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15.280 Communication For Managers: Mit Opencourseware

This document provides an overview of the MIT course 15.280 Communication for Managers. It includes an agenda that covers a course introduction, individual introductions, discussion of a case study and models of distributed leadership and communication strategy/structure. It also outlines concepts to be covered like the distributed leadership model, communication strategy and structure, and managerial styles. Finally, it lists related courses and upcoming assignments.

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Saurabh Bector
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© Attribution Non-Commercial (BY-NC)
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Download as PDF, TXT or read online on Scribd
322 views11 pages

15.280 Communication For Managers: Mit Opencourseware

This document provides an overview of the MIT course 15.280 Communication for Managers. It includes an agenda that covers a course introduction, individual introductions, discussion of a case study and models of distributed leadership and communication strategy/structure. It also outlines concepts to be covered like the distributed leadership model, communication strategy and structure, and managerial styles. Finally, it lists related courses and upcoming assignments.

Uploaded by

Saurabh Bector
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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MIT OpenCourseWare

http://ocw.mit.edu

15.280 Communication for Managers


Fall 2008

For information about citing these materials or our Terms of Use, visit: http://ocw.mit.edu/terms.
Communication for Managers

Leadership, Communication Strategy


and Structure
Agenda

ƒ Course introduction
ƒ Individual introductions
ƒ Discussion of
– Dashman case
– Distributed Leadership Model
– Communication strategy and structure
ƒ Coming attractions
The Distributed Leadership Model

Visioning

Sensemaking Relating

Inventing
The Distributed Leadership Model
Visioning
Creating a compelling
picture of the future

Sensemaking Relating
Making sense Developing key
of the context relationships

Inventing
Designing new ways
of working together
Communication Strategy and Structure

Purpose

Strategy: Audience
Analyze
the
Situation
Credibility

Cultural Context
Communication Strategy and Structure

ƒ Who is your audience?


ƒ What do they know?
Strategy:
Clarify ƒ How do they feel?
Your
ƒ What do you want your audience to
Audience
and – Know?
Purpose
– Feel?
– Do?
Communication Strategy and Structure

Managerial style

Structure
Strategy
Checklist
Content

Channel
Communication Strategy and Structure
Managerial Styles
Low Join

Writer/
Consult
Speaker
Control
Sell

High Tell
Low High
Audience
Involvement
Communication Strategy and Structure
Structure: Direct or Indirect

Direct Indirect

Informative Main points followed Subsidiary points


by subsidiary points preceding main point

Persuasive Recommendation Arguments leading to


backed by recommendation
arguments
Coming Attractions

15.311 Organizational ƒ Introduction to Organizational Processes


Processes
ƒ Read Aston-Blair, Inc.

15.280 Communication ƒ Strategy and Structure; Persuasion


for Managers
ƒ Due LEC 2: Baseline Self-assessment

15.277 Special Seminar ƒ Setting Team Goals


in Communication –
begins week of LEC 2

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