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As a consultant, Michael
Lyman (PMP, CSM) works
on software development
lifecycle management
and infrastructure
programs and projects
around the world.
Please get in touch!
The company has no Program or Project Managers. Jenny Lodge is the company's IT Director.
She has 3 people on her staff, one in each of the company's offices.
Interesting to Executing
Jenny and 2 other department heads asked the senior management to create a list of strategic
goals and objectives. This list, they said, would provide more specific strategic guidance to all the
teams than what was announced at the all-hands meeting. Senior management was reluctant to
create a list, but the department heads were very insistent. The department heads helped by
developing a straw-man list and bringing senior management together to make changes and
approve. After 3 weeks, the team published the following strategic list for the year.
1. Maintain market dominance in the long distance hiker hardware/software market by adding
3 new products to the company's core offering in Q1, Q2 and Q4.
2. Increase revenue by 60% to $32M by end of Q4.
3. Maintain a corporate expenditures at 40% CAGR, or $25M, over the next year by being
dramatically more efficient in everything we do.
4. Promote learning as a core competency of all staff at TM world-wide. Especially, ensure
that all employees of TM are well-versed in all of the products that the company sells so
they can promote our products where ever they may be.
5. Continue our culture centered around teamwork and the willingness to "get the job done."
With such fast growth, including a new team located in India, and new strategic goals that require
learning, teamwork, and in-depth understanding of all products from all employees, Jenny has
decided that then company would really benefit from an LMS (Learning Management System)
which would provide information from different departments (HR, DEV, Sales, etc), pull in data from
various social media tools, pull in documentation from the DEV teams, and become the central
repository for product management's documentation and tools.
Jenny mentions this idea to her boss, Tom Biner, VP of Operations, who likes the concept but
can't quite visualize exactly what Jenny means. He wants to present the idea at the next Senior
Management team meeting, but it needs more work. He asks Jenny to do the following:'
1. Work with other departments to understand what the company needs and define those
needs as specifically as possible.
2. As best as possible, describe what the end-result of a system like this would do and how it
would benefit the company. If possible, make some projections about cost savings,
revenue, or efficiency.
3. Define the high-level requirements for this project.
4. Provide a high-level scheduled for when the project could be ready.
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