Scribd Logo
Upload

Welcome to Scribd!

  • 61 views

    Expectation Confirmation Theory To Consumer's Impulsive Purchase Behavior For Products Promoted by Statue Model in Market

    Uploaded by

    zoomwaqas
    This document appears to be a survey assessing consumer behavior and impulsive purchasing in relation to products promoted using statue models in markets. It contains sections with statements for respondents to rate their level of agreement on a scale from 0-6. Statements address expectations, perceived performance, confirmation, cost savings, utilitarian motivation, satisfaction, time availability, money availability, and impulsive purchasing behaviors. An open-ended question at the end asks respondents to explain reasons for any impulsive garment purchases they have made in markets.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd

    Expectation Confirmation Theory To Consumer's Impulsive Purchase Behavior For Products Promoted by Statue Model in Market

    Uploaded by

    zoomwaqas
    61 views2 pages
    This document appears to be a survey assessing consumer behavior and impulsive purchasing in relation to products promoted using statue models in markets. It contains sections with statements for respondents to rate their level of agreement on a scale from 0-6. Statements address expectations, perceived performance, confirmation, cost savings, utilitarian motivation, satisfaction, time availability, money availability, and impulsive purchasing behaviors. An open-ended question at the end asks respondents to explain reasons for any impulsive garment purchases they have made in markets.

    Original Description:

    Questionnaire Template

    Original Title

    Questionnaire

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document appears to be a survey assessing consumer behavior and impulsive purchasing in relation to products promoted using statue models in markets. It contains sections with statements for respondents to rate their level of agreement on a scale from 0-6. Statements address expectations, perceived performance, confirmation, cost savings, utilitarian motivation, satisfaction, time availability, money availability, and impulsive purchasing behaviors. An open-ended question at the end asks respondents to explain reasons for any impulsive garment purchases they have made in markets.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    61 views2 pages

    Expectation Confirmation Theory To Consumer's Impulsive Purchase Behavior For Products Promoted by Statue Model in Market

    Uploaded by

    zoomwaqas
    This document appears to be a survey assessing consumer behavior and impulsive purchasing in relation to products promoted using statue models in markets. It contains sections with statements for respondents to rate their level of agreement on a scale from 0-6. Statements address expectations, perceived performance, confirmation, cost savings, utilitarian motivation, satisfaction, time availability, money availability, and impulsive purchasing behaviors. An open-ended question at the end asks respondents to explain reasons for any impulsive garment purchases they have made in markets.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Expectation Confirmation Theory To Consumers Impulsive Purchase Behavior For Products Promoted By Statue Model In Market

    Qualification: ________________ Profession: __________________ Age: __________________ Gender:________________ SES:__________________

    Cover Letter: I am student of MBA 1.5 and I am doing all this for the purpose of conducting research. I promise you that all your information will remain a secret. Regards: Qasim Ali([email protected]) Response Categories Not Applicable Strongly Disagree Moderately Disagree Slightly Disagree Slightly Agree
    0 0 0 0 1 1 1 1 2 2 2 2 3 3 3 3 4 4 4 4 0 0 0 0 1 1 1 1 2 2 2 2 3 3 3 3 4 4 4 4 0 0 0 1 1 1 2 2 2 3 3 3 4 4 4 0 0 0 1 1 1 2 2 2 3 3 3 4 4 4

    Sr. No.

    The degree to which you agree/disagree that you are going to market, shopping mall or plaza for the shopping of garments.

    A 1 2 3 4

    Expectations
    Expectation will help me know products information Expectation will help me get a better price for what I need Expectation will provide me with variety of prices that I can choose from Expectation will provide a lower price than usual 5 5 5 5 6 6 6 6

    B 1 2 3 4

    Perceived Performance
    Perceived performance provides information Perceived performance provide a better price for what I need Perceived performance provide a variety of prices that I can choose from Perceived performance provide a lower price for what I need 5 5 5 5 6 6 6 6

    C 1 2 3

    Confirmation
    Confirmation were much better than expected Confirmation offered a better price for what I need Confirmation provide a variety of prices were much better than expected 5 5 5 6 6 6

    D 1 2 3

    Cost Saving
    Cost saving save me money Cost saving cause me to spend less Cost saving offer me a competitive price 5 5 5 6 6 6

    Moderately Agree Strongly Agree

    Statement

    E 1 2 3 4 5

    Utilitarian Motivation
    Utilitarian motivation are useful Utilitarian motivation are helpful Utilitarian motivation are functional Utilitarian motivation are necessary Utilitarian motivation are practical 0 0 0 0 0 1 1 1 1 1 2 2 2 2 2 3 3 3 3 3 4 4 4 4 4 5 5 5 5 5 6 6 6 6 6

    F 1 2 3 4

    Satisfaction
    I am extremely pleased with products promoted by statue girl in the market I am extremely contented with products promoted by statue girl in the market I am extremely delighted with products promoted by statue girl in the market I am extremely satisfied with products promoted by statue girl in the market 0 0 0 0 1 1 1 1 2 2 2 2 3 3 3 3 4 4 4 4 5 5 5 5 6 6 6 6

    G 1 2 3

    Time Available
    I have limited time available to me I am not rushed for time I feel preserved by time constraints 0 0 0 1 1 1 2 2 2 3 3 3 4 4 4 5 5 5 6 6 6

    H 1 2 3

    Money Available
    I do not feel I can afford to make any unplanned purchase I am on a tight budget I feel that I have enough extra money so that I can splurge a little if I find something I really like 0 0 0 1 1 1 2 2 2 3 3 3 4 4 4 5 5 5 6 6 6

    I 1 2 3

    Impulsive Purchase
    I can not resist buying a product if I really like it I do not buy any product that I was not planning on buying I buy product that I like without a lot of thoughts 0 0 0 1 1 1 2 2 2 3 3 3 4 4 4 5 5 5 6 6 6

    In the market you done the impulsive purchase of garment in your life why ? _____________________________________________________________________________________ _____________________________________________________________________________________

    Thanks

    You might also like