog is a magnet for mountain
climbers and nature trekkers alike. Conservationists and nature lovers love the
mountain for its rich biodiversity and the abundance of endemic species. Declared
as a national park in 1934, Mt. Isarog has been fortunate to enjoy conservation and
protection efforts of Bicolanos living at its foot. This has made the park a protected
area frequented by botanists, zoologists, and many other scientists.
Even Western scientists have returned time and time again to Mt. Isarog to study its
lush mossy forests and unique wildlife. Despite the difficult and often challenging
trails, thousands of mountain climbers arrive almost daily to the parks entrance,
with accredited trail guides leading the way to its towering peak and giant crater.
Adventurers longing for a good challenge will find the ascent rewarding. Giant mosscovered trees and the sound of wild birds and animals fill the air from the start of
the climb until the conquest of the peak.
In the afternoon, Mt. Isarog basks in golden sunlight, its larger waterfalls glistening
under the sun. The forest canopy also casts shadows, making the slopes appear
undulating and giving the slopes a seemingly continuous texture of miniature trees.

The many ravines and crevices appear as though carved from a solid block of stone.
One can even imagine the hand of God grasping the base of Mt. Isarog and gouging
its slopes upward.
With more than 10,000 hectares of pristine forests, streams, and valleys, the Mt.
Isarog national park is home to a wide range of endemic animals like the Isolated
Mountain Frog, the rare Isarog Shrew Rat, the smaller Isarog Shrew Mouse, several
species of snakes, river crabs. Conservation efforts have also resulted in reported
sightings of the endangered Philippine Eagle which used to be called Monkeyeating Eagle and is the second-largest bird of prey in the world.
From the peak of Mt. Isarog, mountain conquerors can see the entire province of
Camarines Sur as well as the mountain ranges of Camarines Norte in the distance.
The meandering Bicol River can also be seen emptying out into San Miguel Bay.
Wide stretches of rice fields interrupted by the occasional array of houses and
intersected by roads are a sight to behold from 5,000 feet in the air.
Even at lower altitudes, the setting sun offers a majestic view of the entire province
slowly being bathed in dimming golden sunlight before being plunged into darkness.
At night though when temperatures plummet significantly, the sky merges with the
darkness under it, with the star field and the pinpricks of light from Naga below
becoming one and indefinable.
At the break of dawn, trekkers at the mouth of Mt. Isarogs gaping crater can
witness the sun rising slowly from the Pacific Ocean and basking the forested and
steep crater slopes of Mt. Isarog in warm sunlight. Looking southward, climbers can
clearly see the peaks of Mt. Asog, Mt. Malinao, and the world-famous Mayon Volcano
lined up in a neat row.
More than thirty known waterfalls offer respite to weary climbers on the way down
from the peak. Rivulets, streams, and hot springs also abound on Mt. Isarog, giving
tired trekkers the opportunity to rest their bodies, listen to the symphony of wild
birds and restive monkeys, and experience nature at its best.
Conquering Mt. Isarog is an odyssey like no other. Physical endurance, strength, and
stamina may play crucial roles in ascending the challenging trail but the
combination of both thrill and satisfaction make the Mt. Isarog adventure the climb
of a lifetime.

Peafrancia Basilica

The Peafrancia Minor Basilica is located on the outskirts of Naga Cityalso

known as the Piligrim City and Queen City of Bicolin the Bicol Region of
thePhilippines. The Image of Our Lady of Peafrancia is enshrined in her
sanctuary at the Basilica Minore, Balatas Road Naga City. Rodel Cajot was
appointed rector in 2011.
he concept for the building came from the late Archbishop Pedro Paulo
Santos y Songco in 1960. Construction began on April 18, 1976, but was
delayed for a number of years due to financing problems and was not
completed until September 1981.
On May 22, 1982, it was dedicated as The Church of Nuestra Seora de Pea
de Francia and it wasn't until May 22, 1985 that the church was given the
title of "Basilica Minore" from Rome after a request from the third Archbishop
of Caceres, Leonardo Z. Legaspi, O.P., D.D.
The Peafrancia Basilica Minore houses an image of the virgin Mary that was
sculpted in 1710. It was commissioned by Miguel de Cobarrubias, who
moved to the Philippines from Spain with his family and believed that the
virgin Mary had helped him numerous times in his life. The image was
housed in a small chapel until the Basilica Minore was built constructed.
Archbishop Pedro P. Santos noted that the devotees and pilgrims kept
increasing through the years. In 1960, he dreamt of building a basilica to
give honor to Our Lady. Shortly after, through the meditation of the
Archbishop Emeritus Teopisto V. Alberto, D.D. and the Association of Our
Lady of Peafrancia, Mr and Mrs. Macario Mariano donated a three hectare
lot at barrio Balatas. Bishop Concordio Sarte initiated the ground work of the
construction. Blessing and laying of the cornerstone was held on Easter

Sunday, April 18, 1976 having Church dignitaries led by Cardinal Jaime
Sin and prominent Bicolanosponsors.

Malabsay Falls

The CITY GOVERNMENT OF NAGA is under taking serious efforts to build

important facilities along Malabsay Falls which is located on the shoulder of
Mt. Isarog in Barangay Panicuason, some 25 kilometers east ofthe city
proper.
The planned facilities under the Malabsay Falls Ecology Park Development
Project is aimed at bringing in more domestic and foreign tourist arrivals in
the city and the BicolRegion.
The development, according to the City Planning and Development Office,
would contribute to the achievement of a national target of 6.3 million tourist
arrivals by year 2016.
Once the project is completed, the area is expected to enhance further its
socio-economic growth considering the sprouting of various entrepreneurial
activities in one of the citys major eco-tourism destinations.
Visitors coming from different regions who participated in the assembly here
of judo and martial arts enthusiasts last May, this year, were awed by the
charm of Malabsay Falls which some of them regarded as better than that of
Pagsanjan Falls in Laguna.
Mayor Bongat said the development project aims to transform Malabsay Falls
into an eco-tourism destination where recreational facilities will blend with
nature, complementing, rather than, spoiling its ecosystem.
Tagged as a priority project of the city government, the
SangguniangPanlungsod recently enacted a resolution identifying the planas
a priority project and endorsed the same to the Regional Development
Council, the Department of Tourism and the Tourism Infrastructure Enterprise
Zoning Authority (TIEZA) for funding.

MT. ISAROG NATURAL PARK

The highest forested peak in Southern Luzon rising at 1,966 meters above
sea level, this dormant volcano serves as open sanctuary to many plants,
birds and animals that are known to reside in Luzon. Its 16 major rivers and
30-something waterfalls provide potable water to 15 towns and cities of
Camarines Sur. The travelers guide The Lonely Planet lists it as an
interesting destination for trekkers and nature lovers. Declared as a national
park by President Manuel Quezon in 1937, Mt. Isarog has been the subject of
many researches because of its high concentration of endemic flora and
fauna.

MUSEO DEL SEMINARIO CONCILIAR DE NUEVA CACERES

This museum is located inside the Holy Rosary Minor Seminary and
showcases the memorabilia of prominent Bicolano bishop Jorge Barlinand
his old scholastics records and books. The museum also houses archival
materials like the ancient burial jars of Bicolanos. Other museum of Bicol
artifacts, culture and history are the museum of the University of Nueva
Caceres, the Ateneo de Naga Museum and the Our Lady of Peafrancia
Museum.
This ecclesiastical museums displays artifacts and regalia concerning the
spiritual history of Bicol region, also exhibited here are memorabilia of
famous Bicolano bishops, old scholastic records and archival materials
confirming the Bicolanos knowledge about religion.
Some archeological and ethnographical collections of E. Almeda are also
exhibited here.

HOTELS

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