An Assessment Proctor &

Gamble
 Company Overview
 P&G is a U.S-based FMCG company

 Founded by William Procter and James Gamble, in 1837

 Procter & Gamble Co. is a Fortune 500,which currently ranked 39 American global
corporation based in Cincinnati, Ohio.

 Procter & Gamble is world’s largest multinational consumer goods company,

 8th largest market capitalization organization in the world.

 106,000 employee & serves 5billion consumers in more than 180 countries

 Operations in nearly 70 countries

 Markets its nearly 24 brands in 160

countries

 P&G is the 23rd largest US company by

revenue and 14th largest by profit

 P&G India
 Procter & Gamble's relationship with India started in 1951.

 In India Proctor & Gamble has three subsidiaries:

1. P&G Hygiene and Health Care Ltd.

2. P&G Home Products Ltd.

3. P&G Beauty and grooming products.

  Procter & Gamble India is one of the country's leading advertisers.

 PROMINENET BRANDS OF P&G
 BEAUTY AND GROOMING PRODUCTS

Head & Shoulders, Olay, Pantene, Camay, zest, ivory, old spice,
Wella,Braun,Fusion,Gillete,MACH3

 HEALTH AND WELL BEING

Crest, Oral-B ,Always, Iams, Pringles, Fiber sure, Metamucil, Pepto-Bismol

 HOUSEHOLD CARE

Ace, Ariel, Dawn, Downy, Duracell, Gain, Tide, ivory, Mr.Clean, Bounty, Charmin, Pamper
 2010 Global Segment Results
segment Net sales %Total sales Net %Total Total growth Billion dollar
earnings earnings brand

Fabric & 23,805 29.9% $3,339 31% 2.67% Ariel,Tide,

home care dawn
Beauty 19,491 24.4% $2712 25% 3.00% Olay,
pantene,
wella
Baby and 14,736 18.5% $2,049 19% 4.49% Bounty,
family care pampers
Health care 11,493 14.4% $1860 17% 1.82% Oral-B,crest
Grooming 7,631 9.6% $1,477 13% 3.01% Gillette,Mac
h3
Snacks, 3,3135 3.9% $326 3% 0.67% Folgers,
coffee, pringles
petcare
corporate -1,353 -1.7% ($817) -7% -1.81%
TOTAL 79,748 99.0% $10,946 100% 3.98%
 2010 NET SALES GRAPHICAL SEGMENTATION
By business segment By geographic segment

By maturity market
FAILED BRANDS OF P&G
OLESTRA-is a fat substitute it contains olean which inhibits
the absorption of vitamins and essential nutrients
FIT- which is a fruit and a vegetable wash

HIDDEN- a magic hair spray

ENCAPRIN

TORANGOS
 BUSINESS GROWTH AND DIVESTURES
Folgers Sale
On June 4, 2008, P&G sold its Folgers coffee unit to J.M. Smucker Co for $2.95 billion. As part of
the deal, P&G shareholders will receive a 53.5 percent stake in Smuckers and the company will
assume $350 million of Folger's debt.

 Gillette Acquisition

Procter & Gamble acquired Gillette in 2005 for over $50 billion in its largest acquisition to
date. .A key piece of the acquisition beyond Gillette's product lines was its distribution network
and supply chain. Gillette's distribution network and supply chain in emerging markets had been
extremely successful for Gillette and, once acquired, has worked to complement P&G's own
distribution network

 Sale of Pharmaceutical Unit 

 In 2009 P&G sold its pharmaceutical unit to Warner Chilcott Plc for $3.1 billion in
cash
 GRAPHICAL REPRESANTION OF NET SALES
YEAR 2005 2006 2007 2008 2009 2010
Net sales $53,216
$64,416 $72,441 $79,257 $76,694 $78,938

net sales
$90,000

$80,000

$70,000

$60,000

$50,000 net sales

$40,000

$30,000

$20,000

$10,000

$0 2006 2007 2008 2009 2010

2005
GRAPHICAL REPRESENTATION OF NET PROFIT
Year 2005 2006 2007 2008 2009 2010
Net profit $6,923 $8,684 $10,340 $12,075 $13,436 $12,736

Net profit
$16,000

$14,000

$12,000

$10,000
Net profit

$8,000

$6,000

$4,000

$2,000

$0
2005 2006 2007 2008 2009 2010
 GRAPHICAL REPRESENTATION OF NET WORTH

Year 2005 2006 2007 2008 2009 2010

Net $18,655 $63,171 $67,012 $69,784 $63,382 $61,439
worth

Net worth
80,000

70,000

60,000

50,000
Net worth
40,000

30,000

20,000

10,000

0 2005 2006 2007 2008 2009 2010

1 2 3 4 5 6
GRAPHICAL REPRESENTATION OF EPS
Year 2005 2006 2007 2008 2009 2010
EPS 2.7 2.8 3.22 3.86 4.49 4.32

EPS
5
4.5
4
3.5
3 EPS
2.5
2
1.5
1
0.5
0 2005 2006 2007 2008 2009 2010
1 2 3 4 5 6
CAGR

V(t0) : start net earnings, V(tn) : finish net earnings, 

tn − t0 : number of years.

CAGR(t2005 ,t2010) =($ 12,736/$6,923)1/2010-2005- 1

= 0.1296 = 12.96%
 CONCLUSION

From the year 2005 upto 2008 the net sales increases then it again
shows a increase in the current year 2010 upto 2010
From the year 2005 to 2009 the net profit increases and then it
decreases in the year slightly in the current year
From 2005 to 2008 net worth has increased then it shows a downfall
trend from the year 2009 and 2010
From the year 2005 t0 2009 the EPS of the P&G increases and then
it shows a slight downfall in the current year
BIBLIOGRAPHY

www. proctor & gamble.com

www. Wikipedia.com
THANK YOU