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The SWOT analysis identifies the strengths, weaknesses, opportunities, and threats for D.G. Khan Cement Company. The strengths include producing high quality cement that meets international standards at low prices. Weaknesses include weak marketing strategies and increasing costs. Opportunities exist to capture more market share in Southern Punjab and export to Afghanistan. Threats include high competition, political and economic instability, and decreasing profitability.

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87 views2 pages

Swot

The SWOT analysis identifies the strengths, weaknesses, opportunities, and threats for D.G. Khan Cement Company. The strengths include producing high quality cement that meets international standards at low prices. Weaknesses include weak marketing strategies and increasing costs. Opportunities exist to capture more market share in Southern Punjab and export to Afghanistan. Threats include high competition, political and economic instability, and decreasing profitability.

Uploaded by

jann_007jann8223
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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SWOT ANALYSIS:
  
Úc In D.G Sulphate resistance cement has a very low ratio of tri-calcium alumnate C3A and
efficiency of cement is high.
Úc In Production of Sulphate Resistance Cement and Ordinary Port Land Cement it meets
the International Standards.
Úc D.G Co. has it on paper manufacturing Mill, so it has its own packaging.
Úc Availability of cheap labor.
Úc It is certified ISO 9002.
Úc It is the first co. of Pakistan which is certified ISO 14001 By meeting International
Environmental standards.
Úc Co. has its own power generation plant also to meet energy needs.
Úc Producing high quality cement and offering low prices than its competitors.
Úc Co. has strong positioning in the mind of customers.
Úc Co. focus on socialization.

Ê

Úc D.G khan cement co. has weak marketing strategies.
Úc There is no proper system of performance evaluation.
Úc There is no proper procedure for Promotion of employees.
Úc Adopting centralized decision making procedure.
Úc Increasing cost of sales.
Úc ncontrollable administration & selling expenses.


Úc It has a wide market of Southern Punjab and can capture large market share.
Úc It can offer cement to Afghanistan and other countries for construction in rehabilitation
process.
Úc Co. can also produce White Cement and can increase its product line and can take the
edge.

c

Úc righ performance of their competitors.
Úc Political instability in the country.
Úc Terrorist¶s attack
Úc Economical instability in the country.
Úc Impact of IMF on Policies.
Úc Facing high Competition from competitors.
Úc Decreasing profitability.
Úc npredicted high interest rates.

c c

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