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THE FLIP SIDE

FLIP FLIPPEN
ThisbookhitsmejustthewayFliphimselfdoes:straighton,powerful,loving, andpractical...Everythinghetouchesbringsoutthebestinpeople, SoIimploreyoutolethisbooktouchyou. TomHanson,Ph.D.,CEO,HeadsUpPerformance,Inc., CoAuthor,WhoWillDoWhatByWhen?

Youreoftentoldtoplaytoyourstrengths,butthatwilltakeyouonly sofarinlife,saysFlip Flippen,authorof THEFLIPSIDE: BreakFreeoftheBehaviorsThatHoldYouBack.Totruly experiencesuccessandpersonalfulfillment,youmustovercomeyourconstraints,thoseattitudesand behaviorsthatholdyouback.Thisistruenomatterwhoyouareorwhatyouwanttoachieve. Ignoringyourconstraintsisablueprintforfailure. Flippenisapsychotherapistandeducator,whohasworkedwiththousandsofindividuals, organizations,andsportsteams,andisheadof TheFlippenGroup,oneofthefastestgrowing corporatetrainingcompaniesintheUnitedStatesandthelargesteducationaltrainerinNorthAmerica. Hehaslearnedthatitsapersonsconstraintsthattrulydefinehowmuchheorshecanachieve,not simplyonestalents,personality,oracademicabilities. Familiesimplode.Careersderail.Relationshipsunravel.Personalconstraintsoftenactlikehidden landmines,detonatingwhereandwhenweleastexpectthem,heexplainsin THEFLIPSIDE.From beingoverlyconfident,highlyaggressive,ortoocritical,tosufferingfromlowselfconfidence,no passion,orlowselfcontrol,Flippenfocusesonthetenkillerconstraintsthataremostdebilitating.He thenshowsreadershowtoidentifytheirownconstraintsandcreatepersonalizedactionplanswhat FlippencallsTrActionplanstoeliminatethem. Flippensconstraintbustingprocesshasworkedforthousandsofpeopleoverandoveragain at work,inschools,andontheplayingfield.HetooktheFitz/BradshawNASCARraceteamfrom27th inthestandingsto12thinjustthreemonthsbyidentifyingthepersonalconstraintsofthepitcrew, crewchief,anddriverthatkeptthemfromworkingeffectivelywitheachother.Aftertrainingwith TheFlippenGroup,teacherKarenHart,whosestudentscalledherMrs.Hartlessbehindherback, learnedtodevelopamorenurturingandsupportiveattitude.SteveGaffney,whowasPresidentofthe SystemsDivisionofITT(aFortune500company)discoveredthatincreasinghispatienceandlistening skillsenhancedmoraleaswellasproductivity.TheshiftthatGaffneymade,basedonFlippens advice,notonlyimprovedthesuccessofhisdivisionandresultedinanimportantpromotionforhim, butbenefitedhisfamilylifeaswell. AccordingtoTHEFLIPSIDE,thesolutiontoovercomingconstraintsistofirstidentifywhichones impactyouandthencreateyourTrActionplan.Althoughstickingtotheplanrequirescommitment,it canbebrokendownintomanageablestepsthatcanimmediatelyaffectyourlife.Flippenspowerful ideasforgrowthinclude:

**Resistanttochange? Vowtomakethefirstreactionpositiveandenthusiastic,nomatterhow strongthetugofresistanceis. **Toonurturing? Resolvetoenforceconsequencesandnotletpeopleoffthehookeasily.Learnto sayno. **Overlydominant? Bedeterminedtotakeastepbackingroupinteractions.Holdallopinionsuntil othershavespoken.Avoidinterrupting. **Toocriticalorharsh? Stopgivingfeedbackwhennotrequested.Goforanentiredaywithout makingasinglecomplaintwhethertoafamilymember,friend,coworker,orfastfoodemployee. **Notnurturingenough?Startengagingpeopleandmeetthemwithasmile.Dontgotosleepuntil anencouragingemailhasbeensentoracomplimenthasbeengiven. Personalconstraintsaffecteveryonebothatworkandathome.Ignoringthemleadstoawiderange ofproblems,whetheritsateenagerwhofailsinschoolorabusinessexecutivewholandsinjail(think WorldCom,Enron,andTyco).Flippenwarns,Dontbehijackedbyyourconstraints.Weallcarry themtoworkwithusandtakethemhomeatnight.Theywontgoawayunlessyoumakea commitmenttochange.Ifyouarentworkingonthem,youmayberiskingmorethanyouknow.

FlipFlippenistheheadofTheFlippenGroupwhichofferspersonaldevelopmentandtransformation processestobusinesses,organizations,andindividuals.ClientshaveincludedfootballlegendTerry Bradshaw,WallStreetprivateequityinvestorsRichardAllsoppandMarkBourgeois,IMGfounder MarkMcCormack,andNationalBaseballHallofFamerNolanRyan.Over200,000peopleattended thecompanysprogramsin2006. FlippensworkhasbeenfeaturedontheTodayshowaswellastheSuperBowlpregrameshow.He earnedhismastersdegreefromTexasA&MUniversityandisamemberoftheAmericanCounseling Association.FlipandhiswifeSusan,whoisCEOofTheFlippenGroup,resideinCollegeStation, Texas.Togethertheyhavehelpedraisemorethantwentychildren.

SpringboardPresssmissionistoprovidepeopleinmidlifewithbooksthatwillinformandinspire themontheirquestforbalanced,happy,andfulfillinglives.SpringboardisanimprintofWarner Books,Inc.

THEFLIPSIDE
BreakFreeoftheBehaviorsthatHoldYouBack ByFlipFlippen
SPRINGBOARDPRESS/WARNERBOOKS Publicationdate:May2007 ISBN10:0446580783ISBN13:0446580786 Pagecount:256pages Trimsize:6x9 Price/format:$23.99/Hardcover

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