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    M Commerce: By:-Ashish A Sawant. ROLL NO:-67

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    Sawant_Ashish_609
    This document defines mobile commerce as any transaction involving the transfer of ownership or rights to use goods and services initiated and completed using a mobile device connected to computer networks. It notes that m-commerce utilizes information and communication technologies to integrate value chains and business processes as well as manage relationships. The document lists common mobile devices used for m-commerce like mobile phones, PDAs, smartphones, and laptops and provides examples of m-commerce applications such as mobile ticketing, vouchers, coupons, content purchase and delivery, location-based services, information services, mobile banking, brokerage, and marketing/advertising.

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    Attribution Non-Commercial (BY-NC)
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    M Commerce: By:-Ashish A Sawant. ROLL NO:-67

    Uploaded by

    Sawant_Ashish_609
    22 views15 pages
    This document defines mobile commerce as any transaction involving the transfer of ownership or rights to use goods and services initiated and completed using a mobile device connected to computer networks. It notes that m-commerce utilizes information and communication technologies to integrate value chains and business processes as well as manage relationships. The document lists common mobile devices used for m-commerce like mobile phones, PDAs, smartphones, and laptops and provides examples of m-commerce applications such as mobile ticketing, vouchers, coupons, content purchase and delivery, location-based services, information services, mobile banking, brokerage, and marketing/advertising.

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    M Commerce

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    © Attribution Non-Commercial (BY-NC)

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    This document defines mobile commerce as any transaction involving the transfer of ownership or rights to use goods and services initiated and completed using a mobile device connected to computer networks. It notes that m-commerce utilizes information and communication technologies to integrate value chains and business processes as well as manage relationships. The document lists common mobile devices used for m-commerce like mobile phones, PDAs, smartphones, and laptops and provides examples of m-commerce applications such as mobile ticketing, vouchers, coupons, content purchase and delivery, location-based services, information services, mobile banking, brokerage, and marketing/advertising.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    22 views15 pages

    M Commerce: By:-Ashish A Sawant. ROLL NO:-67

    Uploaded by

    Sawant_Ashish_609
    This document defines mobile commerce as any transaction involving the transfer of ownership or rights to use goods and services initiated and completed using a mobile device connected to computer networks. It notes that m-commerce utilizes information and communication technologies to integrate value chains and business processes as well as manage relationships. The document lists common mobile devices used for m-commerce like mobile phones, PDAs, smartphones, and laptops and provides examples of m-commerce applications such as mobile ticketing, vouchers, coupons, content purchase and delivery, location-based services, information services, mobile banking, brokerage, and marketing/advertising.

    Copyright:

    Attribution Non-Commercial (BY-NC)
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    M COMMERCE

    By:- ASHISH A SAWANT.


    ROLL NO:-67
    INTRODUCTION    

     "Mobile Commerce is any


    transaction, involving the transfer of
    ownership or rights to use goods and
    services, which is initiated and/or
    completed by using mobile access to
    computer-mediated networks with
    the help of an electronic device."
    DEFINITION
    "Mobile Commerce is the use of
    information technologies and
    communication technologies for the
    purpose of mobile integration of
    different value chains an business
    processes, and for the purpose of
    management of business
    relationships.”
    MOBILE DEVICES
    M-commerce is not just about using mobile
    phones as end user devices. The following
    list gives an overview of different kinds of
    mobile devices.
    • Mobile phone
    • PDA (Personal Digital Assistant)
    • Smart phone-the smart phone combines mobile
    phone and PDA technology into one device.
    • Laptop
    M-COMMERCE
    APPLICATIONS
    1.MOBILE TICKETING

    1. Mobile ticketing
    2. Mobile vouchers, coupons &
    loyalty cards
    2. Mobile vouchers, coupons and loyalty cards
    3.CONTENT PURCHASE

    3. Content purchase and delivery


    4. Location-based services
    5. Information services
    6.MOBILE BANKING
    6. Mobile Banking
    7. Mobile brokerage
    9. Mobile marketing and
    advertising
    CONCLUSIONS

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