Supply, Demand and The Market Process
Supply, Demand and The Market Process
Supply, Demand and The Market Process
Consumer Surplus
This means the maximum price you would pay is the market price
SHIFTS CHANGES IN DEMAND VS. CHANGES IN QUANTITY DEMANDED
The demand curve isolates the effect that price has on Qd (Law of Demand), holding
everything constant, ceteris paribus.
Rule: A change in price leads to a change in quantity demanded (movement along the
demand curve); a change in any other variable leads to a change in demand (shift in
the entire demand curve).
Increase in demand: Demand curve shifts to the right.
Decrease in Demand: Demand curve shifts to the left.
What Causes Demand For X To Shift?
1. A rise I consumers income will increase (decrease) demand.
2. An increase (decrease) in the number of consumers in the market would increase
(decrease) demand. If the price of substitutes product y goes up (down) demand
for x increases (decreases).
3. If the price of Product y that is a complement for x goes down (up), demand for
x increases.
4. Expectations about future price influence our decision to buy now or later. The
demand curve reflects our willingness to buy now or later.
5. Demographic changes that are either favourable to a market will increase
demand.
6. Changes in consumer Tastes/Preference.
LAW OF SUPPLY
There is a direct / positive relation between price and the quantity supplied by firms. At
a higher price, the producer has a greater incentive to supply goods and services.
The Law of Supply represents two things:
1. The minimum price necessary to induced producers to supply a specific Q
2. The valuation (opportunity cost) of the resources used in production.
Change in Supply
A change in supply happens when a supplier of a given commodity/good or service has
altered their output. This is brought about by several factors like technology, change in
number of competitors or number of sellers.