Going Private Or Going Dark?

That Is The Question

Gregory C. Yadley and Willard A. Blair

Does your client really want to avoid public

reporting? If so, its better to go dark than go
private.

Gregory C. Yadley
is a partner in the corporate practice group in the
Tampa, Florida office of Shumaker, Loop & Kendrick,
LLP. His principal areas of practice are securities,
mergers and acquisitions, banking, corporate,
and general business law. He can be reached at
[email protected].

Willard A. Blair
is an associate in the corporate practice group in the
Tampa, Florida office of Shumaker, Loop & Kendrick, LLP.
He can be reached at [email protected].

With the passage of the Sarbanes-Oxley Act of

2002 (SOX) by Congress in July 2002, government regulations of publicly held companies significantly expanded, thereby increasing the external costs and the internal
personnel necessary for the new compliance and reporting requirements. The magnitude of the increased costs
caused many companies to question whether continuing
to be a public company was in the best interest of their
shareholders and to consider going private. Particularly
for many smaller companies that had not reaped the anticipated benefits of access to the public capital markets
and use of their securities as currency for acquisitions, the
financial and personnel burdens were no longer commensurate with the benefits. Sometimes, however, companies
are unable to entirely give up their search for the grail by
repudiating public status altogether and attempt to straddle the fence. Especially since it is possible to maintain
some level of liquidity and public interest through trading on the Pink Sheets in the over-the-counter market,
companies sometimes consider going dark.
Going dark means eliminating the public reporting
requirements of the Securities Exchange Act of 1934 (the
Exchange Act) while not shedding all of the companys
The Practical Lawyer | 39

40 | The Practical Lawyer

public shareholders. One reason some companies

consider this approach is their lack of the financial
resources necessary to completely eliminate all of
their public shareholders. Many times, however,
they do have the cash or borrowing capability to
reduce the number of public shareholders to below
300 (or below 500 if the company had no more
than $10million in assets on the last day of each
of its three most recent fiscal years). This is typically accomplished by a reverse stock split and the
payment of cash to the holders of fractional shares
created in the transaction. In going dark, through
selection of a particular split ratio, the company is
able to control to a certain extent the size and identity of its shareholder base.
After going dark, however, as a result of the passage of time and third-party actions, such as normal trading and transfers, the number of record
shareholders may creep upward toward 300 and
the company faces the possibility of the resumption of public reporting requirements. In these instances, a company may consider going darker.
In going darker, a company attempts to maintain
its status as a non-reporting company by ensuring
that the number of its record shareholders remains
below 300 by effectuating another reverse stock
split.
SECURITIES LAW CONSIDERATIONS
When a publicly held company has fewer than
300 shareholders of record, it may elect to file a
Form 15 with the Securities and Exchange Commission (the SEC or the Commission), thereby relieving the company of its obligation to file further
reports under the Exchange Act. Notwithstanding
the lack of public reporting by the company, the
common stock of such a company may continue to
be traded through the Pink Sheets. This is not necessarily a desirable situation because, while liability
under the anti-fraud provisions of the Exchange
Act and SEC Rule 10b-5 is substantially reduced,
it is not eliminated entirely. The company must still

February 2010

take measures to ensure that its ordinary business

communications and selective dissemination of
non-public, material information by its controlling
persons do not create a market manipulation or
fraud. This could result in liability for trading by
officers or directors or larger shareholders and subject the company to negative publicity that would
accompany alleged market manipulation or SEC
investigations. In addition, the company could be
required to make public disclosure of matters it
otherwise would have desired to keep confidential
and this, in turn, may lead to obligations in the future to correct or update prior disclosures. More
importantly for purposes of this article, an active
trading market contains the inherent risk that the
number of shareholders may increase over time to
more than 300 as a result of over-the-counter trading, which would require the company to resume
publicly filing reports with the SEC.
Unfortunately, getting off the Pink Sheets is
not a simple matter because the trading platform is
not an issuer-based system similar to the exchanges. Rather, it is a largely unregulated, privately
based trading system operated by Pink OTC Markets, Inc. A companys stock is quoted on the Pink
Sheets and sales result from transactions effected
through market makers. Generally, before a market
maker can quote a stock on the Pink Sheets, it must
gather and review certain information about the issuer and file a Form 211 with the FINRA OTC
Compliance Unit. Since a non-reporting company
does not file an application and obtain approval to
list its stock, the company cannot simply delist
or require the Pink Sheets to terminate quotations
and trading in its stock. Except in extremely limited
circumstances, the only means whereby a company
can ensure termination of trading is if the class of
stock ceases to legally exist (which would be the result in a corporate merger or similar transaction).
Only through such a transaction can the company
take action to cause NASDAQ to eliminate the
trading symbol for the stock.

Going Dark | 41

Public Company Considerations

A company can take action to avoid the time,
expense, and other associated burdens of public reporting under Section 15(d) of the Exchange Act
if it has fewer than 300 shareholders of record (or
500 if the companys total assets have not exceeded
$10 million for the last three fiscal years) by filing
a Form 15 with the SEC. However, the companys
reporting obligations are merely suspended, not
terminated, by this action. The company must recommence its filings under the Exchange Act if the
number of its shareholders does not remain below
300 on the first day of any fiscal year after it files
a Form 15. If a non-reporting company becomes
required to resume filing reports with the SEC, this
will represent a significant and expensive development. The company must not only resume reporting during future periods; it must also file an annual
report on Form 10-K for the fiscal year preceding
the 10-K in which it resumes reporting, and make
that filing within 120 days of the end of that fiscal
year.
The board of directors and management will
be required to spend significant time, effort and
money to become familiar with the changes to the
legal landscape for SEC reporting companies since
the company ceased reporting. Many new accounting and corporate governance requirements have
resulted from the promulgation of regulations by
the SEC under SOX. Other regulations reflect
the increasing influence of institutional investors,
such as the extensive new executive compensation
disclosures and access to the proxy statement by
shareholders. The pendulum swing towards an emphasis on increased regulation and the importance
of enforcement has increased as a result of recent
scandals caused by investment industry professionals such as Bernie Madoff and Allen Stanford. The complexity of financial reporting also
has increased, due to the internal control provisions
of SOX, the establishment of the Public Company
Accounting Oversight Board, and new accounting

rules. These developments include changes to the

periodic reporting requirements as well as substantive regulations governing the operations of public
companies.
The broad reach and complexity of the current
federal securities laws and regulations presents substantial risk of exposure to members of the board
of directors and management of a company that
has allowed the infrastructure, discipline, and personnel necessary for public company compliance
to dissipate when it ceased filing public reports.
The costs of gearing up to resume reporting and
compliance through the engagement of qualified
attorneys, accountants, compensation, and other
consultants, and other professionals to assist in
meeting the new reporting and operational regulations will be very large. Further, a newly reporting company must bear the costs of higher directors fees, meeting expenses, directors and officers
liability insurance, and shareholder reports and
meetings. In addition, the public disclosure of the
companys financial and business information in
periodic reports filed with the SEC might be used
by its competitors to its disadvantage.
Of course, a listing of its common stock by a
previously non-reporting company on a registered
securities exchange will also impose additional reporting, disclosure, and governance obligations on
the company.
Going Darker: Alternatives For
Business Strategy Planning
As discussed above, the increased regulation
and attendant expense that would accompany the
resumption of Exchange Act reporting are significant. Fortunately, there are several methods that a
company might consider to avoid becoming obligated to re-enter the public arena involuntarily due
to trading activity that results in an increase in the
number of record shareholders to 300 or more.
The traditional methods for reducing the number of shareholders are a tender offer, open market

42 | The Practical Lawyer

February 2010

share purchases, a cash-out merger, and a reverse

stock split. Each of these methods has certain advantages and disadvantages that must be carefully
considered in light of the fiduciary duties owed by
the board of directors to the companys shareholders. These include the duties of good faith, due
care, fair dealing, loyalty, and full and adequate disclosure.
If not properly effected, the transactions enumerated above can result in expensive and timeconsuming class action lawsuits alleging breach of
the directors fiduciary duties. Because this litigation involves close scrutiny of the process used by
the board of directors to structure and approve
such a transaction, special care must be taken by
the directors, beginning with consideration of the
appointment of a special committee of independent directors responsible for ensuring the fairness
of the transaction. The use of a special committee
is critical because it shifts the burden of proof in
establishing the fairness of the transaction to the
challenging plaintiffs and protects directors who
have demonstrated, through proper process and
their substantive actions, that they have met their
fiduciary duties.

company may offer to buy shares at prices between

$2.00 and $3.00. Each interested shareholder must
then indicate the number of shares he or she is willing to sell to the company at $2.00, $2.10, $2.20,
and each $0.10 break point up to and including
$3.00. Based upon the responses received by the
termination date for the tender offer, the company
decides what price it will pay within the range. It
then purchases all shares offered by shareholders at
or below that price, up to the maximum number of
shares specified in its tender offer.
Here are the advantages:
No shareholder meeting or approval required;
No appraisal rights for shareholders;
Lower litigation risk as each shareholder has a
choice of whether to sell or retain his or her
shares.

TENDER OFFER Going darker through a tender offer contemplates the purchase of shares by
a company from shareholders owning fewer than
some specified number of shares. Usually, the offer
is made to all shareholders who hold less than 100
shares (or some other threshold) to purchase their
shares for a specific price. Alternatively, a company
can offer to purchase up to a maximum number of
shares from any and all shareholders at a specific
price. If this method is used and more than the maximum number of shares are tendered, the company
will buy from each tendering shareholder on a pro
rata basis. Another alternative is a so called Dutch
auction tender offer, in which a company offers
to buy up to some maximum number of shares at
prices within a specified range. For example, the

With respect to disclosure, shareholders must be

provided with sufficient information to allow them
to determine the fair value of their shares and
whether they want to tender for the offered price(s).
The disclosures must include a description of the
companys business, financial condition, management, properties and current shareholders essentially the same basic information that would be
included in a registration statement offering the
companys shares for sale to the public.
While the board of directors and officers do
not have a fiduciary duty to offer to buy the shares
at fair value when the shareholder has the choice
to sell or retain his or her shares, they are prevented by federal and state securities laws from buying
shares from shareholders on the basis of material

Here are the disadvantages:

Requires extensive disclosures;
Unpredictable results requires shareholders
to take action to tender shares;
Shareholders may tender less than all shares
they own, which will not reduce the number of
record holders.

Going Dark | 43

non-public information. Since a company knows

everything material that there is to know about its
business but does not report all (or any) material information to its shareholders through SEC filings or
otherwise, any purchase from a shareholder by the
company or one of its officers or directors would
be subject to liability unless the company provides
the shareholder with appropriate disclosure prior
to the purchase.
OPEN MARKET PURCHASES The open
market method of going darker contemplates the
purchase of shares on the open market by the company or by the company in conjunction with its affiliates. For all intents and purposes, open market
purchases by the company or any of its directors,
executive officers or controlling shareholders will
have the same advantages and disadvantages as a
tender offer. In contrast to the direct offer to purchase shares by the company, an open market purchase approach involves an indirect offer through
the companys broker.
Here are the advantages:
No shareholder meeting or approval required;
No appraisal rights for shareholders;
Lower litigation risk as each shareholder has a
choice of whether to sell or retain his shares.
Here are the disadvantages:
Requires extensive disclosures;
Disclosure document must be delivered to the
companys broker that executes the trades with
instructions to deliver a copy to each sellers
broker with instructions to deliver to the selling
shareholder;
If purchases are made over an extended period
of time, disclosures must be kept current and
updated with material developments, financial
statements and the like;
Unpredictable results shares may be purchased from shareholders owning larger numbers of shares, including sales of less than all
shares owned, with no reduction on the number of record holders;

Inability to acquire sufficient shares if low

volume and limited participation in the trading market, it may be difficult to acquire a large
amount of shares or significantly reduce the
number of shareholders;
Unfavorable pricing the company may have
to pay increasing prices to acquire the number
of shares it desires.
CASH-OUT MERGER A cash-out merger to
reduce the number of record shareholders involves
a merger of the company into a newly formed corporation organized by management or a friendly
third party, typically a financing partner. As a result
of the merger, the shares owned by shareholders
other than the controlling shareholder and management, or shareholders holding less than a predetermined minimum number of shares, are converted into a right to receive a cash payment. A
cash-out merger would have the same pricing issues discussed below with respect to reverse stock
splits.
Here is the advantage:
Can eliminate all minority shareholders.

Here are the disadvantages:

Extensive disclosures required;
Appraisal rights for dissenting shareholders;
Time and expense of shareholder approval
and risk of failure if majority of shareholders
to not vote for approval;
Litigation risk since, under federal and state
securities laws, a cash-out of shareholders is a
purchase of stock by the company, a material
misstatement or omission of material information constitutes the basis for shareholder claims
against the company and its executive officers
and directors;
Additional documentation and expense due to
formation of new corporation, negotiation of
merger agreement, and related transactions.

44 | The Practical Lawyer

REVERSE STOCK SPLIT A reverse stock

split is the most common method of going darker.
The company files an amendment to its articles of
incorporation to effect a reverse stock split of the
companys stock at a specified ratio designed to
ensure a smaller number of shareholders, with all
shareholders that own less than a whole share after
the reverse split given the right to receive a cash
payment in lieu of the fractional share created in
the transaction.
Here are the advantages:
Can be utilized to cash out fewer than all of the
minority shareholders;
Provides minority shareholders the choice to
remain a shareholder by purchasing additional
shares in the open market;
Provides minority shareholders who otherwise
would remain shareholders after the stock split
the ability to sell shares in the open market to
cause their remaining shares to be cashed out
(which could also serve to reduce the number
of shareholders).

Here are the disadvantages:

Extensive disclosures required;
Appraisal rights for dissenting shareholders;
Time and expense of shareholder approval
and risk of failure if majority of shareholders
to not vote for approval;
Litigation risk similar to that in a cash-out
merger.
As with the other methods of going darker, in a
reverse stock split, shareholders must be given sufficient disclosure about the company, its business
(including material changes in the business which
have been approved, or are under consideration,
by the board of directors or management), financial condition, management, properties, current
shareholders, the boards reasons for the transaction and the manner in which the price to be paid
for the shares was determined, so the shareholders

February 2010

are able to determine whether to vote in favor of

the transaction, and whether the amount that they
would receive as a result of the reverse stock split
approximates the fair value of their shares, so
they can decide whether to exercise their available
dissenters right of appraisal.
Pricing
The board of directors, to satisfy its fiduciary
duties, must set the price to be paid for the shares
to be cashed out at their fair value. If the price
is set at less than fair value, shareholders who are
cashed out may have a claim of breach of fiduciary
duty by the board (and will be entitled to receive
the actual fair value if they dissent). If the price
to be paid is higher than fair value, shareholders
who remain shareholders after the transaction may
make a claim that paying more than fair value
is a waste of corporate assets and a breach of the
directors fiduciary duty to them.
The board of directors should consider appointing a special committee of independent directors to represent the shareholders to be cashed out
through the reverse stock split. Ideally, the committee would be comprised of directors whose shares
will be cashed out as a result of the split. If a properly constituted independent committee is used, then
under Delaware law the committee and the board
would be entitled to the protection of the business judgment rule. This means that the directors
are presumed to have been motivated by a bona
fide regard for the interests of the company and the
court will refuse to review the actions of the directors unless there is some allegation that they were
not acting in good faith. If a special committee is
not used, in the event of a judicial challenge to the
transaction, it is likely that the board will have the
burden to prove that the price paid and the process by which the minority was cashed out was fair
to such shareholders. While legal precedent varies,
and the law of the state of incorporation will govern the duties of the board of directors, because

Going Dark | 45

of Delawares well-developed case law other courts

often look to Delaware corporate law decisions in
the absence of local state case law on point.
The special committee, or the board of directors if a special committee is not used, should consider hiring a valuation expert to provide an estimate of the value of the company for use by the
board in its evaluation of the transaction. The experts valuation of the company would then be divided by the number of outstanding shares of stock
to determine the value of each share. Alternatively,
if the committee or board members believe they
have sufficient financial expertise, they could set the
price and then engage an investment banking firm
to render an opinion regarding the fairness of the
proposed price. Of course, neither of these actions
will prevent a shareholder from exercising its dissenters rights of appraisal. While the appraisers
valuation or the fairness opinion can be introduced
by the company as evidence in the appraisal proceeding, the court may determine that fair value
is higher or lower than such price.
Fair value is an elusive concept, particularly in
the current environment in which there may not be
a great number of transactions to serve as comparables for purposes of valuation. A companys
stock price is often suspect, particularly where
there is a dearth of trading, and particular caution
must be used in giving much weight to the trading
price of a companys stock as reported in the Pink
Sheets. The trading volume on the Pink Sheets is
likely to be low and, of much greater significance,
the trades are being made without the benefit of
public disclosure by the company about its business
and financial condition.
Reasons For The Stock Split
In undertaking a reverse stock split to enable
a company to go darker in order to maintain its
status as a non-reporting public company by ensuring that the number of its record shareholders
stays at less than 300, the reasons for the transac-

tion must be clearly articulated and disclosed to the

shareholders. In approving a reverse stock split to
reduce the number of record shareholders to fewer
than 300, the following reasons often are cited:
The significant cost savings as a result of maintaining the suspension of the registration of the
companys common stock under the Exchange
Act, including legal, accounting, financial printing and insurance costs;
The continued savings in terms of managements and employees time not spent preparing the periodic reports required of publicly
traded companies under the Exchange Act;
Ensuring compliance with applicable securities
and possibly exchange regulations, and managing shareholder relations and communications;
The reverse stock split will permit smaller
shareholders (those holding less than a certain
number of shares) to liquidate their investment
in the company which otherwise may not be
possible because of the lack of liquidity in the
trading market; and
The stock split may permit smaller shareholders to receive a premium over prevailing market
prices without incurring brokerage commissions
(if minority shareholders will be cashed out at a
price higher than current market price).
Setting The Stock Ratio
The reverse stock ratio is calculated by the
board of directors, in its discretion, based upon its
objectives and resources. While a principal purpose
of the transaction may be to ensure the company
can maintain its non-reporting status, the actual
number of shares (and number of shareholders)
proposed to be eliminated often is based upon the
amount of available capital to pay for the fractional
shares created by the transaction. In some cases,
the lack of available cash or additional borrowing capability, or the unfavorable leverage created,
mandates the decision. In other cases, the board of
directors may conclude that some larger sharehold-

46 | The Practical Lawyer

ers might desire to remain as shareholders. Even in

a controlled company, the board of directors sometimes may wish to consider establishing a ratio for
the reverse stock split that does not eliminate all of
the shareholders outside the management or control group. So long as the number of shareholders
is reduced to significantly fewer than 300 so that
the companys reporting obligations remain suspended, the board may conclude that there is no
reason to further reduce the number of shareholders.
By not eliminating entirely the unaffiliated
shareholders, those shareholders, in effect, have a
choice as to whether they wish to be cashed out. If
they are satisfied with the buy-out price, which typically is at a premium to market prices prevailing at
the time of the approval of the reverse stock split,
they can terminate their share ownership without
incurring brokerage commissions. If they have fewer than the number of shares required to remain a
shareholder, as determined by the split ratio, they
can purchase additional shares in the market and,
thereby, remain a shareholder after the transaction.
By not forcing out all of the non-affiliated shareholders, and providing them with the choice to remain a shareholder, some companies conclude they
further enhance the procedural fairness aspect of
the transaction and reduce their potential liability.
Perhaps this is the case, but in determining the fair
value of the shares, the board must walk a tightrope so as not to pay what might be considered
too much by the unaffiliated shareholders who
remain shareholders after the transaction or too
little by those shareholders who will be cashed out
in the transaction.
While the amount of available financing and
other imperatives of the transaction may drive the
final number in setting the reverse stock split ratio,
it is important to remember that the purpose of
the reverse stock spit is to create enough cushion
between the number of shareholders remaining
after the transaction and the critical 300 or 500

February 2010

maximum shareholder threshold. By going darker,

the periodic reporting requirements merely remain
suspended and not permanently eliminated. If the
number of shareholders in the future does not remain below the 300 (or below 500, if the company
has no more than $10million in assets) threshold,
the company again qualifies as a reporting company and must file an annual report on SEC Form
10K for the preceding fiscal year, and make its filing within 120 days of the end of that fiscal year.
Creeping over the threshold could occur in the
ordinary course of shareholder split-ups for estate
planning or other reasons. It also may arise as a result of broker kick-out where the securities broker no longer wishes to hold shares in street name
and delivers shares previously held in its nominee
name to the beneficial owners. This often occurs
when companies undertake a transaction that suspends its periodic reporting or greatly reduces the
number of shareholders and trading activity, such
as going private and going darker.
Issues Arising After Approval Of
The Reverse Stock Split
The actions necessary to effect a reverse stock
split board approval of the proposed action,
preparing and mailing the proxy statement, holding the special shareholders meeting to approve
the reverse stock split, convening a special meeting
of the board of directors after receiving the requisite shareholder vote to approve the filing of an
amendment to the companys articles of incorporation and filing such amendment are just the beginning of what must occur to effect a reverse stock
split to maintain the suspension of the companys
public reporting obligations. For the company and
its counsel, there are many post-split issues, legal
and otherwise, that require attention.
Dissenters Rights
As set forth in the particular law of the state of
its incorporation, a company must notify its share-

Going Dark | 47

holders of each action taken that would allow a

shareholder to seek dissenters rights of appraisal,
and inform them that they have such rights. Such
notice must be accompanied by a copy of the dissenters rights statutes.
Under Delaware law, dissenters rights are only
available to shareholders in connection with mergers and consolidations effected pursuant to specific enumerated sections of the Delaware General
Corporate Law and are not triggered by a reverse
stock split. However, under the laws of many states,
such as Nevada and Florida, for example, a shareholder may exercise dissenters rights and receive
fair value for those shares that will be cashed out
as a result of a reverse stock split.
If a shareholder asserts dissenters rights of appraisal, under the laws of some states, such as Nevada, the company must pay the shareholder the
companys estimate of the fair value of the shares.
The payment must usually be accompanied by a
set of financial statements for the prior fiscal year,
the most current set of financial statements, and
a statement of the companys estimate of the fair
value of the shares.
The shareholder then has a specific time period, typically 30 days, to object to the amount
paid and demand payment of an amount he or
she estimates to be the fair value of the shares, or
simply reject the companys estimate and demand
payment of the fair value. If the shareholder states
his or her estimate of fair value, the company can
pay the shareholder that amount and be done with
it. If the demand for payment remains unsettled,
the company must, within a statutorily enumerated
number of days after receiving the shareholders
rejection and demand for payment of fair value,
commence a proceeding in state court asking the
court to determine the fair value of the shares. The
company has to make all dissenting shareholders
who have not accepted the companys payment
parties in the proceeding. If the company does not
initiate such a proceeding timely, it is required to

pay each dissenting shareholder the amount he or

she demanded.
Under many state statutes, the court will assess
the costs of the proceeding, including the reasonable compensation and expenses of any appraisers appointed by the court, against the company.
In some states, the court may assess costs against
all or some of the dissenters, in amounts the court
finds equitable, to the extent the court finds the dissenters acted arbitrarily, vexatiously, or not in good
faith in demanding payment. The court may also
assess the fees and expenses of the counsel and
experts for the respective parties, in amounts the
court finds equitable: against the company and in
favor of all dissenters if the court finds the company did not substantially comply with the dissenters
rights statutes; or against either the company or a
dissenter in favor of any other party, if the court
finds that the party against whom the fees and expenses are assessed acted arbitrarily, vexatiously, or
not in good faith with respect to the rights provided
by the dissenters rights statutes. If the court finds
that the services of counsel for any dissenter were
of substantial benefit to other dissenters similarly
situated, and that the fees for those services should
not be assessed against the company, the court may
award to those counsel reasonable fees to be paid
out of the amounts awarded to the dissenters who
were benefited.
New CUSIP Number
The shares of each class of capital stock traded
in the U.S. securities markets are identified through
a CUSIP number. A CUSIP number is issued
by the Committee on Uniform Securities Identification Procedures and consists of nine letters and
numbers that identify a company or issuer and the
type of security. When a company effectuates a reverse split, a new CUSIP number must be issued for
the new post-split stock and the underlying stocks
CUSIP number is suspended. The issuer company
can request a new CUSIP online and is typically

48 | The Practical Lawyer

able to obtain a new CUSIP number within 24

hours. The issuance of a new CUSIP number is
a mandatory pre-condition to the commencement
of trading of the post-split shares. This is because
the new CUSIP number must be obtained before
the Financial Industry Regulatory Authority, Inc.
(FINRA) will grant the company a new trading
symbol and a market effective date (as discussed in
further detail below) for trading. FINRA is the largest independent regulator for all securities firms doing business in the United States. Currently, FINRA oversees nearly 4,900 brokerage firms, about
173,000 branch offices and approximately 651,000
registered securities representatives. FINRA was
created inJuly 2007 through the consolidation of
National Association of Securities Dealers, Inc. and
the member regulation, enforcement, and arbitration functions of the New York Stock Exchange.
FINRA Reporting Requirements
Obtaining the issuance of a new trading symbol from FINRA is not a simple exercise. As of December 2008, any company the stock of which is
traded on an over-the-counter bulletin board, such
as the Pink Sheets, effectuating a major corporate
action, including a reverse stock split, must make
certain disclosures to FINRA before FINRA will issue a new trading symbol and permit trading thereunder. The company must submit to FINRA an Issuer Notification Form setting forth certain basic
information about the company and the proposed
action as well as a Reverse Stock Split Request
Form. More significantly, because the submitting
company has previously ceased public reporting
when it went dark, no public information on the
company is available to FINRA. FINRA, therefore,
requires extensive disclosure about the company
before it will approve the transaction.
Specifically, the company must submit to FINRA: the companys articles of incorporation and
bylaws, as amended; a list of all of the companys
past and current directors and officers; minutes of

February 2010

board of directors and shareholder meetings evidencing their election or appointment as well as
the resignation or removal of any directors and
officers; board and shareholder minutes and the
corresponding governing documents reflecting action to approve and effect the reverse stock split;
minutes of board of directors and shareholder
meetings; and certified documents effectuating any
major corporate action which took place before
the reverse stock split, such as any prior mergers or
name changes. Because the company has not been
filing periodic reports with the SEC, it will take
some time and effort on the part of management
to locate and organize all of the required information. Further, some members of management may
not have been with the company since its inception
and may not be familiar with the complete history
of the companys organization and operation. The
practitioner should communicate the need for this
information to the company as early as possible to
avoid any delay in obtaining FINRA approval due
to gaps in the companys corporate records.
The companys transfer agent must also submit
a Transfer Agent Notification Form to FINRA before FINRA will issue the new trading symbol. This
is often the last step in the FINRA approval process
and will involve some level of communication and
coordination between the company and transfer
agent to ensure that the form is properly and timely
completed and submitted to FINRA.
It is important to emphasize that, regardless
of the fact that the shareholders have approved
an action, the board has subsequently authorized
the action, and documents effectuating the action,
such as the amendment to the corporate charter,
have been filed and accepted by the Secretary of
State of the companys state of incorporation,
the action cannot go effective on the market until
FINRA has satisfied its due diligence inquiry and
issued a new trading symbol. Depending on how
long the companys reporting requirements have
been suspended, the familiarity of the FINRA rep-

Going Dark | 49

resentative with the company and the process, and

managements familiarity with the companys history, this process could take weeks or even months.
Even though the company can begin submitting
these materials before the legal effective date of the
reverse stock split, some of the required information, such as the number of post-split shares and
the new CUSIP number cannot be obtained, much
less submitted, until after the legal effective date.
Consequently, the practitioner should be diligent
in helping the company achieve its desired market
effective date by submitting all required FINRA
information on a timely basis. When FINRA completes its inquiry, it will issue a notification to the
company containing the new trading symbol and
the market effective date, which date is typically the
business day following the day of FINRAs notice.
Press Release For The Transaction
Because the companys public reporting requirements are suspended, the company has no obligation to publicly announce the effectuation of its
reverse stock split. However, the company should
consider issuing a press release for the benefit of its
shareholders and potential investors. As a practical
matter, the lack of public notice can cause havoc in
the marketplace. If the details of the reverse stock
split are not made public, the companys transfer
agent is likely to be bombarded with telephone
calls from brokers on the market effective date of
the stock split inquiring why trading of the pre-split
shares has ceased.
Transfer agents for smaller issuers typically assign one particular staff member the responsibility
for managing a companys affairs, and this individual generally has other duties. It is important to
provide as much support as possible to the transfer agent, who can be critical to a smooth transaction, especially if the transfer agent is also serving
as paying agent to the shareholders. Anything that
can be done to lighten the transfer agents workload
during the process of canceling pre-split shares and

issuing post-split shares, such as eliminating time

needlessly spent on the telephone explaining the
transaction to brokers, is time well spent. Therefore, as soon as FINRA announces the market effective date, the company should issue a simple
press release announcing the reverse stock split.
Open Trades
When an order to buy or sell a security is
placed with a customers broker, a trade date and
a settlement date arerecorded. The trade date is
the date that the order was executed and the settlement date is the date (typically three days after the
trade date) when the cash and securities from the
transaction are received by the buyer and seller respectively. On the market effective date of a reverse
stock split, there may be open trades. That is, the
effective date of the reverse stock split may be after the trade date but before the settlement date of
some active trades. In this situation, on the settlement date the seller of the companys shares will
still receive cash in an amount of the stocks sales
price. However, as a result of the split, the buyer
may receive one of three things: fewer shares than
he or she purchased as a result of the split; cash, if
all of his or her shares result in fractional shares as
a result of the split; or a combination of cash and
stock. In most cases, when the proxy statement is
received by shareholders, the stocks trading price
will rise to approximate or equal the fair value the
corporation has set for its shares. Most of the subsequent trading occurs due to the purchase of additional shares by shareholders to avoid being cashed
out as a result of the split or the sale of a small
number of shares by shareholders in an effort to be
cashed out as a result of the split.
Because all of the companys pre-split shareholders will have received a proxy statement, those
shareholders will have had ample notice and opportunity to sell or purchase shares before the split
and their transactions, hopefully, will have settled
before the effective date. A new investor in the

50 | The Practical Lawyer

company purchasing on the market, however, may

have had no notice of the split and, even if a press
release is issued upon the companys receipt of the
FINRA notice one day before the splits effective
date, may not get what he or she bargained for. If
the shareholder has paid less than fair value for
his or her shares, the split may work to the investors benefit, and he or she may make an immediate profit if the trade results in receiving cash in
lieu of a fractional share. However, depending on
the size of the reverse stock-split ratio, there could
be a decrease in liquidity of the shares due to a
larger post-split share price.
Any cash in lieu of a fractional share that has to
be paid to a purchaser on the settlement date must
be paid by the broker, who will then look to the
paying agent to satisfy its obligation. Consequently,
the company should be prepared to transfer funds
to the paying agent on the market effective date to
satisfy these obligations.
Engaging The Paying Agent
Due to the large amount of work and recordkeeping involved in reviewing tendered shares, issuing new shares and paying fractional cash in lieu
of fractional shares to shareholders, many companies engage a third-party paying agent to perform
these tasks. Often, a company will engage its own
transfer agent to serve as paying agent because of
the transfer agents familiarity with the company
and the pre-existing rapport between the company and the transfer agent. Regardless of who the
company chooses, engaging the paying agent will
involve negotiating the terms of engagement. The
company must consider whether it will put the aggregate amount of fractional cash to be paid into
the paying agents account at the beginning of the
engagement or if it will distribute cash to the paying agent as shareholders tender their shares. Also,
the company will need to decide when it will make
its first payment to shareholders and ensure not
only that the funds will be in place before that date,

February 2010

but that the paying agent will have printed checks

and new certificates and that FINRA will have issued the new trading symbol before the date set for
an initial payout. The company should also consider whether it will engage the paying agent for
a fixed term, for example two years, after which it
will serve at its own paying agent, or if it will have
the option to terminate the paying agents services
as soon as the tendering of shares diminishes to
the point where the company is comfortable taking
over the obligations of the paying agent.
Escheat Laws
Inevitably with the passage of a few years, there
will still be a few shareholders who have not tendered their certificates to receive cash in lieu of
their fractional shares. State escheat or unclaimed
property statutes require companies to report and
deliver unclaimed funds of its residents to the state.
Typically, funds are deemed to be unclaimed if
there has been no activity by the owner for a specified number of years, often between three and seven, although this varies from state to state. When
unclaimed funds are delivered to the state, they are
held in trust by the state and can be claimed by
the rightful owner from the state at any time. Consequently, at some point the company may choose
to deliver the cash reserved for payment in lieu
of fractional shares that has not been claimed by
shareholders to the states of residence of the unclaiming shareholders. Thereafter, the shareholders entitled to receive the fractional cash may have
to obtain the funds directly from the state to which
they were paid.
Companies that timely report and deliver unclaimed funds to the state are by law indemnified
against, and relieved from liability for, any claims by
the owner of the funds. Therefore, after a period of
18 to 24 months after the transaction, the company
should research the escheat laws of the states of
residence of those shareholders who have not tendered their shares and prepare to tender the cash

Going Dark | 51

reserved for payment in lieu of fractional shares to

those states before the statutory deadlines.
Suspension Of Quotations On
The Pink Sheets
After effectuating the reverse stock split, the
Pink Sheets may discontinue displaying quotes for
the companys stock for 30 days and attach a caveat emptor label to the companys stock. The Pink
Sheets may block quotes in the companys shares
because it views the reverse stock split as a disruptive corporate action due to the fact that it was
effectuated without making current information
available to the public. After the 30-day suspension
period, the company can have the caveat emptor
label removed by submitting adequate current information to the Pink Sheets in the form of an
Initial Company Disclosure Statement. To accomplish this, the company must provide all material
information the information necessary for an
investor to make a sound decision. The disclosure
must also be accompanied by a letter from the
companys counsel stating that the disclosure constitutes adequate current public information.
Because the companys reason for the reverse
stock split was to avoid the expense of reporting requirements in the first place, the company is unlikely to be motivated to engage counsel to assemble
the disclosure and opine as to its adequacy. Further,
because the company does not provide information to the public, any trades reflected on the Pink
Sheets are necessarily based on incomplete or inaccurate information about the company and, therefore, speculative. Since there is no advantage to the
company in supplying half a loaf of disclosure
or meeting speculation with anything other than
full disclosure, a trading suspension or caveat emp-

tor designation on the Pink Sheets is not entirely

unwelcome. Further, following delisting from the
Pink Sheets, the number of companys shareholders is less likely to increase and the likelihood that
the company will have to go darker in the future
may be significantly reduced. Consequently, the
company may prefer that its stock be delisted from
the Pink Sheets and the refusal of the Pink Sheets
to publish quotes for its stock may be an unplanned
but desirable result of the reverse stock split.
CONCLUSION Under the right circumstances, and sometimes as a result of practical considerations, a company will find it more desirable to
go dark than to go completely private. As discussed
above, this is a complex, time-consuming, and expensive proposition. There are risks throughout the
process that require the board of directors, management, and their legal advisors to act carefully
and cautiously. Nevertheless, as described, there
are substantive benefits to going dark rather than
exiting the public system entirely.
Accomplishing a going private transaction, as
illustrated in this article, is not the end of the story.
If, after going dark, the number of a companys
shareholders is again nearing 300, a properly effected going darker transaction can serve the company and its shareholders well. While the process
of going darker is fundamentally no less complicated than the initial going dark transaction, the
substantial and avoidable costs, management
time, and potential liability attendant to the resumption of public reporting requirements all militate in favor of monitoring the number of record
shareholders and considering, at the appropriate
time, going darker through a reverse stock split.

52 | The Practical Lawyer

February 2010

PRACTICE CHECKLIST FOR

Going Private Or Going Dark? That Is The Question

Since it is possible to maintain some level of liquidity and public interest through trading on the Pink
Sheets in the over-the-counter market, companies sometimes consider going dark, eliminating the
public reporting requirements of the Securities Exchange Act of 1934 (the Exchange Act) while not
shedding all of the companys public shareholders.
A company can take action to avoid the time, expense, and other burdens of public reporting under
Section 15(d) of the Exchange Act if it has no more than 300 shareholders of record (or 500 if the
companys total assets have not exceeded $10 million for the last three fiscal years) by filing a Form 15
with the SEC.
In normal trading and transfers, the number of record shareholders may creep upward toward 300
and the company faces the possibility of the resumption of public reporting requirements. In these
instances, a company may consider going darker. The traditional methods for reducing the number
of shareholders are a tender offer, open market share purchases, a cash-out merger, and a reverse stock
split.
Going darker through a tender offer contemplates the purchase of shares by a company from shareholders owning fewer than some specific number of shares. Usually, the offer is made to all shareholders who hold less than 100 shares (or some other threshold) to purchase their shares for a specific price.
The advantages are that no shareholder meeting or approval is required, there are no appraisal rights
for shareholders, and the litigation risk is lower because each shareholder has a choice of whether to
sell or retain his or her shares. The disadvantages are that it requires extensive disclosures, has unpredictable results, and shareholders may tender less than all shares they own, which will not reduce the
number of record holders.
The open market method of going darker contemplates the purchase of shares on the open market by
the company or by the company in conjunction with its affiliates. The advantages are that no shareholder meeting or approval is required, there are no appraisal rights for shareholders, and the litigation
risk is lower because each shareholder has a choice of whether to sell or retain his or her shares. The
disadvantages are that extensive disclosures are required, results are unpredictable, there is no ability
to acquire sufficient shares, and pricing is unfavorable.
A cash-out merger to reduce the number of record shareholders involves a merger of the company into
a newly formed corporation organized by management or a friendly third party, typically a financing
partner. The advantage is that this can eliminate all minority shareholders. The disadvantages are that
extensive disclosures are required, dissenting shareholders have appraisal rights, getting shareholder
approval can be expensive and time-consuming, and there is a risk of failure if majority of shareholders do not vote for approval;

Going Dark | 53

In a reverse stock split, the company files an amendment to its articles of incorporation to effect a
reverse stock split of the companys stock at a specified ratio designed to ensure a smaller number of
shareholders, with all shareholders that own less than a whole share after the reverse split given the
right to receive a cash payment in lieu of the fractional share created in the transaction. The advantages are that it can be utilized to cash out fewer than all of the minority shareholders, it provides minority
shareholders the choice to remain a shareholder by purchasing additional shares in the open market,
and permits minority shareholders to sell shares in the open market to cause their remaining shares to
be cashed out. The disadvantages are the need for extensive disclosures, that dissenting shareholders
have appraisal rights, and that shareholder approval can be expensive and time-consuming.

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