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    International Business Management

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    sakthi_dts
    This document outlines the units and topics covered in an international business management course. The 5 units cover: 1) introductions to international business concepts; 2) international trade and investment; 3) international strategic management; 4) production, marketing, finance, and human resource management; and 5) conflict management and ethics. Some specific topics mentioned include factors driving globalization, trade agreements, theories of international trade and investment, regional trade blocks, global entry strategies, and ethical decision making. The document also lists 6 recommended textbooks for the course.

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    International Business Management

    Uploaded by

    sakthi_dts
    2K views2 pages
    This document outlines the units and topics covered in an international business management course. The 5 units cover: 1) introductions to international business concepts; 2) international trade and investment; 3) international strategic management; 4) production, marketing, finance, and human resource management; and 5) conflict management and ethics. Some specific topics mentioned include factors driving globalization, trade agreements, theories of international trade and investment, regional trade blocks, global entry strategies, and ethical decision making. The document also lists 6 recommended textbooks for the course.

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    This document outlines the units and topics covered in an international business management course. The 5 units cover: 1) introductions to international business concepts; 2) international trade and investment; 3) international strategic management; 4) production, marketing, finance, and human resource management; and 5) conflict management and ethics. Some specific topics mentioned include factors driving globalization, trade agreements, theories of international trade and investment, regional trade blocks, global entry strategies, and ethical decision making. The document also lists 6 recommended textbooks for the course.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    2K views2 pages

    International Business Management

    Uploaded by

    sakthi_dts
    This document outlines the units and topics covered in an international business management course. The 5 units cover: 1) introductions to international business concepts; 2) international trade and investment; 3) international strategic management; 4) production, marketing, finance, and human resource management; and 5) conflict management and ethics. Some specific topics mentioned include factors driving globalization, trade agreements, theories of international trade and investment, regional trade blocks, global entry strategies, and ethical decision making. The document also lists 6 recommended textbooks for the course.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 2

    BA9209 INTERNATIONAL BUSINESS MANAGEMENT

    LT P C
    3
    003

    UNIT – I INTRODUCTION
    6
    International Business –Definition – Internationalizing business-Advantages –factors
    causing globalization of business- international business environment – country
    attractiveness –Political, economic and cultural environment – Protection Vs
    liberalization of global business environment.

    UNIT – II INTERNATIONAL TRADE AND INVESTMENT


    11
    Promotion of global business – the role of GATT/WTO – multilateral trade negotiation
    and agreements – VIII & IX, round discussions and agreements – Challenges for global
    business –global trade and investment – theories of international trade and theories of
    international investment – Need for global competitiveness – Regional trade block –
    Types – Advantages and disadvantages – RTBs across the globe – brief history.

    UNIT – III INTERNATIONAL STRATEGIC MANAGEMENT


    11
    Strategic compulsions-Standardization Vs Differentiation – Strategic options – Global
    portfolio management- global entry strategy – different forms of international business –
    advantages- organizational issues of international business – organizational structures –
    controlling of international business – approaches to control – performance of global
    business- performance evaluation system.

    UNIT – IV PRODUCTION, MARKETING, FINANCIAL AND HUMAN RESOURCE


    MANAGEMENT OF GLOBAL BUSINESS
    11
    Global production –Location –scale of operations- cost of production – Make or Buy
    decisions – global supply chain issues – Quality considerations- Globalization of
    markets, marketing strategy – Challenges in product development , pricing, production
    and channel management- Investment decisions – economic- Political risk – sources of
    fund- exchange –rate risk and management – strategic orientation – selection of
    expatriare managers- Training and development – compensation.

    UNIT – V CONFLICT MANAGEMENT AND ETHICS IN INTERNATIONAL


    BUSINESS
    MANAGEMENT
    6
    Disadvantages of international business – Conflict in international business- Sources
    and types of conflict – Conflict resolutions – Negotiation – the role of international
    agencies –Ethical issues in international business – Ethical decision-making.

    TOTAL:45
    PERIODS
    TEXT BOOKS

    1. Charles W.I. Hill and Arun Kumar Jain, International Business, 6th edition,
    Tata Mc Graw Hill, 2009.
    2. John D. Daniels and Lee H. Radebaugh, International Business, Pearson
    Education Asia, New Delhi, 2000.
    3. K. Aswathappa, International Business, Tata Mc Graw Hill, 2008.
    4. Michael R. Czinkota, Ilkka A. Ronkainen and Michael H. Moffet, International
    Business, Thomson, Bangalore, 2005.
    5. Aravind V. Phatak, Rabi S. Bhagat and Roger J. Kashlak, International
    Management,
    Tata Mc Graw Hill, 2006.
    6. Oded Shenkar and Yaong Luo, International Business, John Wiley Inc, Noida,
    2004.

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