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Descriptive Statistics

This document contains descriptive statistics and correlation analyses for price, quality, promotion, and past experience variables. It also contains a linear regression model that shows price is a significant predictor of quality, explaining around 45% of the variance in quality. Price has a positive correlation with quality and past experience.

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Nikita Maheshwari
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© Attribution Non-Commercial (BY-NC)
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38 views4 pages

Descriptive Statistics

This document contains descriptive statistics and correlation analyses for price, quality, promotion, and past experience variables. It also contains a linear regression model that shows price is a significant predictor of quality, explaining around 45% of the variance in quality. Price has a positive correlation with quality and past experience.

Uploaded by

Nikita Maheshwari
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as RTF, PDF, TXT or read online on Scribd
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[DataSet1]

Descriptive Statistics
Mean

Std. Deviation

PRICE

2.950769E1

4.2179105

QUALITY

2.781654E1

5.0812235 13

29.08

6.198 13

28.4038

4.80076 13

PROMOTION
PAST EXPERIENCE

13

Correlations
PROMOTION

PAST
EXPERIENCE

0.58

0.74

0.492

0.932

0.164

0.088

213.489

6.784

128.692

119.485

17.791

0.565

10.724

9.957

100

100

100

100

0.58

0.359

0.422

0.229

0.151

PRICE
PRICE

Pearson
Correlation
Sig. (2tailed)
Sum of
Squares and
Crossproducts
Covariance
N

QUALITY

Pearson
Correlation
Sig. (2tailed)
Sum of
Squares and
Crossproducts
Covariance
N

PROMOTION

Pearson
Correlation
Sig. (2tailed)
Sum of
Squares and
Crossproducts
Covariance
N

PAST
EXPEREINCE

Pearson
Correlation
Sig. (2tailed)

QUALITY
1

0.932

6.784

309.826

135.493

123.425

0.565

25.819

11.291

10.285

100

100

100

100

0.74

0.359

.572*

0.164

0.229

128.692

135.493

460.923

204.346

10.724

11.291

38.41

17.029

100

100

100

100

0.492

0.422

.572*

0.088

0.151

0.041

0.041

Sum of
Squares and
Crossproducts
Covariance
N

119.485

123.425

204.346

276.567

9.957

10.285

17.029

23.047

100

100

100

100

**. Correlation is significant at the 0.01 level


(2-tailed).
*. Correlation is significant at the 0.05 level
(2-tailed).

Regression

[DataSet1]

Variables Entered/Removedb
Variables
Model

Variables Entered

PRICE

Removed

Method
. Enter

a. All requested variables entered.


b. Dependent Variable: QUALITY

Model Summary
Std. Error of the
Model

R Square
.706a

Adjusted R Square

.498

Estimate

.452

3.1216829

a. Predictors: (Constant), PRICE

ANOVAb
Model
1

Sum of Squares

df

Mean Square

Regression

106.295

106.295

Residual

107.194

11

9.745

Total

213.489

12

a. Predictors: (Constant), PRICE


b. Dependent Variable: QUALITY

F
10.908

Sig.
.007a

Coefficientsa
Standardized
Model

Unstandardized Coefficients
B

(Constant)
PRICE

Std. Error
16.653

3.987

.497

.151

a. Dependent Variable: QUALITY

SATISFACTION WITH THE PRODUCT

promotion/ advertisement strategy

Coefficients

Sig.

Beta

.706

4.176

.002

3.303

.007

Q1

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