BRC Curriculum Structure
BRC Curriculum Structure
BRC Curriculum Structure
<
Communication
Studies
GER
Year of
Study
Core
Core
Electives
Electives
Core
>
Admission to Year
1
(if applicable)
STS
BM
LS
Total
12
12
33
12
33
16
33
16
3**
29
Any
Year
47
24
12
30
128
2
Direct Entry to
Year 2
AHS
S
Free
Electives
3
4
Any
Year
Description of Abbreviation
AHSS - Arts, Humanities & Social Sciences
BM Business & Management
LS Liberal Studies
STS Science, Technology & Society
3.
( i.e. Core/
Core elective/
GER core/
GER elective/
Free elective)
Lec
Tut
Lab
Total
Core
1.5
1.5
Core
Core
1.5
Core
AU
Prerequisite
/ Remarks
Nil
Nil
1.5
Nil
Nil
GER-Core
Nil
GER-CORE
1.5
1.5
Nil
GER-core
1.5
1.5
Nil
UE1
UE2
UE3
UE4
TOTAL
Free Elective
Free Elective
Free Elective
Free Elective
33 AUs
1.5
1.5
1.5
1.5
1.5
1.5
1.5
1.5
0
0
0
0
3
3
3
3
3
3
3
3
Nil
Nil
Nil
Nil
Core
CS0201
GER-CORE
Nil
Concentration
Core
CS0204
Core Elective
1.5
1.5
Nil
Core Elective
Nil
Core Elective
Core Elective
Core Elective
2
2
1.5
1
1
1.5
0
0
0
3
3
3
3
3
3
CS0204
CS2021
CS0204
Core Elective
1.5
1.5
Nil
Core Elective
1.5
1.5
Nil
YEAR 1
CS2002 Information Literacy
and Interpretation
CS2005 Speech and
Argumentation
CS2006 Visual Literacy and
Communication
CS2008 Fundamentals of
Research
CS0201 Foundations of
Communication Studies
YEAR 2
CS2007 Communication History
and Theories
CS0900 Communication
Strategies for Sustainability and
Social Changes
Students select their
concentration CORE and any 3
CORE electives with not more
than 1 practicum
Journalism
CS2021 News Reporting and
Writing
CS2022 Basic Media Writing in
Chinese
CS2051 Comparative Press
Systems
CS2023 Publication Design
CS2044 Photojournalism
CS2045 Online Journalism
CS2058 Integrated Marketing
Communication
CS2052 Cultural Studies
CS2006 (coreq)
Core Elective
1.5
1.5
Core Elective
1.5
1.5
Free Elective
Free Elective
Free Elective
Free Elective
Free Elective
GER-Elective
GER-Elective
Free Elective
Free Elective
Free Elective
33 AUs
0
0
0
0
0
3
3
2
2
2
2
2
2
2
2
0
0
2
2
2
0
0
0
0
0
0
0
0
0
0
2
2
2
2
2
3
3
4
4
4
3/4
3/4
3
3/4
3/4
3
3
3
3
3
CS2004
Nil
CS2021
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Concentration
Core
CS2006
Core Elective
Nil
Core Elective
Nil
Core Elective
CS2025
Core Elective
CS2006
Core Elective
Core Elective
1
3
2
0
0
0
3
3
3
3
Nil
Nil
Core Elective
Nil
Free Elective
Free Elective
Free Elective
GER-elective
GER-elective
Free Elective
Free Elective
Free Elective
33 AUs
0
0
0
3
2
2
2
0
0
0
0
0
2
2
2
3
3/4
3/4
3/4
3
Nil
Nil
Nil
Nil
2
2
2
2
2
2
0
0
0
4
4
4
3
3
3
Nil
Nil
Nil
Core Elective
nil
Core Elective
Nil
Core Elective
Nil
CS2055 Organisational
Communication
CS2056 Psychology and
Communication
CS2057 Media Effects
CS2067 Communication
Research Practicum
GER-PE 1
GER-PE 2
UE5
UE6
UE7
Total
OR
Students select their
concentration CORE and any 3
CORE electives
Advertising
CS2058 Integrated Marketing
Communication
CS2024 Web Design and
Technologies
CS2025 Image and Sound
Production
CS2031 Creative Strategies
CS2032 Graphic
Communication
CS2054 Interpersonal
Communication
CS2056 Psychology and
Communication
CS2057 Media Effects
CS2075 Regional Strategic
Communication Management
CS2068 Newsletter practicum
GER-PE 1
GER-PE 2
UE 5
UE 6
UE 7
Total
OR
Students select their
concentration CORE and any 3
CORE electives
Public Relations
CS2058 Integrated Marketing
Communication
CS2024 Web Design and
Technologies
CS2025 Image and Sound
Production
CS2026 Media Presentation and
Performance
Core Elective
1.5
1.5
Nil
Core Elective
Nil
Core Elective
Nil
Free Elective
Nil
GER-elective
GER-elective
Free elective
Free elective
Free elective
33 AU
Nil
2
2
2
2
2
2
0
0
0
4
4
4
3
3
3
Nil
Nil
Nil
Concentration
Core
Nil
Core Elective
Nil
Core Elective
CS2006
Core Elective
Nil
Core Elective
CS2006
Core Elective
Nil
Core Elective
Nil
Core Elective
Nil
Core Elective
CS2058
Free Elective
GER-elective
GER-elective
Free elective
Free elective
Free elective
33 AUs
0
3
3
2
2
2
2
0
0
2
2
2
0
0
0
0
0
0
2
3
3
4
4
4
3/4
3
3
3
3
3
Nil
Nil
Nil
Nil
Nil
Concentration
Core
Nil
Core Elective
Nil
Core Elective
CS2006
Core Elective
Nil
CS2032 Graphic
Communication
CS2054 Interpersonal
Communication
CS2055 Organisational
Communication
CS2056 Psychology and
Communication
CS2057 Media Effects
CS2075 Regional Strategic
Communication Management
CS2068 Newsletter Practicum
GER-PE 1
GER-PE 2
UE5
UE 6
UE 7
TOTAL
Core Elective
CS2006
Core Elective
Nil
Core Elective
1.5
Nil
Core Elective
Nil
Core Elective
Nil
Core Elective
CS2058
Free Elective
GER-elective
GER-elective
Free elective
Free elective
Free elective
33 AUs
0
3
3
2
2
2
1
0
0
2
2
2
0
0
0
0
0
0
1
3
3
4
4
4
3/4
3
3
3
3
3
Nil
Nil
Nil
Nil
Nil
Nil
Type
( i.e. Core/
Core elective/
GER core/
GER elective/
Free elective)
Lec
Tut
Lab
Total
AU
Pre-requisite
/ Remarks
16
Completed
at least 55
AUs.
YEAR 3
Professional Internship
Core
Concentration
Core
CS2021
Core elective
CS2022
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
CS2022
Core elective
CS2021
Core elective
CS2021
Core elective
CS2021
Core elective
CS2004
Core elective
CS2044
Core elective
CS2025
Core elective
CS2021
Core elective
CS2021
Core elective
Nil
Core elective
CS2052
Core elective
Nil
Core elective
Nil
Core elective
CS2021
Core elective
Nil
Free elective
3/4
CS0204
Free elective
3/4
Nil
Free elective
Free elective
GER-elective
GER-elective
0
0
3
3
1.5/
2
2
2
0
0
0
0
0
0
1.5/
2
2
2
3
3
3/4
3/4
3
3
Nil
Nil
Nil
Nil
3/4
3/4
*
Nil
Free elective
33/34* AUs
*Although the total prescribed AUs for Year 3 students is 33. Students who opt for
4AU UEs may end up with one additional AU.
OR
Students select their
concentration CORE and
one other CORE elective
Broadcast and Cinema
Studies
CS4024 Writing for Cinema
and TV
CS4025 Digital Media and
Creative Practices
CS4026 Documentary Film
and TV: Concepts &
Applications
CS4027 Narrative Film and
TV: Concepts and
Applications
CS4051 Power, Culture and
Media
CS4052 Media Studies in
Asia
CS4053 Popular Cinema
CS4054 Asian Cinema
CS4055 TV Studies:
Critical Approaches
CS4056 Popular Culture
CS4057 Strategic Planning
and Policy for Television &
Film
CS4067 Issues in
Concentration
Core
Nil
Core elective
Nil
Core elective
CS2025
Core elective
CS2025
Core elective
CS2052
Core elective
Nil
Core elective
Core elective
2
2
2
2
0
0
4
4
4
4
Nil
Nil
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
Nil
Broadcast Media
CS4068 Issues in Cinema
Studies
CS4090 Going Overseas
for Advanced Reporting
CS4085 Film Festival
Practicum
CS4083 TV Practicum
CS4084 Radio Practicum
GER-PE 3
GER-PE 4
UE8
Core elective
Nil
Core elective
CS2021
Free elective
3/4
CS2066
Free elective
Free elective
GER elective
GER elective
0
0
3
3
1.5/
2
2
2
0
0
0
0
0
0
1.5/
2
4
4
3
3
3/4
3/4
3
3
3/4
*
Nil
Nil
Nil
Nil
Free elective
3/4
TOTAL
33/34* AUs
*Although the total prescribed AUs for Year 3 students is 33. Students who opt
may end up with one additional AU.
OR
Student select two CORE
electives
Comm Policy and
Research
CS4036 Statistics and Data
Core elective
2
2
0
4
4
Analysis
CS4037 Audience
Core elective
2
2
0
4
4
Research Methods
CS4038 Critical Research
Core elective
2
2
0
4
4
Methods
CS4042 Advanced
Core elective
2
2
0
4
4
Research Methods
CS4058 Intercultural
Core elective
2
2
0
4
4
Communication
CS4059 Public Opinion
Core elective
2
2
0
4
4
CS4062 Persuasion and
Core elective
2
2
0
4
4
Social Influence
CS4061 Global Media
Core elective
2
2
0
4
4
Issues and Policy
CS4062 Information
Core elective
2
2
0
4
4
Society and Policy
CS4063 Economics of
Core elective
2
2
0
4
4
Media and Communication
CS4086 Communication
Free elective
0
2
0
2
3/4
Research Practicum
GER-PE 3
GER elective
3
0
0
3
3
GER-PE 4
GER elective
3
0
0
3
3
1.5/
1.5/
3/4
UE8
Free elective
0
3/4
2
2
*
TOTAL
33/34* AUs
*Although the total prescribed AUs for Year 3 students is 33. Students who opt
may end up with one additional AU.
OR
Students select their
concentration CORE and
one other CORE elective
Advertising
Nil
for 4AU UEs
CS2008
CS2008
CS2052
CS2008
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
for 4AU UEs
CS4029 Advertising,
Creativity and Copywriting
CS4025 Digital Media and
Creative Practices
CS4031 Media Planning
and Strategies
CS4032 Communication
Campaigns
CS4034 Brand
Management
CS4035 Strategic
Marketing Communication
Management
CS4070 Issues in
Advertising
CS4037 Audience
Research Methods
CS4058 Intercultural
Communication
CS4059 Public Opinion
CS4060 Persuasion and
Social Influence
CS4070-CS4075 Special
Topics
CS4095 International
Strategic Communication
Management
CS4087 Newsletter
Practicum
CS4088 Advertising
Practicum
GER-PE 3
GER-PE 4
UE8
Concentration
core
Nil
Core elective
Nil
Core elective
Nil
Core elective
CS2003
Core elective
CS2058
Core elective
CS2008 &
CS2058
Core elective
CS2058
Core elective
CS2008
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
Core elective
Free elective
3/4
Nil
Free elective
3/4
Nil
GER elective
GER elective
3
3
1.5/
2
0
0
1.5
/2
0
0
3
3
Nil
Nil
3/4
3
3
3/4
*
Free elective
TOTAL
33/34* AUs
*Although the total prescribed AUs for Year 3 students is 33. Students who opt
may end up with one additional AU.
OR
Students select their
concentration CORE and
one other CORE elective
Public Relations
CS4028 Public Relation
Concentration
2
2
0
4
4
Writing
Core
CS4031 Media Planning
Core elective
2
2
0
4
4
and Strategies
CS4032 Communication
Core elective
2
2
0
4
4
Campaigns
CS4033 Corporate
Communication
Core elective
2
2
0
4
4
Management
CS4030 Crisis
Core elective
2
2
0
4
4
Management
Subject to
course
requirement
Schools
approval
required
Nil
for 4AU UEs
Nil
Nil
CS2003
Nil
CS2058
CS4064 International
Public Relations
CS4065 Conflict
Management and
Negotiation
CS4037 Audience
Research Methods
CS4058 Intercultural
Communication
CS4059 Public Opinion
CS4062 Persuasion and
Social Influence
CS4066 Issues in Public
Relations
CS4095 International
Strategic Communication
Management
CS4087 Newsletter
Practicum
CS4088 Advertising
Practicum
GER-PE 3
GER-PE 4
UE8
Core elective
CS4028
Core elective
Nil
Core elective
CS2008
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
CS2058
Core elective
Schools
approval
required
Free elective
3/4
Nil
Free elective
3/4
Nil
GER elective
GER elective
Free elective
3
3
1.5/
2
0
0
1.5
/2
0
0
0
3
3
3/4
3
3
3/4
*
Nil
Nil
Nil
TOTAL
33/34* AUs
*Although the total prescribed AUs for Year 3 students is 33. Students who opt
for 4AU UEs may end up with one additional AU.
YEAR 4
CS4002 Media, Law, Ethics
Core
3
1
0
4
4
& Policy
CS4004 Final Year Project
Students select one CORE
elective
Journalism
CS4012 Advanced Writing
Workshop
CS4013 Advanced
Reporting Methods
CS4014 Advanced Editing
Workshop
CS4015 News Reporting
and Writing in Chinese
CS4016 Advanced
Chinese Writing Workshop
CS4017 Specialised
Journalism: Public Affairs
CS4018 Specialised
Journalism: Business and
Economics
CS4019 Specialised
Nil
Core
12
Must have
accumulated
at least 90
AUs
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
CS2022
Core elective
Nil
Core elective
CS2021
Core elective
CS2021
Core elective
CS2021
Journalism: Contemporary
Topics
CS4020 Magazine
Publishing
CS4023 Advanced
Photojournalism
CS4026 Documentary, Film
and TV: Concepts and
Applications
CS4041 Specialised
Journalism: Science &
Technology
CS4043 Specialised
Journalism: Science &
Health
CS4051 Power ,Culture and
Media
CS4090 Going Overseas
for Advanced Reporting
CS4059 Public Opinion
CS4061 Global Media
Issues and Policy
CS4069 Issues in
Journalism
CS4081 Newspaper
Practicum
CS4082 Magazine
Practicum
CS4083 TV Practicum
CS4084 Radio Practicum
CS4090 GOFAR
CS4092 New Media &
Society
CS4099 Advanced
Broadcast Journalism
GERPE 5
Core elective
CS0204
Core elective
CS2044
Core elective
CS2025
Core elective
CS2021
Core elective
Nil
Core elective
CS2052
Core elective
CS2021
Core elective
Nil
Core elective
Nil
Core elective
CS2021
Free elective
3/4
CS2004
Free elective
3/4
Nil
Free elective
Free elective
Core elective
0
0
0
2
2
2
0
0
0
2
2
2
3/4
3/4
4
Nil
Nil
CS2021
Core elective
Nil
Core elective
CS2029
GER elective
3
1.5/
2
0
1.5
/2
Nil
3/4
1.5/
2
1.5
/2
3/4
3
3/4
*
3/4
*
UE9
Free elective
UE10
Free elective
TOTAL
29/30* AUs
Nil
Nil
*Although the total prescribed AUs for Year 3 students is 29. Students who opt for 4AU UEs
may end up with one additional AU.
OR
Students select one CORE
elective
Broadcast and Cinema
Studies
CS4025 Digital Media and
Creative Practices
CS4026 Documentary Film
and TV: Concepts &
Applications
Core elective
Nil
Core elective
CS2025
Core elective
CS2025
Core elective
Nil
Core elective
Core elective
2
2
2
2
0
0
4
4
4
4
Nil
Nil
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
CS2021
Free elective
3/4
CS2066
Free elective
Free elective
GER elective
0
0
3
2
2
0
0
0
0
2
2
3
Nil
Nil
Nil
UE9
Free elective
1.5/
2
1.5
/2
3/4
3/4
3/4
3
3/4
*
UE10
Free elective
1.5/
2
1.5
/2
3/4
3/4
*
TOTAL
29/30* AUs
*Although the total prescribed AUs for Year 3 students is 29. Students who opt
may end up with one additional AU.
OR
Comm Policy and
Research
CS4036 Statistics and Data
Core elective
2
2
0
4
4
Analysis
CS4037 Audience
Core elective
2
2
0
4
4
Research Methods
CS4038 Critical Research
Core elective
2
2
0
4
4
Methods
CS4042 Advanced
Core elective
2
2
0
4
4
Research Methods
CS4058 Intercultural
Core elective
2
2
0
4
4
Communication
CS4059 Public Opinion
Core elective
2
2
0
4
4
CS4062 Persuasion and
Core elective
2
2
0
4
4
Social Influence
CS4061 Global Media
Core elective
2
2
0
4
4
Issues and Policy
CS4062 Information
Core elective
2
2
0
4
4
Society and Policy
CS4063 Economics of
Core elective
2
2
0
4
4
Media and Communication
Nil
Nil
CS2008
CS2008
CS2052
CS2008
Nil
Nil
Nil
Nil
Nil
Nil
CS4086 Communication
Research Practicum
Free elective
3/4
3/4
*
GERPE 5
GER elective
3
0
0
3
3
UE8
Free elective
2
2
0
4
3/4
UE9
Free elective
2
2
0
4
3/4
UE10
Free elective
2
2
0
4
3/4
TOTAL
29/30* AUs
*Although the total prescribed AUs for Year 3 students is 29. Students who opt
may end up with one additional AU.
OR
Advertising
CS4025 Digital Media and
Core elective
2
2
0
4
4
Creative Practices
CS4031 Media Planning
Core elective
2
2
0
4
4
and Strategies
CS4032 Communication
Core elective
2
2
0
4
4
Campaigns
CS4034 Brand
Core elective
2
2
0
4
4
Management
CS4035 Strategic
Marketing Communication
Core elective
2
2
0
4
4
Management
CS4070 Issues in
Core elective
2
2
0
4
4
Advertising
CS4037 Audience
Core elective
2
2
0
4
4
Research Methods
CS4058 Intercultural
Core elective
2
2
0
4
4
Communication
CS4059 Public Opinion
Core elective
2
2
0
4
4
CS4062 Persuasion and
Core elective
2
2
0
4
4
Social Influence
CS4087 Newsletter
Free elective
0
2
0
2
3/4
Practicum
CS4088 Advertising
Free elective
0
2
0
2
3/4
Practicum
CS4095 International
Strategic Communication
Core elective
0
2
0
2
4
Management
GERPE5
GERPE elective
3
0
0
3
3
UE9
Free elective
UE10
Free elective
3/4
*
3/4
*
Nil
Nil
Nil
Nil
Nil
for 4AU UEs
Nil
Nil
CS2003
CS2058
CS2008 &
CS2058
CS2058
CS2008
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
TOTAL
29/30* AUs
*Although the total prescribed AUs for Year 3 students is 29. Students who opt for 4AU UEs
may end up with one additional AU.
OR
Public Relations
CS4031 Media Planning
Core elective
2
2
0
4
4
Nil
and Strategies
CS4032 Communication
Core elective
2
2
0
4
4
Nil
Campaigns
CS4033 Corporate
Communication
Management
CS4030 Crisis
Management
CS4064 International
Public Relations
CS4065 Conflict
Management and
Negotiation
CS4037 Audience
Research Methods
CS4058 Intercultural
Communication
CS4059 Public Opinion
CS4062 Persuasion and
Social Influence
CS4066 Issues in Public
Relations
CS4087 Newsletter
Practicum
CS4088 Advertising
Practicum
CS4095 International
Strategic Communication
management
GERPE5
UE9
UE10
Core elective
CS2003
Core elective
CS2058
Core elective
CS2058
Core elective
CS4028
Core elective
Nil
Core elective
CS2008
Core elective
Nil
Core elective
Nil
Core elective
Nil
Core elective
CS2058
Nil
Nil
3
1.5/
2
1.5/
2
0
1.5
/2
1.5
/2
0
0
3
3/4
Nil
3/4
3
3/4
*
3/4
*
Core elective
Core elective
GERPE Elective
Free elective
Free elective
Nil
Nil
TOTAL
29/30* AUs
*Although the total prescribed AUs for Year 3 students is 29. Students who opt for 4AU UEs
may end up with one additional AU
GRAND TOTAL (Year 1 to 4)
128 AUs