Scotts
Miracle
-Gro
Spreader
Sourcing
Decision
GBRAT
Rosa
Tamayo
John
Johnson
Hideo
Taniguchi
Vlamidir
Petit
Rafael
Arango
Table
of
Content
Key
Questions
Arguments
Proposed
Solutions
Conclusion/Decision
Key
Question
To
jus'fy
why
Sco.
should
not
oshore/outsource
(closing
Temecula
manufacturing
plant)produc'on
of
its
spreaders
to
a
low-wage
manufacturing
site,
such
as
China
Company
Background
The
Sco.
Miracle
Gro
Company
is
What
is
happening!
Corporate
people
want
to
outsource
the
produc'on
of
the
company
to
a
low
wage
country
like
China.
Alterna'ves:
To
con'nue
in
Temecula
manufacturing
Plant
To
outsource
to
China
To
Oshore
in
China
What
is
happening!
Mr
Bawcombe
obviously
doesnt
want
to
do
it
because:
His
team
has
produce
an
important
process
innova'on
that
has
represented
6%
produc'vity
over
the
years.
Redesigns
of
hand
spreader
to
make
it
pressure
t.
Pioneered
use
of
In-molding
labeling.
(Tacit
knowledge
of
the
en're
organiza'on)
Sco.s
regulary
set
up
structured
regular
communica'on
plans
with
its
suppliers
assuring
quality
standards.
Why?
Comparison
cost
of
dierent
alterna'ves:
Outsource
China
Offshore
China
USA
Labor
cost
Estimated
increase
Labor
cost
(annual
terms)
Real
increase
Labor
cost
(annual
terms)
$0,91
$0,91
$16,25
4%
4%
3%
10%
10%
3%
Electricity
fares
$
0,065
per
Kwatts/hour
$
0,065
per
Kwatts/hours
$
0.1850
per
Kwatts/hours
Increase
Electricity
fares
2%
2%
2,5%
Productivity
Lease
cost
Production-
quantity
of
spreader
Freight
cost
Increase
of
freight
costs
Safe
inshipment
Safety
stock
Overhead
cost
Margin
of
outsource
Appeciatiation
of
Yuan
(annually)
Corporate
overhead
Lower
$0,00
Lower
$200.000,00
Higher
$3.000.000,00
3000000
3000000
3000000
$8.000.000,00
3%
-$1.000.000,00
$460.000,00
50%
8%
$8.000.000,00
3%
-$1.000.000,00
$460.000,00
0
0
$0,00
0
$1.000.000,00
$0,00
30%
0
4%
4%
$1.000.000,00
$1.000.000,00
$0,00
Why?
Pro
and
Cons
of
main
alterna'ves:
Pro,s
Cons
Outsource
Lower
cost
Less
control/
innova'on
Temecula
Plant
Quality
Control
Innova'on
IP
Higher
Cost
Oshore
Lower
Cost
and
IP
Decision
To
oshore
in
China!
How?
Case
Situa8on
Argument
Ac8on
Plan
Problem
Cost
in
US
is
too
high
Protect
IP
Mantain
control
of
suppliers
to
mantain
quality
Move
opera'on
to
China
mantainin
control
of
the
supply
chain
Decision
Oshore
in
China
Open
facility
and
operate
Oshore
in
China
(1
year)
and
progressive
and
parallel
shut
down
of
the
Temecula
plant
Evalua'on