Scribd
Upload
24 views

Questionnaire

The document contains a questionnaire to understand customer preferences and behaviors regarding cafes. It asks questions about frequency of visits, time spent, important attributes when selecting a cafe, favorite cafe brands visited, aspects to improve of favorite brand, number of coffee types tried, and how the cafe was discovered. Additional questions asked only at the cafe rate the music and ambience.

Uploaded by

Prateek Jain
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
24 views

Questionnaire

The document contains a questionnaire to understand customer preferences and behaviors regarding cafes. It asks questions about frequency of visits, time spent, important attributes when selecting a cafe, favorite cafe brands visited, aspects to improve of favorite brand, number of coffee types tried, and how the cafe was discovered. Additional questions asked only at the cafe rate the music and ambience.

Uploaded by

Prateek Jain
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 2

Questionnaire

1. How many times have you visited the caf in past 3 months? a. b. c. d. 2. a. b. c. d. <3 3-6 7-12 >12 How long do you prefer to stay in caf? < Hr - 1 Hr 1-2 Hr >2 Hr

3. Rank the attributes in order of importance for selecting the caf Music Ambience Location Taste Board games Service Price 4. Name first Caf brand that comes to your mind? ------------------5. Check in front of the coffee chains that you have visited in past 6 months? CCD Barista Mocha Costa-coffee Brewberrys Blackbucks

6. Which attributes of your most preferred brand would you like to improve? Music Ambience Location Taste Board games Service None

7. a. b. c. d.

How many coffee types have you tried in the past 3 months at the caf? 1 to 4 4 to 6 8 to 10 >10

8. How do you come to know about this caf? Recommended by friend Magazines Billboards Newspapers Internet TV Others

Questions that were asked only at caf apart from above mentioned 1. Rate the music played at caf on a scale of 1 to 5 2. Rate the ambience of the caf a scale of 1 to 5

You might also like