Online Advertising Agency

ONLINE
ADVERTISING
AGENCY
CH.VIVEK -10307531
K.S.ASISH -10307520
CH.SRIKANTH -10307529
ABSTRACT
 The expansion of online based advertising is transforming the
advertising business by providing more efficient methods
 Matching advertisers and consumers and transforming the media
business by providing a source of revenue for online media firms
that competes with traditional media firms.
 The online advertising agency is based on the Newspaper,
Magazine, Television, Internet, Radio and Banners.
OBJECTIVES
 To maintain the advertising agencies data
 To update the data without faltering
 To make an advertisement server and to
connect its front end to the data base
 To update all the information about the
adverising agency
EXISTING SYSTEM
 The existing system is the one in which
publisher himself provides the codes for their
ads.
 After they give it to affiliates for hosting
their ads in the corresponding website
SYSTEM REQUIREMENTS
HARDWARE REQUIREMENTS
 Processor : Pentium-IV 2.6GHz

 Hard Memory : 40GB
 Monitor : Samsung 15 color
 Keyboard : 118 keys
 Mouse : Logitech
 Ram :1GB
SOFTWARE REQUIREMENTS
 Front End : ASP.Net
 Back End : Microsoft SQL Server 2000
 Operating System: Windows XP
 Language : C#
 Frame work : Microsoft Visual Studio 2005

EXISTING SYSTEMS
 The existing system is the one in which
publisher himself provides the codes for their
ads.
 After they give it to affiliates for hosting their
ads in the corresponding websites.
 While comparing the publisher’s code
generation with the ad we can find out
advantages of the later one.
 Though these manual code generation provides
the hosting of ads in the websites, lot of effort
and time is needed for publisher’s to host their
ads in the preferred website.
 His effort includes generating code for
ads himself, hosting of ads to websites
directly.
 Also commission details are calculated as
manually.
 Though these manual code generation
provides the hosting of ads in the websites, a
lot of effort and time is needed for
publisher’s to host their ads in the preferred
website.
DRAWBACKS OF EXISTING SYSTEM
 Publisher manually generate the ad codes

and this code is directly send it to the
website for hosting the ad.
 Lot of time is needed for generation of code

and approval.
 Commission details are calculated manually.

PROPOSED SYSTEMS
 In today’s world the most important tool for
marketing through advertisements.
 In this system, affiliate generates the code
of the ads that are given by the publisher.
 In this, publisher only give the full details of
the ads that he/she wish to host in the
website.
 System approves the users directly, so we
can reduce the time. All commission
calculations are done by the system directly.
ADVANTAGES OF PROPOSED
SYSTEMS
 By developing the system we can attain the
following facilities:
 High-speed response for users.
 Easy to handle and flexible.
 Cost reduction.
 Fast and convenient.
 High accuracy and saving.
MODULE DESCRIPTION
 1. Admin module.
 2. Affiliate module.
 3. Publisher Module
ADMINISTRATOR MODULE
 Administrator can control all processes of the
entire project.
 Admin can login at any time to see the

process of all users.
 Admin can monitor all the activities of the

user. Admin can upload banner, text or HML
ads, representing products or forms in the
system.
Administrator has the following functions:
 Profile Management
In this profile management the admin can

manage the affiliates and publishers.
This module contains sub functions:
Registered Affiliates
Registered publisher
o view details
Affiliate zone details

Publisher details
AFFILIATE MODULE
 Affiliate can create any no of
 Typical term for a web site new zones.
that drives traffic to another  Edit Zone:
web site in exchange for a
percent of sales from users
 Affiliate can edit their zones.
driven to the site. Affiliates  Price Details
are the site owners. This area  Affiliates can view their
has the following processes zone’s price list.
 Profile  Ad Creation
 Affiliate can edit their profile  Affiliates create ads to
details. the customers on the choice of
 Zone Details customers. In this ad creation
 New Zone: publisher suggest their
 Ad Space Details demands and the affiliates
creates that type of ads. This
 Affiliates can view their ad
spaces. is an important job of affiliate.
PUBLISHER MODULE
 An individual or  Price Details

organization involved in Publisher can view
the publication and different zones price
dissemination of details.
advertisements.  Billing
 Publisher (user) has the  Publisher can pay the
following functions:
cash corresponding to
Profile: the selected ads.
 Publisher can edit their  Personalize Ads
profile details.  Publisher can personalize
their ads.
ID t b _ a f f r e g is t e r
A p p ro v a l
I D t b _ p u b r e g is t e r
V ie w
v a lid D e t a ils ID t b _ z o n e
v a lid
ID t b _ p u b r e g is t e r
u s e rn a m e
A d m in L o g in v a lid
p a s s w o rd
P aym ent I D t b _ p a y m e n t d e t a ils
v a lid
v a lid
C o m m is s io n ID t b _ z o n e
ID t b _ c o m m is s io n
Log
D e ta ils
I D t b _ t im e d e t a ils
ADMIN LEVEL DIAGRAM
M anage ID t b _ p u b r e g is t e r
p u b lish e r
A c c e p t R e g is tr a tio n
A d m in A p p ro v a l
A c c e p t R e g is tr a tio n
ID t b _ a f f r e g is t e r
M anage
A f f ilia te
AFFILIATE LEVEL DIAGRAM
P ro file I D t b _ a f f r e g is t e r
v a lid
Zone ID t b _ z o n e
v a lid
u s e rn a m e
A f f il ia t e L o g in
p a s s w o rd v a lid
v a lid P aym ent ID t b _ z o n e
v a lid
Ad
C re a tio n ID t b _ n e w a d
A d sp ace
ID t b _ z o n e
D e ta ils
PUBLISHER LEVEL DIAGRAM
P r o f ile ID tb _ p u b r e g is te r
v a lid P r ic e
ID tb _ a f f p r ic e d e ta ils
D e ta ils
v a lid
u s e rn a m e v a lid
P u b lis h e r L o g in
p a s s w o rd P e r s o n a liz e ID tb _ n e w a d
A ds
v a lid
B illin g ID tb _ p a y m e n td e ta ils
SCREENSHOTS
HOME PAGE
PUBLISHER REG FORM
AFFILIATE REG FORM
PAYMENT DETAILS

Online Advertising Agency

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ONLINE

 Processor : Pentium-IV 2.6GHz

 Front End : ASP.Net

 Back End : Microsoft SQL Server 2000

 Operating System: Windows XP

 Frame work : Microsoft Visual Studio 2005

 Publisher manually generate the ad codes

 Lot of time is needed for generation of code

 Commission details are calculated manually.

 Admin can login at any time to see the

 Admin can monitor all the activities of the

In this profile management the admin can

Affiliate zone details

 An individual or  Price Details

v a lid P aym ent ID t b _ z o n e

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