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    Generation Cohorts

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    Sonika Jerry
    The document summarizes four generations - The Veterans, Boomers, Exters, and Nexters - and provides key details about each cohort including their associated age groups, cultural influences during their formative years, and core values. The Veterans valued authority, loyalty, and sacrifice. Boomers valued youth, personal fulfillment, and changing the world. Exters valued balance, diversity, and work-life separation. Nexters are the most educated generation and value their peers, families, and technology in their relationships and work.

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    Generation Cohorts

    Uploaded by

    Sonika Jerry
    44 views1 page
    The document summarizes four generations - The Veterans, Boomers, Exters, and Nexters - and provides key details about each cohort including their associated age groups, cultural influences during their formative years, and core values. The Veterans valued authority, loyalty, and sacrifice. Boomers valued youth, personal fulfillment, and changing the world. Exters valued balance, diversity, and work-life separation. Nexters are the most educated generation and value their peers, families, and technology in their relationships and work.

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    The document summarizes four generations - The Veterans, Boomers, Exters, and Nexters - and provides key details about each cohort including their associated age groups, cultural influences during their formative years, and core values. The Veterans valued authority, loyalty, and sacrifice. Boomers valued youth, personal fulfillment, and changing the world. Exters valued balance, diversity, and work-life separation. Nexters are the most educated generation and value their peers, families, and technology in their relationships and work.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as XLS, PDF, TXT or read online from Scribd
    Download as xls, pdf, or txt
    44 views1 page

    Generation Cohorts

    Uploaded by

    Sonika Jerry
    The document summarizes four generations - The Veterans, Boomers, Exters, and Nexters - and provides key details about each cohort including their associated age groups, cultural influences during their formative years, and core values. The Veterans valued authority, loyalty, and sacrifice. Boomers valued youth, personal fulfillment, and changing the world. Exters valued balance, diversity, and work-life separation. Nexters are the most educated generation and value their peers, families, and technology in their relationships and work.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as XLS, PDF, TXT or read online from Scribd
    Download as xls, pdf, or txt
    of 1

    COHORT OF GENERATIONS

    COHORTS AGE GROUP ASSOCIATED WITH CULTURAL TRANSMISSION CORE VALUES

    World War II, Korean War, The Great Extended families, Local
    Depression, Racial Segregations, Advent of social groups (E.g.. Faith Respect for Authority, Loyalty, Hard
    The Veterans 88-67 Yrs old
    Television and Telephone, Mass Production of Communities, Fraternal work, Sacrifice for the common good,
    (Silent Generation) 1922 - 1943
    Automobiles, Kitchen Appliances and Organizations, PTAs and "Live to work versus work to live"
    Phonographs Neighbourhoods.)

    Grew up with sense that security was


    Post World War II, Economic growth &
    taken care of - left room for exploration
    prosperity, Civil rights movements (e.g.. More likely in nuclear
    The Boomers and protest, place high value on youth,
    65-46 Yrs old Black Civil Rights, Women's Liberation, families, strongly influenced
    (Baby personal gratification, health, material
    1946 - 1964 Chicano Farm Workers Movement) US Space by television and peer
    Boomers) wealth, generally optimistic, value hope
    Program, Cold War, Vietnam War, Birth groups.
    and peace, believe their generation
    Control Pills and Stonewall Riots
    changed the world.

    Desire balance in their lives, diversity


    viewed as norm, motivated by money,
    Vietnam, Watergate, first post Civil Right Acts self-reliant, values free time and having
    The Exters 45-30 Yrs old Peer culture and mass
    of 1964 generation, Advent of MTV, latchkey fun, work to live, not live to work;
    (Generation X) 1965 - 1980 media
    experiences, higher rates of divorce assume gender equality in the
    workplace, first generation to embrace
    PC and Internet.

    Approximately 30% of the current population,


    greater in number than Boomers, Technology
    and Menu driven society, most
    Most globally oriented generation;
    racially/ethnically diverse (1 out of 3 is a Access to global
    combined work ethic of Baby Boomers
    person of colour) 25% from single parent information via World-Wide,
    The Nexters with the can-do attitude of Silent
    29-10 Yrs old families, most educated generation - Loyalty to peers and family,
    (Millennial Generation (Veterans) and the
    1980 - 2000 pressure to excel academically, No Relationship with
    Generation) technological savvy of Generation Xers.
    recollection of the Reagan era, do not technology as social
    Interested in health, exercise, body
    remember the Cold War, have known only medium.
    adornment.
    one Germany, world has always had
    computers, AIDS, answering machines,
    microwave ovens, VCRs.

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