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    Assignment Task 1: Individual Reflection of Learning

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    umerbutt100
    This document is a reflection on learning from Muhammad Umer Tairq, student number 30102935. It discusses Tairq's research topic on factors that influence customer decisions when purchasing mobile phones and mobile connections. The research will use an interpretivism philosophy and include an introduction, literature review, research design, results and analysis, discussion, and conclusion. It will seek to answer two questions: what factors influence customer mobile phone and connection purchases, and what strategies mobile companies use to attract customers. Tairq reflects on learning about appropriate research strategies and designs for investigating business issues from the business research course.

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    Assignment Task 1: Individual Reflection of Learning

    Uploaded by

    umerbutt100
    31 views3 pages
    This document is a reflection on learning from Muhammad Umer Tairq, student number 30102935. It discusses Tairq's research topic on factors that influence customer decisions when purchasing mobile phones and mobile connections. The research will use an interpretivism philosophy and include an introduction, literature review, research design, results and analysis, discussion, and conclusion. It will seek to answer two questions: what factors influence customer mobile phone and connection purchases, and what strategies mobile companies use to attract customers. Tairq reflects on learning about appropriate research strategies and designs for investigating business issues from the business research course.

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    This document is a reflection on learning from Muhammad Umer Tairq, student number 30102935. It discusses Tairq's research topic on factors that influence customer decisions when purchasing mobile phones and mobile connections. The research will use an interpretivism philosophy and include an introduction, literature review, research design, results and analysis, discussion, and conclusion. It will seek to answer two questions: what factors influence customer mobile phone and connection purchases, and what strategies mobile companies use to attract customers. Tairq reflects on learning about appropriate research strategies and designs for investigating business issues from the business research course.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    31 views3 pages

    Assignment Task 1: Individual Reflection of Learning

    Uploaded by

    umerbutt100
    This document is a reflection on learning from Muhammad Umer Tairq, student number 30102935. It discusses Tairq's research topic on factors that influence customer decisions when purchasing mobile phones and mobile connections. The research will use an interpretivism philosophy and include an introduction, literature review, research design, results and analysis, discussion, and conclusion. It will seek to answer two questions: what factors influence customer mobile phone and connection purchases, and what strategies mobile companies use to attract customers. Tairq reflects on learning about appropriate research strategies and designs for investigating business issues from the business research course.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    Muhammad Umer Tairq (30102935)

    Assignment Task 1: Individual reflection of learning







    Presentation Presented To: Dr Pu Chen
    Prepare By: Muhammad Umer Tairq (30102935)


    Muhammad Umer Tairq (30102935)

    1- Introduction:
    I have a very interesting research topic as Now-a-days mobile phone is part of everyones life. There
    are so many mobile phone maker companies like I-Phone, Nokia and Samsung. On the one hand,
    Customers are supposed to make a choice to select one company before making the purchase of a
    mobile phone. One the other hand, users of mobile phone are again supposed to choose one
    company to get mobile connection and there are again a lot of choices like Vodafone, Optus and
    virgin mobile in Australia. I have chosen a research topic that how customers make choice while
    buying mobile phone and mobile phone connection. In this report, I will use research philosophy and
    strategies to get to the conclusion and in my opinion these research philosophies and strategies are
    best way to get the conclusion of any research topic.

    2- Design question:

    My research will include details introduction of my research topic, literature review, research design,
    research result and analysis, discussion and conclusion. My research is based on the following two
    questions.
    What factors effects a customers decision while buying a mobile phone and
    mobile connection?
    What are the Mobile phone Companys strategies in making their customers
    choosing their mobile phone?
    3- Reflection of my study

    In my research I will apply interpretivism philosophy. Business research course is very interested
    course and so far I have learnt a lot from this course. I have been introduced issues which are
    involved in developing appropriate research strategies for investigating business and organizational
    issues and concerns. The course is also
    I am sure that at the end of this course I will be able to understand the role of strategic planning in
    business research as well as business research in the decision making process. This also is also ideal
    to know about the business research in the decision making process and process of conducting a
    research process. Now I also have a good knowledge of how to identify appropriate research designs
    and methodologies to arrange data about various types of business and organizational problems. It
    is also been added to my knowledge that how to develop a research framework and objectives and
    how to design appropriate types of data collection for different types of management problems.


    Muhammad Umer Tairq (30102935)

    4- Conclusion
    To sum up, I believe in my chosen topic, it can be applied one aspects of epistemology or ontology
    .the pragmatism, hence, would be more appropriate philosophy to this question. Based on this
    philosophy, I will choose both qualitative and quantitative methods for collecting data. Mostly, I
    prefer to do questioner and making some surveys. It can also useful top do some case study and
    refer to regulation in the trade to Australia.

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