CLIENT SPECIFICATION

Brendan Timmons
 Client Specification

T ABLE OF C ONTENTS
Introduction .............................................................................................................................................. 2
Objectives ................................................................................................................................................. 2
Competitive Positioning ....................................................................................................................... 2
Communication Strategy ...................................................................................................................... 2
Reasons for going online ...................................................................................................................... 3
Scope ........................................................................................................................................................ 3
Audience profile ................................................................................................................................... 3
Project Plan............................................................................................................................................... 4
Perception and Tone ............................................................................................................................ 4
Functional specification ........................................................................................................................ 4
Navigation System ............................................................................................................................ 4
Site Map............................................................................................................................................ 5
Technical specification ......................................................................................................................... 6
Server Specification .......................................................................................................................... 6
Visitor Environment .......................................................................................................................... 7
Programming Requirements ............................................................................................................ 8
Database Requirements ................................................................................................................... 8
Security ............................................................................................................................................. 8
Client training ....................................................................................................................................... 8
Web hosting ......................................................................................................................................... 9
Copyright .............................................................................................................................................. 9

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 Client Specification

I NTRODUCTION

This document outlines the client specifications required for the planning
and creation of MusicNova’s e-commerce CD sales website.

O BJECTIVES
C OMPETITIVE P OSIT IONING

Being a new website selling CDs in an already flooded market with many
other websites on the internet MusicNova and their website wish to focus
purely on a simple and fast way to buy CDs by providing an uncluttered and
inviting browsing experience.

MusicNova’s website will differ from their competition’s online stores by

keeping their website design Simple, Clean, & easy to understand.

Minimal use of ads and pictures to reduce load times and annoyance for
potential clients will hopefully provide a pleasurable experience, increasing
the chance of the consumer returning to the website.

C OMMUNICATION S TRATEGY

MusicNova’s communication strategy is constructed around three

objectives to ensure that:

1. MusicNova is recognized as a viable source for Music CDs, providing a

wide selection of genres for any audience.
2. One of MusicNova’s top priorities is security when browsing and
buying online on their website.
3. MusicNova provides a simple and fast browsing experience.

Utilizing the internet as the primary form of advertizing for MusicNova’s

new website and the products they provide will play a large part in
spreading the word about the website.

MusicNova will also rely on viral marketing to advertize their website. As

mentioned above, providing a simple and fast alternative of browsing
online for Music CDs should drastically improve the Positive referrals to
MusicNova.

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 Client Specification

R EASONS FOR GOING ONL INE

MusicNova, having recognized the importance of the internet as a viable

source for buying and selling products, MusicNova wish to create a website
in order to better sell their CDs.

MusicNova believe that in using the internet is essential to expose their

products to a wider audience will improve sales and profits than if they
were to stay in conventional retail.

S COPE

MusicNova wish to have a simple, and easy to use website which is

uncluttered. Believing that speeding up the time which one would
take to browse & purchase CDs online will increase traffic coming
to their website, thus maximizing potential profits.

Providing a large selection of genres will potentially invite a large

audience to the website interested in

A UDIENCE PROFILE

MusicNova customers:

 Are Male or Female aged 20 – 40.

 Have interests in music.
 Wish to buy music online.
 Have credit cards or some form of purchasing online.

Llewelyn

Aged 23 Llewellyn rents an apartment located in a well off

neighborhood. He works at the local Surf shop and in his free time
enjoys going out with friends, surfing, and listening to music.
Llewelyn owns a computer with an internet connection. He
frequently browses the internet and buying things online.

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 Client Specification

P ROJECT P LAN

P ERCEPTION AND T ONE

MusicNova wishes the overall reaction from their target audience towards
their website to be positive about the quick, simple and easy design they
wish to have in their site.

The fresh design that stands out from the rest of the websites should help
provide this kind of reaction. They should feel invited by the simple design
and find it easy to navigate throughout the website.

F UNCTIONAL SPECIFICAT ION

N AV I G AT I O N S Y ST E M
The navigation system will be simple and effective in guiding the user easily
through the site. Using a common navigation theme with simple but
descriptive names, the user will have no trouble navigating, even if they
have never been to the website before.

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 Client Specification

SITE MAP

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 Client Specification

T ECHNICAL SPECIFICATI ON

S ER V E R S P E CI FI C A T I O N
IS P /H O S T I N G
Name: Hot Web Hosting

Address: www.hotwebhosting.net

Contact: Stanley

Email: [email protected]

Phone: 08 9776 8745

SERVER PLATFORM
 Linux
 Windows
 Unix
 IBM MVS – VM – VSE – ESA
 Sun Solaris
 Windows NT 2000 - 2003

FTP I N F O R M A T I O N
FTP address: ftp://ftp.hotwebhosting.net

User name: MusicNova

Password: Password1234

DEVELOPMENT SERVER
 Accessible
 Not Available

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 Client Specification

V I SI T O R E N V I R O N M EN T
RESOLUTION
 800 x 600
 1024 x 768
 Other

BROWSERS
 Firefox
 Internet Explore
 Opera
 Safari
 Other

BROWSER VERSIONS
 3.x
 4.x
 5.x
 6.x
 7.x
 8.x
 Other

PLATFORMS
 Macintosh
 Windows
 Linux
 Other

CONNECTION SPEED
 Wireless/handheld
 28.8/33.6 dial up
 56.6k dial up
 DSL/cable
 T1/T3
 Other

PAGE DOWNLOAD SIZE

 30k and under
 30 - 80k
 80k
 100k+

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 Client Specification

P R O G R AM MI N G R EQ UI R E M EN T S
Programming will be required for all e-commerce features such as:

 Shopping Cart
 Product Categorization
 Shipping
 Search Engine
 Inventory Tracking
 Customer Accounts
 Transaction Features
 Tax Features
 Etc...

D AT A BA S E R EQ UI R E M E N T S
The requirements for the Database listed are:

 Multimedia Content Storage

 Query Capability
 Extensible Indexing
 Content Generation & Delivery

S E CU R I T Y
Security on MusicNova’s site is essential as it will be an e-commerce site
dealing with people’s money. Some key security points that need to be
considered are:

 Monitoring website usage

 Simple way for users to report phishing
 Using HTTPS for all forms of sensitive data

C LIENT TRAINING
Training will be provided in order to ensure that Clients from MusicNova
will be able to use the features of their new website they will be trained in:

 Updating the Database

 Using the News feature
 Security features
 Shipping and handling features
 Etc…

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 Client Specification

W EB HOSTING
Web hosting will be handled by H O T W E B H O S T I N G . Our contact with Hot
web hosting is Stanley Gruber, and can be contacted via email or phone.

Email: [email protected]

Phone: 08 9776 8745

C OPYRIGHT
All aspects of this web site – design, text, graphics, applications, software,
underlying source code and all other aspects – are copyright
www.darkstorm-webdesigns.com and its affiliates or content and
technology providers.

In accessing these web pages, you agree that any downloading of content
is for personal, non-commercial reference only. No part of this web site
may be reproduced or transmitted in any form or by any means, electronic,
mechanical, photocopying, recording or otherwise, without prior
permission of the Website Owner.

For rights clearance please contact us at:

[email protected]

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