Varmora
Varmora
Varmora
PROJECT REPORT
ON
INDUSTRIAL VISIT
ON
SUBMITTED BY
VASIYANI VARSHA
CLASS: S.Y. B.B.A.
ROLL NO.: 58
ACADEMIC YEAR: 2010-2011
GUIDED BY
VIBHUTI MANIYAR
Date:
place:
VASIYANI VARSHA
I have mentioned all the information, Which I have collected and observed
during my visit. I was providing with all the necessary information and
knowledge in Production, Marketing, Finance, HRM department of the unit
by the concerned authorities. It was really a nice and immortal experience
for me to get training in such a company.
It is a great pleasure to present this report work, training in this unit has
helped me to gain lots of practical knowledge which I am sure would benefit
me in the future.
VASIYANI VARSHA
ROLL NO: 58
INDEX
GENERAL
INFORMATION
The project gives the information about the structure of the organization,
structure of each department like marketing, finance, production, human
resource etc. The skill gives information about the classification of the skill
and the steps taken to impart the necessary skills to the employees. The style
gives information about the work culture, decision-making style of the
organization. The strategy gives information about the strategies used by the
organization in the finance department. The system gives information about
the training system followed in the organization. The staff gives information
about the number of employees of different skills in the organization. The
shared values talk about the values of the organization.
Rumors have said that the first clay tiles were produced seven to eight
thousand years ago in the area which is now known as the Holy Land. Many
sources independently verify that the actual known history of Tiles (and the
known usage of wall and floor tile coverings) can be traced back as far as the
fourth millennium BC (4000BC) to Egypt.
In those days, in Egypt, tiles were used to decorate various houses. Clay
bricks were dried beneath the sun or baked, and the first glazes were blue in
color and were made from copper, very exquisite! During that period,
ceramics were also known to be found in Mesopotamia. These ceramics bore
decorations, which were white and blue striped and later possessed more
varied patterns and colors. Later on, in China too, the great center of ceramic
art, a fine, white stoneware with the earliest Chinese glaze was produced
during the Shang –Yin dynasty (1523-1028BC).
The usage and the art of making and decorating ceramic tiles had spread and
by 900 A.D., decorative tiles had become widely used in Persia, Syria, and
Turkey and across North Africa. As transport and communication
developed, tile usage and its penetration in other territories increased. Wars
and territory take-over caused this art to spread even faster.
By the end of the 12th century, use and manufacture of Ceramic Tiles had
spread across Italy and Spain and into the rest of Europe. Until that time,
they were mainly used to decorate the floors of Cathedrals and Churches.
The skill had eventually vanished from Europe in the 16th century following
the reformation. However, the decorative wall tile art had survived in Turkey
and the Middle East and the Delft tiles art survived in Holland.
The main product segments are the Wall tile, Floor tile, Vitrified tile and
Porcelain tile segments. The market shares are 35%, 53% and 12%
respectively for Wall, Floor & Vitrified/Porcelain tiles. The tiles are
available in a wide variety of designs, textures and surface effects. The
investments in the last five years are approx. Rs 2000
COMPANY PROFILE
VARMORA GRANITO (INDIA) LTD., A company established on 10th of
October 2001 under chairmanship of Mr. Vallabhbhai Patel and experienced
technocrats from various field and industries like business of cotton,
Form of organization:
“Private Ltd Company”
Bankers:
State Bank of India
HDFC
Auditor:
A. K. Patel
Charted Accountants
Morbi
Machinery:
Total machinery is imported from China & italy
Punch line:
Complete tiling solution
Address:
VARMORA GRANITO (INDIA) LTD.
Corporate office :
205, Oberoi Complex, Off Link Road,
Opp, SAB TV Center, Andheri (W), Mumbai 400 053.
Phone: +91- 22- 267337775
Fax: 91-22- 26733776
Works ;
8-A National highway, At Dhuva
Tal. Wankaner, Dist, Rajkot (Gujarat) INDIA.
Phone: +91- 2828-287500 / 700
Fax : +91 -2828-287558
Branches:
Bangalore:
No-2, Byrappa Gardan,
Thanisansara Main Road,
Nagwara, Bangalore – 560 045,
AHMEDABAD:
202, Sarthik Squre, Nr.Infotower,
Beside Grand bhagvati hotel,
S.G.Highway, Ahmedabad
DELHI:
801, Vikram Tower, 16 Rajendera Place,
New Delhi 110 008
KOLKATA:
241, Shanti Pally,
HYDERABAD:
Survey No. 102, MNS Complex, Pool Bagh,
Old Bowenpally, Opp.Contonment Check Post,
N.H. 17, Secunderabad 500011
GOA:
Chamundi Appartments,
Office No. 28, 1st Floor,
Malbhat, Margaon,
Goa – 403 601
CHENNAI:
New No. 63 (Old No. 46)
ORGANIZATION STRUCTRE
MD
Director
GM
Sr. Officer Sr. Officer Sr. Officer Sr. Officer Sr. Officer
Jr. Officer Jr. Officer Jr. Officer Jr. Officer Jr. Officer
MANAGEMENT
Mr.BhaveshVarmora (ManagingDirector)
Panel of Directors:
Mr. Bharat Varmora
Mr. Manish Varmora
Mr. Pramod Varmora
Mr. Raman Varmora
Mr. Vallabh Varmora
Mr. Purushottam Varmora
Mr. Ashok Patel
MISSION
VARMORA GRANITO INDIA LTD., has a mission
INTRODUCTION
RAW MATERIALS
1. Ukraine Clay
MANUFACTURING PROCESS
Weighing Hooper
Converter
Well
Spray digger
Dryer 560 C
Printing Machine
Water Spray
Polishing
Sorting
Packing
Warehouse
Dispatch
ABOUT PROCESS
Ball Mill
The capacity of the Ball Mill is 32 tons raw material, 16 tons of water,
45 tons of 85% of alumina peebles. The milling hour is 6 hours to give
the homogenized slurry for the spray drier.
ROLLER KILN
Kiln is generally used to vitrify the dried tile to give final size and the
fired properties like final shape, size, water absorption, less porosity,
color, stain resistance, fired strength.
The tiles are fired to 1200 Co with a soaking time of 8 min in 1200 Co.
with 58 cycles, the production is around 8500 m2/day.
The Sacmi Kiln is imported from Spain of 185 metre length with
working area of 2.65 metre.
POLISHING LINE
PRESS
The main function of the Press is to give the shape of tile from the
granules.
The press is ph 6200 Sacmi Press imported from Spain and the no. of
cavity is 3 tiles. The press cycle is 6 cycle/min i.e 9500 m2 per day.
TECHNICAL SUPPORTS
Sacmi - Italy,
Kexinda - China,
Itaca - Spain,
System - Italy,
Techno Italia - Italy,
Johnson Matthey - Italy,
Vidres - Spain
ABOUT PRODUCT
Vitrified tiles
“Vitrified tiles are man made with zero porosity/water absorption, in other
words, tiles will absorb negligible amount of water”
PRODUCT DETAIL:
Durable Colour :
Unlike marble which turns yellowish with passage of time, Varmora
Granito exhibits nil discoloration.
5. There is no effect of fire and acids like HCL and other Alkali
on the vitrified tiles.
NENO TEChs
cleopatraGrey
travertino pistagreen
Palladio S&p
pallazio
white
QUALITY POLICY
Our main objective is to provide products and services that not only satisfy
the needs of clients but also ensure that they are of the best quality and
international standards.
The upgraded plant has given the best production results. These ceramic tiles
have European touch which gives it a wider reach and a glamorous,
luxurious appeal. Constant innovation and implementing ideas to match
market trends has made this possible. Equipments and processes are either
replace or refurbished as and when necessary to cater to varied tastes of
customers.
Directors
Managing Directors
General Manager
H R Manager
“It is that phase of management which deals with the effective control and
use of manpower as distinguished from other sources of power.”
The business plan must also be logically sound and the structure of the
organization must be perfect otherwise the recruitment and training of
personnel results into a haste and unscientific manner, which will prove as
hindrance the path of growth of company’s business.
INTERNAL RECRUITMENT:
Internal recruitment means when any organization fills its vacancies through
the promotions of its existence employee, its known as internal recruitment.
Promotion
Demotion
Layoff
Transfer
EXTERNAL RECRUITMENT:
In external recruitment the companies recruit the men power from the
outside sources, there are many sources through which organization fill up
its vacancies such as advertisement, employment agency, company
recruitment, duplication employee recommendation, labour union etc.
According to the chart they take interview and select the person.
Reception Application
Preliminary Interview
Application Blank
Psychological Tests
Interview
Reference Check
Physical Examination
Final Interview
Placement
records.
2. Records of activity works performance and all information about the
employee like name, age etc.
3. Records of wage, salary and commission.
4. Records of performance and evaluation training.
5. Records of leave, transfer and promotion.
6. Records of health and safety etc.
TRAINING:
On the job training means training is given to employees at that time when
they perform the work. Training is most commonly done on the job, it
requires no special school.
DEVELOPMENT:
Varmora Granito holds a seminar for the managerial level and employee in
every year for development. In the necessary things is thought to the
employees for their development.
All the employees, workers and manages are provided regular wage and
salary.
1. Rs. 3500 to Rs. 6000 is given to skilled workers per month.
2. The assistance general managers are paid in scale of Rs. 5000 to
Rs. 20,000
PAYMENT SYSTEM:
The wage and salary is paid in the fist week of the month.
In Varmora Granito (India) Ltd., the entire staff members are provided
salary by cheque.
For the salary the management department of personal has denied us open
their salary policy. If any employee comes to his work on public holiday, or
he do overtime, for that the company pay them more according to their
work. The company pays wage and salary for overtime according to their
policy.
ENVIRONMENT
GRIEVANCE HANDLING
INTRODUCTION:
Marketing Management
“Marketing Management is the art and science of choosing target market and
getting, keeping and growing customers through creating, delivering and
communication superior customer value.”
So marketing is important for any unit for its survival marketing is also
process involves analysis, planning implementation and control. It is
essentially bridge between production and consumption.
ORGANIZATION STRUCTURE
Assistant Manager
Factory Head
Sales Manager
Purchase Officer
Sales Officer
PRODUCT PLANNING
In the Varmora Granito, this is not to say that product planning is the
prerogative of top management, indeed it is a function, which is most
usually discharged by line management.
MARKET SEGMENTATION
ADVERTISING
Advertising include not only business firms, but also museums charitable
organizations and govt. agencies that direct messages to target publics.
Organizations handle advertising in different ways. In small companies
some one in the sales or marketing department, who works with an
advertising agency, handles advertising.
Newspaper
Magazine
Road Poster
Wall Painting
Catalogs
4 PS OF VARMORA
Distribution Cost:
Distribution costs are those cost incurred in finished products from factory to
customers. It covers transportation, insurance, operating expenses,
warehousing and storage rent and administrative expenses of channel of
distribution.
Company
DEPO
Dealer
Sub–Dealer
Retailer
Customer
EXPORTS
Finance Manager
Senior Manager
Executives
Accountants
Cashier
Clerk
Finance is the basis and which the whole structure of an organization based
management of finance is one of the vital and critical areas of management
in all type of organizations. The main objective of the unit is to maximize
the profit and management of finance.
A firm should be managed efficiently and effectively. This implies that the
firm should be able to achieve its objectives by minimizing the use of
resource. Therefore, the management implies, co – ordination and control of
the efforts of the firm for achieving the organizational goal. Growth in sales
is an important objective of the most firm. An increase in a market share
leads the firm to the higher growth. The firm would needs assets to sustain
the higher growth in sales. It may have to invest an additional plant and
machinery to increase its production capacity therefore; they need more
current assets and fixed assets for increasing the sales. In addition, for this
determining the sources of finance is called the financial planning.
Financial planning aims at to match need of the company with those of the
investors with a sensible gearing of short team and long term and long term
fixed assets securities. The Varmora Granito Pvt. Ltd., has framed a very
promising financial plan prepared in light of the future trends.
The Varmora Group has considered the following critical elements:
o Financial pattern & condition
o Assets position & technological changes
o Earning capacity & market condition
o Policy for administration of capital
o Advance programming for financial resource
o Capacity to generate the internal funds
o Position of financial controlling system
o Capital market analysis
o Prospects of growth and contingencies
3) Selection of projects.
Replacement: In the long run period, fixed assets get worn out and
need replacement. The decisions of such kind are crucial for the
business unit.
= 1,17,60,244
2,68,620
= 43.78
= 50,450
50,63,120
= 0.0099
1,87,55,496 1,87,55,496
S=
Strengths
T= SWOT W=
Threats Weaknesses
O=
Opportunities
• Product
• Price
• Coverage
• Demand
2 WEAKNESS:
• Behind in advertisement
They are not giving their advertisement in TV and Radio. They are
using traditional advertisement method which is now not effective
in the consumer mind.
• Vast Export
• Modern Machinery
• Employee Welfare
4 THREAT:
FINDINGS
SUGGESTIONS
• Company should launch more designs and color so consumer can not
switch to another company.
CONCLUSIONS
• It was great to see the plant & machinery operating automatically. The
management and working environment of this unit is favorable.
• Design is the most important feature which consumer looks when they
buy the product.
• At last I conclude that the future of the company is very bright and
they will be able to compete international market.
BIBLIOGRAPHY
References:
Web References:
http://www.varmora.com