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CEO Interview Format

The document outlines an interview format for a CEO that is divided into several sections, including an 8 minute news segment, a 12 minute personal introduction of the CEO, a 26 minute discussion of the company that covers its industry, products, services, markets, customers, deals, news, global activity, challenges, and future direction, with commercial breaks between sections, and a 6 minute wrap-up for final remarks.

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David Iwinski
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© Attribution Non-Commercial (BY-NC)
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100% found this document useful (2 votes)
1K views

CEO Interview Format

The document outlines an interview format for a CEO that is divided into several sections, including an 8 minute news segment, a 12 minute personal introduction of the CEO, a 26 minute discussion of the company that covers its industry, products, services, markets, customers, deals, news, global activity, challenges, and future direction, with commercial breaks between sections, and a 6 minute wrap-up for final remarks.

Uploaded by

David Iwinski
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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CEO Interview / Company Profile Format Outline

8 minutes – Top of the Hour News

12 minutes – The Person

 Personal introduction

 Background

 History

 Education

 Experiences

 Company introduction: products, services, markets

4 minutes – Commercial Break

26 minutes – The Company

 Industry

 Products

 Services

 Markets

 Customers

 Deals

 News

 Global activity

 Challenges

 How to contact you

 Future direction / Prospects

4 minutes – Commercial Break

6 Minutes – Wrap-up

 Final key points the guest wants to make

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