Rethinking career guidance:
iCeGS
Trends in new technologies
Tristram Hooley
Head of iCeGS
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs
Disclaimer
• Based on a project that I undertook with Tony
Watts and Jo Hutchinson for UKCES.
iCeGS
• This is not the “presentation of the paper” – but
does draw heavily from it.
• Its strengths are all Tony and Jo’s while its
weaknesses are all mine.
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs
Social media = Social transformation
In Bowling Alone Putnam (2000) asks will the internet be
more like the television
(alienating, individualised, or more like the telephone
based around consumption) (connecting, social,
producing).
Here Comes Everybody
Shirky (2008) argues that social media is a major
force for social capital development.
iCeGS
Social media/web 2.0/web 3.0 is changing the way
individuals interact with
•Information
•Each other This is the stuff that careers work
•Institutions concerns itself with
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs
Social media vs Search
(Long, 2010).
Twitter case study
iCeGS
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs
Key trends
• Community
• Collectivising knowledge
iCeGS
• Individualisation
• Recognising time and place
• Located in the cloud
• Free or almost free
• Diverse and integrated
• Games
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs
Community
Collectivising knowledge
Individualisation
Recognising time and place
Located in the cloud
Free or almost free
“publish and then filter” rather than “filter and then publish”
Diverse and integrated
Games
Pick an theme you understand/have
worked on
In groups discuss
• What have you done in this area?
iCeGS
• Did it work?
• What did you learn?
• Will you do it again?
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs
Pick an theme you don’t really get
In groups discuss:
• Is this important/relevant for careers work?
iCeGS
• What could you do?
• Why haven’t you done it?
• What would you need to do/change to do
something in this area?
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs
Continuing the conversation
• iCeGS website www.derby.ac.uk/icegs
• LinkedIn – ICT in Careers Work
iCeGS
• Twitter – http://twitter.com/#/pigironjoe/careers
• adventuresincareerdevelopment.posterous.com
Where else?
iCeGS: Creative Solutions for the Careers Sector
www.derby.ac.uk/icegs