MBA Assignments

The document provides instructions for MBA second year students of Annamalai University regarding assignments for six papers. It lists the assignment topics for each of the papers - Human Resource Management, Marketing Management, Financial Management, Production and Materials Management, International Business, and Project Management and Entrepreneurship. For each topic, students are asked to write answers not exceeding 1-2 pages. The last date for submission is February 28, 2014 and the last date for submission with late fee is March 14, 2014. Detailed instructions are provided on writing the assignments and submission process.

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MBA Assignments

Uploaded by

Sunitha Prakash

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ANNAMALAI

UNIVERSITY

DIRECTORATE OF DISTANCE EDUCATION M.B.A. SECOND YEAR

Academic Year 2013 - 2014
ASSIGNMENT TO ICS

This booklet contains assignment topics. Students are asked to write the assignments for SIX papers as per instructions.

Last date for submission :

28-02-2014

Last date for submission with late fee Rs.300/- : 14-03-2014 NOTE: 1. Assignments sent after 14-03-2014will not be evaluated. 2. Assignments should be in the own handwriting of the student concerned and not type written or printed or photocopied. !. Assignments should be written on foolscap paper on one side only. ". All assignments #with $nrolment number marked on the Top right hand corner on all pages% should be put in an envelop with superscription & MBA Assignments' and sent to The Director, Directorate of Distance Education ( Annamalai )niversity( Annamalainagar * +,- ,,2 by .egistered post. /. 0o notice will be taken on assignments which are not properly filled in with Enrolment Number and the Title of the papers. +. Students should send full set of assignments for all papers. 1artial assignments will not be considered.

ASSIGNMENT INSTRUCTIONS
2rite assignments on any TWO topics in each paper out of the 34).. 3or each Topic the answer should not e5ceed 1/ * pages. $ach assignment carries 2/ marks #2 topics%.

Dr. RM. C!ANDRASE"ARAN

DIRECTOR

2.1 !UMAN RESOURCE MANAGEMENT

1. 1repare a report on the cultural diversity of an 6. department in a multi location 7T 8ompany. $5amine the challenges it faces in the changed business scenario. 2. Study and compare the performance appraisal system in a manufacturing sector and service sector and evaluate the reasons for their success9 failures in the respective sectors. !. 8ritically analyse the selection process vis : vis the 6. Strategy of an organi;ation( e5amine whether the selection process is facilitating the recruitment and retention of the manpower with the re<uired skill sets and competencies. ". Analyse and appraise the <uality circle movement in a service organi;ation and suggest methods for its enhancement.

2.2 MAR"ETING MANAGEMENT

1. 2hat is product life cycle= 8hoose a case in international marketing and discuss the same. 2. >iscuss which brands of mobile do you feel successfully targeted the group &?eneration @'. 2hich brands do not= 2hat could they do better= !. &Aarketing research is the key to the success of a company=' >iscuss the above statement( keeping in view of an e5ample of the recent past where application of market research helped in formulating the right marketing strategy. ". Suggest suitable pricing strategy for: #i% 1,, cc Aotorcycle #ii% Laptop #iii% Branded Shirts

2.3 FINANCIA# MANAGEMENT

1. &The profit ma5imi;ation is not an operationally feasible criteria' >o you agree= 7llustrate your views. 2. &The function of 3inancial Aanagement is to review and control decisions to commit or recommit funds to new or ongoing uses. Thus in addition to raising funds( financial Aanagement is directly concerned with production( marketing and other functions within an enterprise whenever decisions are made about the ac<uisition or destruction of assets'. $lucidate. !. &2hen the corporate income ta5es are assumed to e5ist Aodigilani Ailler and the traditional theorists agree that capital structure does affect value. So the basic point of disputes disappears'. >o you agree= 2hy or why not=

". &The contention that dividends have an impact on the share price'. $5plain the essentials of this argument. 2hy the argument is considered fallacious .

2.4 RODUCTION AND MATERIA#S MANAGEMENT

1. 2hy do you think choosing correct location for a plant is significant= >raft a plan to locate a nuclear power plant. 2. $5plain intermittent and continuous operations. )nder what type of situation it would be used in automobile industry= !. $5plain the types of material handling e<uipments used in coal mine industry. ". >iscuss the importance and methods of inventory system followed in refining industries in 7ndia.

2.$ INTERNATIONA# BUSINESS

1. $5amine the problems encountered by the e5porters while e5porting herbal products to $uropean countries. Also recommend suitable suggestions to overcome such issues. 2. &>eveloping countries like 7ndia( is facing acute 8urrent Account >eficit C8A>D due to low e5port and high import' * Assume that you have been appointed as ?overnor of .B7. >evelop suitable strategies to reduce 8A>. !. An entrepreneur wants to e5port different types of cut flowers to Eapan and Forea. 6ow will you find out the market potential for this products= 2hat research tools you would use= ?ive reasons. ". >iscuss the role of A>B and 2orld Bank during financial crisis of a nation.

2.% RO&ECT MANAGEMENT AND ENTRE RENEURS!I

1. &1roGect parameters namely time( cost and <uality are to be planned carefully for any proGect. But most of the maGor proGects were not successful. >iscuss this statement with a maGor proGect. 2. &1roGect manager is a risk bearer'. Assign yourself as a proGect manager for metro rail proGects in 7ndia. List out various feasibility studies to be conducted to avoid risks during the implementation of proGect. !. A company wants to start a additional plant to manufacture a new product line in fertili;ers. Assume a location of your choice and e5plain the steps of feasibility study applicable to start the plant. ". .ead articles on business houses in 7ndia. Based on these( give a detailed description on one case of business split and another on successful succession of family business to the ne5t generations.