Scribd Logo
Upload

Welcome to Scribd!

  • 55 views

    Bower Birds

    Uploaded by

    Jyles Lulham
    The document discusses several fonts used in logos and their effectiveness in conveying messages. It analyzes fonts for TV shows like Avatar: The Last Airbender and The Simpsons, as well as brands like Coca-Cola, Dove, Nurofen, Smith's Chips, Astro, Deadpool, Sony Vaio, and Curbcandy. Common techniques discussed include the use of decorative, sans serif, script, blocky, smooth, and bubble-like typefaces with techniques like swashes, curves, slants, thick strokes, and highlights to create futuristic, smooth, bold, or hand-written personalities for each logo.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Bower Birds

    Uploaded by

    Jyles Lulham
    55 views5 pages
    The document discusses several fonts used in logos and their effectiveness in conveying messages. It analyzes fonts for TV shows like Avatar: The Last Airbender and The Simpsons, as well as brands like Coca-Cola, Dove, Nurofen, Smith's Chips, Astro, Deadpool, Sony Vaio, and Curbcandy. Common techniques discussed include the use of decorative, sans serif, script, blocky, smooth, and bubble-like typefaces with techniques like swashes, curves, slants, thick strokes, and highlights to create futuristic, smooth, bold, or hand-written personalities for each logo.

    Original Description:

    Very pretty :3

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document discusses several fonts used in logos and their effectiveness in conveying messages. It analyzes fonts for TV shows like Avatar: The Last Airbender and The Simpsons, as well as brands like Coca-Cola, Dove, Nurofen, Smith's Chips, Astro, Deadpool, Sony Vaio, and Curbcandy. Common techniques discussed include the use of decorative, sans serif, script, blocky, smooth, and bubble-like typefaces with techniques like swashes, curves, slants, thick strokes, and highlights to create futuristic, smooth, bold, or hand-written personalities for each logo.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    55 views5 pages

    Bower Birds

    Uploaded by

    Jyles Lulham
    The document discusses several fonts used in logos and their effectiveness in conveying messages. It analyzes fonts for TV shows like Avatar: The Last Airbender and The Simpsons, as well as brands like Coca-Cola, Dove, Nurofen, Smith's Chips, Astro, Deadpool, Sony Vaio, and Curbcandy. Common techniques discussed include the use of decorative, sans serif, script, blocky, smooth, and bubble-like typefaces with techniques like swashes, curves, slants, thick strokes, and highlights to create futuristic, smooth, bold, or hand-written personalities for each logo.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 5

    Bower Birds

    Typography VPA105

    Jyles Lulham

    This font used as the title of Avatar: The


    Last Airbender, a popular TV series shown
    on Nickelodeon. The A used is a decorative
    font-type which promotes a hand-painted
    feel. The shape of the font is bold and creates a strong feel which would be appropriate
    for a title. Its very decorative and doesnt fit
    Dove skin care uses Civita Light Italic to creat its logo. The D is
    quite fluent and curvy. It reflects the product itself which specialises in products to make your skin smooth. The font is able to give
    this smooth feel through the use of large bowls and open counterspace.

    The Coca Cola logo has become one of the most


    recognised and successfullogos in the world. It
    uses a very decorative fonttype which incorporates
    swashs and long bodies to create a script font.
    Nurofen uses a very round Sans Serif font with a sharp
    apex on the N. The use of smooth shoulders and sharp
    foot creates a unique feel to the font-type. The font is bold
    which is complimented by the bright red to create a logo
    which will grab peoples attention.

    Smiths chips use a strong sherif typeface with subtle spurs on


    each of the ends. This font uses a strongs and straight styl with
    little curves even in the S. The design of this typeface makes it
    perfect for the front of packaging and should successfully capture customers attention.

    The Astro logo uses a


    futuristic decorative font
    to stylise its design and
    create a modern and
    sophisticated feel. Using
    a mix of smooth and sharp
    shoulders and slanting the
    majority of the
    typeface to the right the
    font moves your eyes from
    left to right.

    The font used in the Deadpool movie


    logo uses a blocky decorative typeface.
    It uses very large and thick strokes
    which create the boldness and hard
    edges. There is very little counterspace
    and the designer has since added a 3D
    effect to create depth within the image.

    The Vaio logo used on Sony laptops uses


    a very smooth and fluent typeface. The
    decorative style uses long curves on the
    shoulders and a unique crossbar within the A. The font breaks traditional styles
    to create a futuristic environment which
    compliments the metallic finish the designer has given it.
    Curbcandy uses a bubble-like typface to convey its product. The decoractice font uses smooth
    edges the entire way
    around. The designer has
    helped convey the candy
    message by adding highlights to the font.

    One of the most iconic fonts in the


    world comes from one of the most
    icon televisions shows. The Simpsons
    use a hand-written font to convey
    their message that this family isnt
    organised. The font uses rough strokes
    with very little work done to shape or
    design of the font itself. I find it ironic in a sense that one of the most icon
    use of typography is one of the easiest
    to create.

    You might also like