Behavioral Based Safety & Safety Leadership

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The key takeaways are that Behavioral Safety is a process that uses observations and feedback to positively influence safety behaviors and culture. It has been successfully implemented across various industries globally.

Behavioral Safety is a data-driven process that uses observations, feedback, and reinforcement to shape behaviors and culture related to safety. It aims to reduce injuries by positively influencing how work tasks are performed.

The main steps involved are assessing readiness, designing checklists, recruiting and training observers, conducting observations with feedback, analyzing data, and maintaining the process through continuous improvement.

360

Best-selling Behavioral Safety workshop


in the GCC Region

BBS & SAFETY


LEADERSHIP

international

Creating A World Class


Safety Culture With
Behavioral Safety

THE
H I T ck !

4 - 8 MAY 2014
GULF HOTEL
MANAMA
BAHRAIN

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EXCLU
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Prof. Dominic ty: A Framework for Succes
fe
Behavioral Sa WORTH US$65

SAFETY SERIES

COURSE OVERVIEW
IMPROVE YOUR BBS PROCESS TO REALIZE ZERO INJURIES!
B-Safe Our IOSH award winning behavior-based safety process, B-Safe has a 'Blue Chip'
pedigree. Born in the UK construction industry with funded research from the British
Health & Safety Executive (OSHA equivalent) in the early 1990's, our clients have
consistently achieved 40-75% reductions in injuries within the first 12 months of
operation.

YOUR INTERNATIONAL
COURSE FACILITATOR
Prof. Dominic Cooper
C.Psychol C.FIOSH

THIS W
WORKSHOP CONSISTS OF TWO PARTS:

CEO
BSMS Inc

Part 1: Successful Safety Leadership (Day 1)


Effective LLeadership from the management team is a key feature of a positive safety
culture as it determines how everybody else in the organisation will view and act upon
safety issues.
Unfortunately, safety management is not a field that excites many managers and
executives. Attending to safety issues tends to be seen as something that is required by
legislature, is boring and has little glamour attached to it, rather than as something that
will be seen to contribute to profit and competitiveness.
Safety Leadership is one of the major challengers in todays world. Although many think
that leaders are born, not made, anyone can be a better leader.
Part 2: Behavioral Based Safety (Day 2 - Day 5)
If you or your
yo company are just embarking on a Behavioral Safety process, are currently in
the initial stages, or looking for ways to maintain your current process you will learn all
about behavioral safety and the steps involved in its implementation and maintenance.
Led by leading world expert, Prof. Dominic Cooper, this informative workshop will answer
many practical questions.
Sample of Results by Industry
BSMS's consulting practices produce measurable and sustainable results that add value to our clients bottom line profits.
Typical results are presented in the table below.
Activity

Man Hours

Safety Performance
Pre-Intervention
(per 200,000 hrs)

Safety Performance
Post-Intervention
(per 200,000 hrs)

$ Value Added (approx.)

LNG
Construction

19,410,000

Total Recordable Case Rate =0.66


Lost Time Injury Rate = 0.13

Total Recordable Case Rate= 0.15


Lost Time Injury Rate = 0.03

$25,500,000

LNG Operator

10,543,250

Total Recordable Injury Rate=0.5


Lost Time Injury Rate=0.21

Total Recordable Injury Rate=0.25


Lost Time Injury Rate= 0.07

$17,132,781

Construction

8,622,000

Total Recordable Injury Rate=0.34

Total Recordable Injury Rate=0.06

$14,010,750

Titanium
Dioxide

5,000,000

Lost Workday Injury Rate = 2.7

Lost Workday Injury Rate = 0.0

$11,000,000

Manufacturing

4,320,000

Total Recordable Injury Rate=5.68

Total Recordable Injury Rate=1.2

$7,020,000

400,000

Total Recordable Injury Rate = 3.0

Total Recordable Injury Rate = 0.0

$4,000,000 injury reductions


+ 32% Insurance Premium Reductions
+ $500k/yr from 5te/Hr steam savings

3,500,000

Total Recordable Injury Rate = 0.60

Total Recordable Injury Rate = 0.12

$4.565,000

Foods

1,680,000

Total Recordable Injury Rate=9.8


Lost Time Injury Rate = 1.0

Total Recordable Injury Rate=4.2


Lost Time Injury Rate = 0.0

$2,730,000

Paints

826,666

Total Recordable Injury Rate=2.0

Total Recordable Injury Rate=0.5

$1,408,333

Agrichemicals

800,000

Total Recordable Injury Rate=2.3

Total Recordable Injury Rate=0.75

$1,300,000

Hydrocarbon
Processing
Paper

PROFILE
One of the world's leading authorities in Behavioral
Safety, Prof. Cooper is both a Business Psychologist and a
Safety
Professional
who
has
implemented
behavior-based processes internationally for over 20
years. A past Professor at Indiana University, he has
written 6 business books and over 150 articles on
Behavioral Safety, Safety Culture change, and Safety
Leadership.
Much more than an academic, Dr. Cooper has worked
shoulder to shoulder, on-site with frontline managers
and employees, creating and fine-tuning the most
effective Behavioral Safety process available. As the CEO
of his behavioral consulting firm B-Safe Management
Solutions, Dr. Cooper is actively engaged with clients, is
an internationally known speaker, and is a member of
several professional organizations.
Dr. Cooper developed B-Safe, an award winning
Behavioral Safety process, and co-founded BSMS Inc, an
international behavior-based safety consulting firm
operating in the Americas, Africa, Asia, Australasia,
Europe, and the Middle East. His clients consistently
achieve world class safety performance.
Dr. Cooper continues to innovate and refine Behavioral
Safety by actively working as an on-site consultant and
project manager. He maintains his grounding in
real-world safety issues by participating in, and
managing, multi-consultant, multi-site projects on
Behavioral Safety, Safety Culture improvement, and
Safety Leadership.
Professional Qualifications:
Ph.D. from the University of Manchester Institute of
Science and Technology (UMIST)
Chartered Psychologist, Associate Fellow of the British
Psychological Society (BPS)
Chartered Fellow of the Institute of Occupational
Safety & Health (IOSH)
Member of American Society of Safety Engineers (ASSE)
Member of the Society of Petroleum Engineers (SPE)

The average Return on Investment (ROI) from a BSMS intervention is approximately $65 per employee, per 40 hour week,
in direct injury reduction costs. This figure excludes additional savings arising from reduced operating costs.

360 International Limited, Level 8, Pavilion KL, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur, Malaysia.

www.360i-group.com

BBS & SAFETY LEADERSHIP


Creating A World Class Safety Culture
With Behavioral Safety

COURSE CONTENT - PART ONE


DAY1 SUCCESSFUL SAFETY LEADERSHIP
Successful Safety LeadershipSM is a practical one-day training course
that is both challenging and highly interactive. Rooted in a results-based
focus, each action-oriented, skill-building exercise is designed to help you
and your organisation get the safety results you want and need.
Using proven and validated techniques, you will learn how to aply the
qualities exhibited by extraordinary business leaders to your companys
safety processes.
You will benefit by learning tips and techniques that will increase your
competence and confidence when influencing safety in your organisation.

THIS WORKSHOP HELPS DELEGATES TO:


Understand the real impact of safety leadership on employee behavior
- Case study of longitudinal research
Understand the leadership qualities of extraordinary business leaders
- Research findings
Learn how to transform yourself in an extraordinary leader of safety
- Application of the principles to your organisation
OUTCOME:
Participants will be able to
- know the difference between leaders and managers
- know the attributes of extraordinary leaders
- know which areas of leadership they can personally improve to
become a successful leader
Become a better communicator
- Exploring how to really communicate with those you want to influence

Participants will be able to


- Understand the effects of communications
- Understand how they can be improved
- Understand how to give feedback
Learn how to Inspire Others
- Understand the role of an inspirational safety leader in influencing
followers towards the companys vision of success
- Understand the process of strategic planning and recognize the value
of a vision for success
- Provide the tools for developing a vision of safety and action plan for
participants own workgroup

WHY THIS EVENT


The aim of this interactive workshop is to provide you
with new skills critical to the management of safety
and other business activities such as quality and
productivity.
After attending this workshop, you will leave fully
armed with the knowledge needed to introduce
behavioral safety into your organization.
The combination of interactive presentations,
hands-on exercises and open discussion groups
along with real case studies, ensures you will obtain
maximum value from attending.

The workshop will focus on the prevention of


workplace injuries by focusing on people's
safety related behaviors.

The management approach presented in the


workshop has proven to be extremely effective
at reducing injury rates, and other serious
consequences such as property damage,
business interruptions, environmental releases,
regulatory agency violations, etc.

The workshop includes interactive exercises and


case studies to enhance the learning experience.

Case studies will include the successful


application of effective behavioral techniques in
Offshore Oil & Gas, Petrochemicals and
Manufacturing.

Lessons learned from other work places within


the Construction, Paper, Steel, Food,
Agrochemical and chemical industries will also
be explored throughout the five days.

Results achieved include Zero Lost Time


Accident Rates within 12-18 months, and
improved bottom line profits.

IMPROVE YOUR BBS PROCESS TO REALIZE ZERO


Some Behavioral Safety Processes can take many years to truly impact injury rates while
others can take 12-24 months to get you to Zero. The Behavioral Safety Maturity Ladder
shows that increasing ownership and coverage leads to greater injury reduction. Based
on extensive empirical research, each level has been shown to exert an ever-increasing
impact on injury rates.

WHO SHOULD ATTEND

An excellent way for companies to measure their progress, the Maturity Ladder represents the five
possible maturity levels of Behavioral Safety processes in organizations. These range from Beginning
(Level 1) to Excelling (Level 5)

360 International Limited, Level 8, Pavilion KL, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur, Malaysia.

Vice Presidents, Directors, General Managers


Safety Managers, Supervisors and Engineers
HSE Professionals and Safety Auditors
Site/Plant/Factory/Operations Managers
Maintenance Engineers and Managers
Facilities Management & Training Managers
www.360i-group.com

BBS & SAFETY LEADERSHIP


Creating A World Class Safety Culture
With Behavioral Safety

COURSE CONTENT - PART TWO


DAY2 HARNESSING THE POWER OF
BEHAVIORAL SAFETY

What is Behavioral Safety


Case Study: Middle East LNG Construction
Overview of in-house Behavioral Safety implementation factors
Critical update on Behavioral Safety design factors and their impact
Case Study: Short-term Behavioral Safety Implementations for
shutdowns / turnarounds
Safety Culture and the psychology of Behavioral Safety

DAY3 ASSESSING YOUR CURRENT SAFETY


EFFORTS TO ENHANCE YOUR
BEHAVIORAL SAFETY PROCESS

The concept of readiness and how to rate your company


Methods for assessing readiness
Strategies for conducting safety readiness assessments
Practical assessment exercises

Appended below are some


examples of companies that
benefited from Dominics program
SABIC Petrochemicals (UK) Ltd

B-Safe implemented all plant areas for 12 years


Implemented on four major overhauls
Crews develop own behavioral checklists
Crews took ownership of whole system
Achieved world class safety status with a TRIR of
0.05

DAY4 DESIGNING YOUR BEHAVIORAL


SAFETY PROCESS

Planning your Behavioral Safety process:


- How can the observation process best be established?
- Developing a self-management approach with employees working in
isolation
- Developing a peer to peer observation approach
- Developing a workgroup observation approach
Analyse management systems and human performance problems:
- Accident Analyses with Applied Behavior Analyses
- Identifying contributing factors and root causes to accidents
- Early detection and response to potential problems
Developing Behavioral Observation Checklists

DAY5 IMPLEMENTING AND MAINTAINING


THE BEHAVIORAL SAFETY PROCESS
Recruiting Observers
Training and introducing observers into the workplace
- The purpose and challenges of basic observation skills
- Enhancing communication skills to maximise the usefulness and
acceptance of feedback
How to involve your people in setting improvement targets
Providing feedback for maximum effect
What leadership role does senior management play?
Involving line management in your improvement plans
Maintaining the process
- Understanding trends in the observation data
- Using the data to develop strategies to improve safety
- Using observation data to develop action plans to enhance the
functioning of the process
Seminar Questionnaire Examination

RasGas (Qatar) LNG Trains & Construction


Achieved 136 million man hours LTI free with
B-Safe
Safest upstream Oil & Gas Company in 2007
and 2008 (OGP and SGS)

TSKJ (Nigeria) LNG Construction


20,000 plus workers
Lost Time Incident Rate (LTIR) fell 0.13 to 0.03.
Total Recordable Incident Rate (TRIR) fell 0.66 to
0.15.

Latest TESTIMONIALS
Dominic provided first class instruction on the BBS process. We intend to utilise this in the coming
months to revitalise our existing programs and take us to the next level and beyond.
- Andy Britten, HSE Manager, Oryx-GTL
A very interesting course whereby solutions were given to back up the theoretical knowledge - not
often the case with other BBS programmes.
- Stephen Howells, Div. H.S.S. Manager - Operations Division, Almarai Company
This has been the most beneficial course I have attended. The theory is sound & the greatest positive
was showing us how to practically implement BBS.
- Godfrey Ristow, Technical Advisor, QEWC
360 International Limited, Level 8, Pavilion KL, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur, Malaysia.

COURSE SCHEDULE
8.00
8.30
10.00 - 10.20
12.30 - 13.30
14.40 - 15.00
16.00

Registration & Coffee / Tea


Workshop commences
Morning coffee / tea
Lunch
Afternoon coffee / tea
End of day
www.360i-group.com

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