Honda CRM
Honda CRM
Honda CRM
, (HSCI) was incorporated in December 1995 as a joint venture between Honda Motor Co. Ltd., Japan and Siel Limited, a Siddharth Shriram Group company, with a commitment to providing Hondas latest passenger car models and technologies, to the Indian customers.
Management Policies
Proceed always with ambition and youthfulness. Respect sound theory, develop fresh ideas, and make the most effective use of time. Enjoy work and encourage open communication. Strive constantly for a harmonious flow of work. Be ever mindful of the value of research and endeavor.
Dreams inspire us to create innovative products that enhance mobility and benefit society. To meet the particular needs of customers in different regions around the world, we base our sales networks, research and development centers and manufacturing facilities in each region. Furthermore, as a socially responsible corporate citizen, we strive to address important environmental and safety issues.
customer joy worldwide through local service. In order to achieve this, we set our goals to be No. 1 in customer satisfaction by an overwhelming advantage. Honda aims to lead the industry in fan-winning customer satisfaction. To achieve this level of satisfaction, the company is working with dealers to delight customers by providing service that exceeds expectations, thereby leading to repeat business, referrals to new customers, and an ongoing increase in the number of Honda fans. To attain this goal, Customer Service Operations has structured its activity policies of improving customer satisfaction and reducing customer complaints, developing an advanced service environment, and maximizing business efficiency and expanding business operations. It also holds regular meetings and other events designed to enhance cooperation with each region while focusing on creating an environment in which dealersHonda's point of contact with customerscan address customer satisfaction enhancement more effectively and efficiently.
Source : http://www.indiacar.com/jd_power/csi2007.htm
SSI (Sales Satisfaction Index) The J.D. Power SSI Study is a consumer-driven measure of customer satisfaction with the vehicle sales and delivery process. According to the study, there are six major factors impacting satisfaction with the dealership at the time of purchase. They are Sales Experience, Explanation at Delivery, Price Evaluation, Delivery Timing, Salesperson Knowledge and Post-Delivery Contact.
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Source: http://www.indiacar.com/jd_power/ssi2001.htm
Source : http://world.honda.com/CSR/customer/policy/
We've pursued these activities in earnest for several years at sites worldwide, with the result that service quality has improved measurably. According to a customer satisfaction survey by a thirdparty organization targeting consumers in 10 major Asian nations, Honda ranked No. 1 in 3 countries, No. 2 in 2 countries, and No. 3 in 2 countries in 2010. Going forward, we will not rest on these laurels, but will rather further enhance our activities in an effort to continue to inspire customer joy worldwide, for example by introducing new surveys that focus on the satisfaction of individual customers and accelerating the global application of activities to emerging nations.
The No. 1 prize in the 2010 Malaysia Automobile CS Study, which was conducted by a thirdparty organization.
Trainees with their completion certificates and training staff. Local subsidiaries participating in training: Honda New Zealand, Honda Australia, KAH Motors (Singapore)
Extra if require: Environment and Safety The Honda Group is globally recognized for its concern towards environment, safety and conservation of the society in which it operates. HSCI follows the same in India for achieving high standards in environmental safety in the various processes of car manufacturing. Global Environmental Slogan:
detect pedestrians on nighttime roads and then alerts the driver. Honda will continue its efforts to create technology and equipment for both active and collision safety measures, helping to ensure the wellbeing of all people on roadways. Worlds first driver-side i-SRS airbag system with continuously staged inflation In September 2008, Honda developed the worlds first driver-side i-SRS airbag system with a continuously-staged inflation function that accommodates a wider range of driver seating positions and types of collisions.* It features spiral-shaped seams and a gas release control valve designed for optimal control of an airbags internal pressure to achieve prompt and low-impact deployment with continuously-staged inflation, making it possible to sustain protection for a longer period of time.
Honda Assure Reinforcing its position as a customer centric company, and to enhance ownership experience for Honda car customers, Honda Siel Cars India (HSCI) launched the 'Honda Assure', Hondas Insurance initiative. Under the Honda Assure program all Honda customers get the benefit of a more transparent, hassle-free transaction and a quick turnaround time on their insurance claims. The entire transaction is routed through an on-line central server which enables HSCI to monitor the overall operations more effectively. Some of the direct benefits to the customers include Cashless Insurance across India, instant policy issuance, and improved turnaround time. Auto Terrace (Exchange car) Honda's Exchange and Pre-Owned car division Auto Terrace has been in existence ever since the interception of HSCI in India. Present in all major Honda dealers across the country, Auto Terrace presents itself as the one-stop solution for catering to the needs of customers wanting to exchange their existing cars for a New Honda car. Sales Network Honda Siel Cars India has a strong sales and distribution network spread across the country. The network includes 137 authorised dealership facilities in 85 cities. HSCI dealerships are based on the 3S Facility (Sales, Service, Spares) format, offering complete range of services to its customers.