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Lecture 1: Overview of Multivariate Techniques: Meena Notes

This document provides an overview of multivariate techniques. It discusses the different types of measurement scales and their relationship to multivariate analysis. It also outlines the various multivariate methods, including how to select the appropriate technique based on factors such as the relationship between variables, the measurement scale of variables, and whether the focus is on relationships between variables or respondents. The document aims to help readers understand multivariate analysis and how to apply it to specific research problems.

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0% found this document useful (0 votes)
182 views9 pages

Lecture 1: Overview of Multivariate Techniques: Meena Notes

This document provides an overview of multivariate techniques. It discusses the different types of measurement scales and their relationship to multivariate analysis. It also outlines the various multivariate methods, including how to select the appropriate technique based on factors such as the relationship between variables, the measurement scale of variables, and whether the focus is on relationships between variables or respondents. The document aims to help readers understand multivariate analysis and how to apply it to specific research problems.

Uploaded by

mgmt6008
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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LECTURE 1: OVERVIEW OF

MULTIVARIATE TECHNIQUES

Meena notes 1
Chapter 1 Introduction

LEARNING OBJECTIVES:
Upon completing this chapter, you should be able to do the following:

1. Explain what multivariate analysis is and when its application is


appropriate.
2. Define and discuss the specific techniques included in multivariate
analysis.
3. Determine which multivariate technique is appropriate for a specific
research problem.
4. Discuss the nature of measurement scales and their relationship to
multivariate techniques.
5. Describe the conceptual and statistical issues inherent in
multivariate analyses.

2
Data Measurement Levels

Highest Level
Measurements
Ratio/Interval Data Complete Analysis

Rankings Higher Level


Ordered Categories Ordinal Data Mid-level Analysis

Categorical Codes ID Lowest Level


Numbers Nominal Data Basic Analysis
Category Names

Meena notes 3
Types of Data and Measurement Scales

Data

Nonmetric Metric
or or
Qualitative Quantitative

Nominal Ordinal Interval Ratio


Scale Scale Scale Scale

4
Impact of Sample Size on Power

Meena notes 5
Selecting the Correct Multivariate Method
Multivariate
Methods

Dependence Interdependence
Methods Methods
Multiple
Relationships -
Structural
One Several Equations Metric Nonmetric
Dependent Dependent
Variable Variables
SEM CFA

Factor Cluster
Metric Nonmetric Metric Nonmetric Analysis Analysis

Multiple Discriminant MANOVA


Regression Analysis
and Logistic reg.
Meena notes 6
• DISCUSSION ON THE DIFFERENT TYPES OF
MULTIVARIATE TECHNIQUE

7
Selecting a Multivariate Technique

1. What type of relationship is being examined –


dependence or interdependence?
2. Dependence relationship: How many variables are
being predicted?
 What is the measurement scale of the dependent
variable?
 What is the measurement scale of the predictor
variable?
3. Interdependence relationship: Are you examining
relationships between variables, OR respondents?

8
Example 1:

Meena notes 9

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