6frames Edward de Bono by Zul

The way we think about Information
Kangazul
[email protected]
www.kangazul.com
Malaysia +60 172 918 309
Indonesia +62 21 720 5994
Information Overload !
Aha!
Why dont I use a single
@ a time
The Originator
Using a particular FRAME @ a time

when thinking about or looking at information
Deliberately directing our attention on one thing

Avoiding Information Overload
Having a clear purpose & fulfilling needs
More focus
More effective
Simplifying the way we look at information
Avoiding distractions
Getting most value from Information
Using a
Frame we
consciously determine clearly the PURPOSE of

looking at the information.
The purpose of the Triangle Frame is to
emphasize the fundamental importance of
being clear and laying out the exact basis of
your need for information & your interaction
with the information.
What is the purpose of

our information search or scan ?
Why do we need this information ?

Why is this information of value?
Why will this information affect us ?
Where should we look for

this information ?
Are we looking at the right place?
Using a
Frame in a meeting
Ok team. I want to use the Triangle Frame

here. We need specific information on heart
disease amongst the youth.
Triangle Frames please. We will meet our
prospective client tomorrow and we need to
understand their requirement from the report
in front of you.
Using a
Frame we
direct our attention specifically to the

ACCURACY of the information at which we are
looking.
The Circle Frame invites us to look directly at
the fundamental accuracy of information and
not to take accuracy for granted.
Using a
Frame in a meeting
Ok team. I want to use the Circle Frame on the

statistics presented here in the report.
Please Circle Frame on that opinion will you.
Be careful with your assumptions guys. Use
the Circle Frame to ensure the credibility of our
report.
Using a
Frame we
consciously look for ALTERNATIVE POINTS OF

VIEW or balanced view when looking at
information.
The Square Frame suggests us to look at the
information from another side, ie. from
another perspective or in a different way.
Using a
Frame in a meeting
Ok team. I see the report seems to be

balanced. But, Id like you to put on the Square
Frame to see whether there is any bias on the
conclusions.
My Square Frame tells me that this
information is very one-sided. Please use the
Square Frame to see from another angle. We
may reach a different conclusion.
Using a
Frame we
direct our attention to matters of INTEREST.

The purpose of the Heart Frame is to encourage
us to make effort to note matters of interest
when these are not quite so obvious.
You could call it also reading between the lines.
Using a
Frame in a meeting
Heart Frames everyone. I know this report is

dull, but I want you all to use the Heart Frame
to see whether there is anything interesting.
He is not good with the Heart Frame. He
couldnt see the great ideas underlying the
proposal unless you point them to him.
Using a
Frame we
clarify the VALUES of the information through

direct attention.
The importance of values may be subjective,
but the existence of values is not. Your
Diamond Frame should reveal all possible
values even ones you do not give much
importance to.
Using a
Frame in a meeting
Ok Team. What have we learned from the

discussion. What has been the value here. Lets
put our Diamond Frame.
Ok, lets see whether there is any value of the
information we just received. Diamond Frame
please.
Using a
Frame we
deliberately lay out the OUTCOMES and

CONCLUSIONS from the information.
We can not assume that people will come to
the same conclusion when faced with the same
information.
We need to spell out the conclusion in a clear

and deliberate manner.
Using a
Frame in a meeting
Ok Team. Using the Slab Frame, tell me what is

your conclusion.
Slab Frame please everyone. What are the
outcomes of our discussion based on the
information?
I think my Slab Frame conclusions are different

from yours. Lets discuss the differences.
in Mind Map
The way we think about Information

Kangazul
[email protected]
www.kangazul.com
Malaysia +60 172 918 309
Indonesia +62 21 720 5994

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The way we think about Information

Why dont I use a single

Using a particular FRAME @ a time

Deliberately directing our attention on one thing

consciously determine clearly the PURPOSE of

What is the purpose of

Why do we need this information ?

Where should we look for

Ok team. I want to use the Triangle Frame

direct our attention specifically to the

Ok team. I want to use the Circle Frame on the

consciously look for ALTERNATIVE POINTS OF

Ok team. I see the report seems to be

direct our attention to matters of INTEREST.

You could call it also reading between the lines.

Heart Frames everyone. I know this report is

clarify the VALUES of the information through

Ok Team. What have we learned from the

deliberately lay out the OUTCOMES and

We need to spell out the conclusion in a clear

Ok Team. Using the Slab Frame, tell me what is

I think my Slab Frame conclusions are different

The way we think about Information

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