The purpose of our creation
Exercise
Please list the top 5 critically important
priorities in your life in this world
Go home and ask your family & friends and
see what their priorities are
Not even 1/100 will put Da’awa as Priority No.1
Question
What do you think the Sahaba would have
said if they had been asked this question?
What does Allah tell us about their priorities?
The Deen is still the same
So are the duties of the Muslims
Loved Allah above all else
ال اَّل ُت ْل ِهي ِه ْم جِت َ َارةٌ َواَل َبْي ٌع َعن ِذ ْك ِر اللَّ ِه َوإِقَ ِامِر َج ٌ
الزَك ِاة خَيَافُو َن يوما َتَت َقلَّب فِيهِ َّ اء يت
َ ِ
إو ِ
ة الص
َّاَل
ُ َْ ً َ
ص ُار َب
ُ َ َْأْل ا
و وب ل
ُ ق
ُ ل
ْ ا
ضلِهِيد ُهم ِّمن فَ ْ ِ ِ
َح َس َن َما َعملُوا َويَز َ َّ ِ ِ
ليَ ْجزَي ُه ُم اللهُ أ ْ
واللَّهُ يرُز ُق من ي َشاء بِغَرْيِ ِحس ٍ
اب َ َ َْ َ َ
An-Nur 24:37-38
Men whom neither trade nor sale diverts from the
Remembrance of Allâh nor from performing As Salât
(Iqâmat-as-Salât), nor from giving Zakât. They fear a Day
when hearts and eyes will be overturned.
That Allâh may reward them according to the best of
their deeds, and add even more for them out of His
Grace. And Allâh provides without measure to whom He
wills
And Allah loves them
Allah is their witness
اب قَالُوا َه َذا َما َو َع َدنَا اللَّ ُه زَح أْل ا ن
َ وُنمِؤْ مْل ا َى أ
ر ا م
َّ َلو
َْ َ َ َ ُ
ص َد َق اللَّهُ َوَر ُسولُهُ َوَما َز َاد ُه ْم إِاَّل إِميَانًا و ُه
ََ ُ َ َُلو سر و
يما وتَسلِ
َ ْ ً
ِ ِ َّ
اه ُدوا اللهَ َعلَْيه فَمْن ُهم ِ ِ ِ ِ
ص َدقُوا َما َع َ ال َ ني ر َج ٌ م َن الْ ُم ْؤمن َ
ضى حَنْبَهُ َوِمْن ُهم َّمن يَنتَ ِظُر َوَما بَ َّدلُوا َتْب ِد اًلي من قَ َ َّ
Al Ahzaab 33:22-23
And when the Mu’minoon saw Al Ahzâb (Confederates),
they said: "This is what Allâh and His Messenger had
promised us, and Allâh and His Messenger had spoken
the truth, and it only added to their faith and to their
submissiveness (to Allâh).
Among the believers are men who have been true to
their covenant with Allâh. Of them some have fulfilled
their obligations (been martyred), and some of them
are still waiting, but they haven’t changed [covenant
with Allâh] in the least
His mission and our responsibility
Rasoolullah for all humanity
ِ ِ ِ
ول اللّه إلَْي ُك ْم مَج ًيعا َّاس إِيِّن َر ُس ُ ن ال ا ه ي
َُّأ ا ي ل ق
ُ
ُ َْ َ
ض ال إِلَـهَ إِالَّ ات َواأل َْر ِ السماو ِ َّ ك ل
ْ م ه َل ي ِ
ذ َّ
ل ا
ََ ُ ُُ
يِبَّ
ن ال ِ
ه ِ
لو س رو هو حُي يِـي ومُيِيت فَ ِآمنُواْ بِاللّ ِ
ه
ِّ ََ ُ َُ ْ َ ُ
ِ ِ ِ ِ ِ ِ ِ ِ
األ ُِّم ِّي الَّذي يُ ْؤم ُن باللّه َوَكل َماته َواتبعُوهُ لَ َعل ُك ْم
َّ َّ
َت ْهتَ ُدو َن
Al A’araaf 7:158
Say (O Muhammad SAW): "O mankind! Verily, I am
sent to you all as the Messenger of Allâh - to Whom
belongs the dominion of the heavens and the
earth. Lâ ilâha illa Huwa (none has the right to be
worshipped but He); It is He Who gives life and
causes death. So believe in Allâh and His
Messenger, the unlettered Prophet who believes in
Allâh and His Words [Revelations], and follow him
so that you may be guided."
Last of the Anbiya & Rusul
ول ِ ِ ٍ
َ َحد ِّمن ِّر َجال ُك ْم َولَكن َّر ُس أ اَبأ دٌ مَّ حُم نَ ا ك
َ ا م
َّ
َ َ َ
يما ِ
ل ع ٍ
ء ي ش ل ك
ُ ِب ه َّ
ل ال ن
َ ا ك
َو ني ي
ِِّ
بَّ
ن ال مَتا خو ِ
ه َّ
ل ال
ً َ ْ َ ِّ ُ َ َ َ ََ
Al Ahzab 33:40. Muhammad (SAW) is not the father of any
man among you, but he is the Messenger of Allâh and the
last (end) of the Prophets. And Allâh is Ever All Aware of
everything.
Our responsibility
Rasoolullah was sent to all of humanity
and he was the last of the Messengers and
Prophets.
So the responsibility of conveying his
message devolves upon us, his Ummah
until the end of time.
Da’awa is fardh on every Muslim man and woman
Allah declared this
ص َريٍة أَنَْاِ قُل ه ِـذ ِه سبِيلِي أ َْدعو إِىَل اللّ ِه علَى ب
َ َ ُ َ َْ
ِ ِ
َو َم ِن َّاتَب َعيِن َو ُسْب َحا َن اللّه َو َما أَنَاْ م َن
ني ِ
ك ِ
ر شْ م ل
ْ ا
َ ُ
Yusuf 12:108. Say (O Muhammad SAW): "This is my way; I
invite unto Allâh (Islâm) with sure knowledge, I and
whosoever follows me. And Glorified and Exalted be
Allâh (above all that they associate as partners with Him)
Allah called it, ‘Best Speech’
صاحِلًا َوقَ َال إِنَّيِن ِم َن ل ِ ومن أَحسن َقواًل مِّمَّن دعا إِىَل اللَّ ِه وع
م
َ َ ََ ََ ْ ُ َ ْ ْ ََ
ني ِ ِالْمسل
م
َ ُْ
Fussilat 41:33. Who is better in speech than the one
who calls to Allah, works righteousness,
and says, "I am of those who are Muslim?
Allah’s order
ك َوإِنَ ب
ر
ِّ َّ ن ِ
م كَْ ي ل
َِإ ل
َزِ ُنأ ا م غْ ِّ
ل ب ولُ س الر
َّ ا ه ي
َُّأ ا ي
َ َ ُ َ َ
ِ
ك م َن م صِ ع ي ه ل
ّ الو ه ت ل
َا
َ ُ َْ ُ َ َُ َ َ ْ َ ََ ْ َ َْ ْ س ِ
ر ت غ َّ
ل ب ا م ف ل ع ف ت مَّل
ينِ
ر ِ
اف ك
َ ل
ْ ا م و ق
َ ل
ْ ا ي ِ
د ه ي ال
َ ه ل
ّ ال َّ
ن ِ
إ ِ
َّاسن ال
َ َْ َْ َ
Ma’aida 5:67. O Messenger! Proclaim (the Message) which has been
sent down to you from your Lord. And if you do not, then you have
not conveyed His Message. Allâh will protect you from
mankind. Verily, Allâh guides not the people who disbelieve.
Rahmatal – lil – A’alameen
ني ِ َاك إِاَّل رمْح ةً لِّْلعال
م َ ن
َلْ س َرأ ا مو
َ َ ََ َ ْ ََ
ِ
وحى إِيَلَّ أَمَّنَا إِهَلُ ُك ْم إِلَهٌ َواح ٌد َف َه ْل أَنتُم ي اَمَّنِإ ل ق
ُ
ِ َ ُ ْ
ُّم ْسل ُمو َن
Anbiya 21:107. And We have sent you (O Muhammad SAW) not but as
a mercy for the 'Alamîn (mankind, jinns and all that exists). 108. Say
(O Muhammad SAW): "It is revealed to me that your Ilâh (God) is only
one Ilâh (Allâh). Will you then submit to His Will (become Muslims )”
What is this Rahma?
Imaan
Because it sets you
free from the Fire
Hellfire without Islam
ِ َّ
ين َك َف ُرواْ َوَماتُواْ َوُه ْم ُكف ٌار َفلَن يُ ْقبَ َل م ْن ذِ َّإِ َّن ال
َ
ك ِ ِ ِ ِ ِ ِ ِ
َ األرض َذ َهبًا َولَو ا ْفتَ َدى به أ ُْولَـئْ ُْ ء لمِّ م ه د َح
َ أ
ينِ
ر ِ
اص َّ
ن ن م
ِّ م هَل امو يمَِل
أ اب ذَ ع م هَل
َ ُ َ َ ٌ ٌ َ ُْ
An Nisa 3:91. Verily, those who disbelieved, and died while they were
disbelievers, the (whole) earth full of gold will not be accepted from
anyone of them even if they offered it as a ransom. For them is a
painful torment and they will have no helpers.
Real nature of falsehood
ِ اطل إِ َّن الْب
اط َل ِ وقُل جاء احْل ُّق وزهق الْب
َ ُ َ َ َ ََ َ َ ْ َ
َكا َن َزُهوقًا
Isra 17:81. And say: "Truth (Islâm) has come and Baatil
(falsehood) has vanished. Surely! Baatil is bound to vanish
If darkness persists….
Is it because
darkness is strong
or because the
light is weak?
Exercise
Please introduce yourself
We introduce ourselves by our main
profession even though we may do
many things
We are recognized by our profession
This Ummah’s profession
ص َريٍة أَنَْاِ قُل ه ِـذ ِه سبِيلِي أ َْدعو إِىَل اللّ ِه علَى ب
َ َ ُ َ َْ
ِ ِ
َو َم ِن َّاتَب َعيِن َو ُسْب َحا َن اللّه َو َما أَنَاْ م َن
ني ِ
ك ِ
ر شْ م ل
ْ ا
َ ُ
Yusuf 12:108. Say (O Muhammad SAW): "This is my way; I
invite unto Allâh (Islâm) with sure knowledge, I and
whosoever follows me. And Glorified and Exalted be
Allâh (above all that they associate as partners with Him)
Da’awa is our ‘Brand’
ْ ِ ِ
ت للنَّاس تَأ ُم ُرو َن ِ ٍ
ْ ُخر َجْ ُكنتُ ْم َخْيَر أ َُّمة أ
ِوف وَتْنهو َن ع ِن الْمن َك ِر وُت ْؤِمنُو َن بِاللّه ِ بِالْمعر
َ ُ َ ْ َ َ ُْ َ
A’al Imraan 3:110. You [Muslims] are the best of people
ever raised up for mankind; you enjoin Al-Ma'rûf (Islam)
and forbid Al-Munkar (polytheism, disbelief and all that
Islâm has forbidden), and you believe in Allâh
Da’awa is Allah’s order
َولْتَ ُكن ِّمن ُك ْم أ َُّمةٌ يَ ْدعُو َن إِىَل اخْلَرْيِ َويَأْ ُم ُرو َن
ك ُه ُم ِ ِ ِ ِ ِ
َ ْ َ ُ َ َ ْ َ َْ َ ُ ْ َ ب
ـئَلُو
أو ر ك
َ ن م ل
ْ ا ن ع ن و ه ن يو وف رع م ل
ْ ا
ِ
الْ ُم ْفل ُحو َن
A’al Imraan 3:104 . Let there arise from you a group
inviting to all that is good (Islâm), enjoining Al-
Ma'rûf (Islâm) and forbidding Al-Munkar (all that is
forbidden). And it is they who are the successful.
Rasoolullah ’s order
All those who listen to me shall pass on my words
to others and those to others again; and may the
last ones understand my words better than those
who listen to me directly. Be my witness, O Allah,
that I have conveyed your message to your people.
We bear witness that he conveyed the message
Da’awa guarantees Hidaya
َّه ْم ُسُبلَنَا
ن يدِ ه نل
َ ا ينِ
ف ا ود اه ج ين ِ
ذ َّ
ل ا و
ُ َ َْ َ ُ َ َ َ َ
ني ِ
ن سِ ح م ْل ا ع مَل هَّ
ل ال َّ
ن ِ
إ و
َ ْ ُ ََ َ َ
Ankabut 29:69. As for those who strive hard in Us (Our
Cause), We will surely guide them to Our Paths (Islâm).
And verily, Allâh is with the Muhsinûn
?And if we don’t
َهاأَنتُ ْم َه ُؤاَل ء تُ ْد َع ْو َن لِتُ ِنف ُقوا يِف َسبِ ِيل اللَّ ِه
مَّن ِ
فَمن ُكم َّمن َيْب َخ ُل َو َمن َيْب َخ ْل فَإ َا َيْب َخ ُل َعن ِ
َّ ِ يِن َّ ِ
نَّ ْفسه َواللهُ الْغَ ُّ َوأَنتُ ُم الْ ُف َقَراء َوإن َتَت َول ْواِ
ِ
يَ ْستَْبد ْل َق ْو ًما َغْيَر ُك ْم مُثَّ اَل يَ ُكونُوا أ َْمثَالَ ُك ْم
Muhammad 47:38
Behold! You are those who are called to spend in the
Cause of Allâh, yet among you are some who are stingy.
And whoever is stingy it is only at the expense of his
own self. But Allâh is Rich (Free of all wants), and you
(mankind) are beggars. And if you turn away (from
Islâm), He will exchange you for some other people,
and they will not be like you.
The methodology of Rasoolullah
Allah’s favor & blessing
ِ ِ
ث فيه ْم ِ ِ ِ
ني إ ْذ بَ َع َ نؤم
َ َُ ُ َ م ل
ْ ا ى ل
َ ع ه ل
ّ ال ن
َّ م دْ ق
َ ل
َ
رسوالً ِّمن أَن ُف ِس ِهم يْتلُو علَي ِهم آياتِهِ
ْ َ َْ ْ َ َُ ْ
ِ ِ
اب َواحْل ْك َمةَ َوإن تكِ ل
ْ ا م ه مِّ
ل ع يو م ِ
ه ي ِّ
كزَ يو
َُ ْ ََُ ُ ُ ُ َ َ
ض ٍ
الل ُّمبِنيٍ ي فِ ل
َ ل ب ق
َ ن مِ ْا
و ن
ُ ا ك
َ
َ ُ ْ
A’al Imraan 3:164
Indeed Allâh conferred a great favor on the believers
when He sent among them a Messenger from among
themselves, reciting unto them His Verses (Qur'an), and
purifying them (external & internal), and instructing
them (in) the Book (Qur'an) and Al Hikmah [Sunnah]
while before that they had been in manifest error
4 – Responsibilities of Rasoolullah
Ikhlaas
4 – steps for the Da’aee
1. Learn the Qur’an
2. Purify yourself: External & Internal
3. Learn Islam
4. Live the Sunnah & Seerah
Rasoolullah ’s method is the best
1 – Learn the Qur’an
Tajweed : Learn it
Memorize : As much as you can
Recitation : Learn to do it well
Meaning & connection : Work on it
Reflection & practice : Do it
Continuously assess your own progress
2 – Purify yourself
Purity of the body
Wudhu, Ghusl, clothes, no smoking or tobacco
Purity of the heart
Ikhlaas, free from shirk & kufr, superstition, bida’at
Purity of the mind
Free from rebelliousness, bowed in submission
Purity of actions
Not doing anything that is prohibited
Purity of speech
Not speaking anything that is prohibited
Allah is pure and likes the pure
3 – Learn Islam
Seerah
Because it is the standard
Sunnah
Because it is the method
Shari’ah
Because that is the framework
Only Right Knowledge drives Right action
4 – Live the Sunnah
The Sunnah is the method of practicing Islam
Imaam Az-Zuhri said, ‘Islam spread fastest
after Fatah Makkah because for the first time
the non-Muslim was able to see the life of the
ordinary Muslim.’
The ‘Life of the Ordinary Muslim’ was the
Sunnah in practice
The Sunnah brings Islam alive
Ita’at and Ittiba
Ita’at is the ‘What’
Allah ordered us to pray
Ittiba is the ‘How’
Rasoolullah showed us how to do it
It is not possible to obey Allah (Ita’at)
without following (Ittiba) the Sunnah of
Rasoolullah
People who reject Sunnah reject Islam
That’s why Allah ordered
ِ يِن ِ ِ
قُ ْل إِن ُكنتُ ْم حُت بُّو َن اللّهَ فَاتَّبعُو حُيْبْب ُك ُم اللّ ُه
يم حِ ر
َّ ور ف
ُ غ
َ هل
ّ ال
و م ك
ُ وب ن
ُ ذ
ُ م ك
ُ ل
َ رفِ غ
ْ يو
ٌ ٌ ُ َ ْ َ ْ ْ ََ
A’al Imraan 3:31. Say (O Muhammad SAW to mankind):
"If you (really) love Allâh then follow me (follow
my Sunnah), Allâh will love you and forgive you of your
sins. And Allâh is Oft-Forgiving, Most Merciful."
The Critical Sequence
The Critical Sequence
1. Prepare the soil
Akhlaaq & Personal example
2. Plant the seed
Invite to Islam with softness & love
3. Water the seed
Tears before Allah because only He can
guide
Method of all the Anbiya
Sequence is essential
1. Planting without preparing the soil
Seed won’t germinate or will die soon after
2. Soil prepared but seed not planted
Nothing will grow
3. Soil prepared, seed planted but not
watered
Seed may germinate but will die
Like the farmer, work and ask Allah
Presenting the Message
Connect with Allah
Ask for the help of Allah
Live the Da’awa
Your credibility depends on this
Say it like it is
No diplomacy with the Message
Islam is incomparable
Every other way is wrong & in Hellfire
Connect with Allah
Tawba: Sincere repentance to Allah
Remove all disobedience from life
Follow the Sunnah scrupulously
Kasratus sujood: Tahajjud & Nawaafil
Fasting: Sunnah fasts
Dhikr: Qur’an, other adhkaar
Sadaqah: it cools the wrath of Allah
Ilm: learn Deen correctly & systematically
Live the Da’awa
ُس َوةٌ َح َسنَ ٌة أ هِ َّ
ل ال ول ِ سر يِف مكُ ل
َ ن
َ ا ك
َ د
ْ ق
َ ل
َ
ْ َُ ْ
ِ
لِّ َمن َكا َن يَ ْر ُجو اللَّهَ َوالَْي ْوَم اآْل خَر َوذَ َكَر
ِ
اللَّهَ َكث ًريا
Al Ahzab 33:21. Indeed in the Messenger of Allâh you have a
good example to follow for him who hopes in (the Meeting
with) Allâh and the Last Day and remembers Allâh much.
Say it like it is
Smile
Appreciate the enquiry/opportunity
Speak with confidence
Speak with passion
Speak like a Believer
Don’t be apologetic or defensive
You have no authority to change anything
Use the Qur’an: It’s power is unique
What to say?
Greatness of Allah
Creator, Sustainer, Only one to worship
Rasoolullah
Last & Final Messenger
Life of this world
Transitory & temporary
Aakhira
Day of Judgment, Accountability
Don’t argue, avoid controversy
Rasoolullah ’s letters to the Kings
Messenger – Yahya Al Kalbi
In the name of Allah the Merciful, the Beneficent
From Muhammad, the Messenger of Allah
To Heraclius, the Great One of the Romans
Peace be on those who follow the right guidance. I
call you to believe in Islam. Accept Islam and you will
be safe and Allah will give you double the reward. If
you decline you shall bear the responsibility for the
farmers (your people) disbelief.
Messenger - Abdullah bin Hudhafa
In the name of Allah the Merciful, the Beneficent
From Muhammad, the Messenger of Allah
To Kisra, the Great One of the Persians
Peace be on him who follows the right guidance, believes in
Allah and His Messenger and declares that there is no deity
except Allah the only god who has no partners and Muhammad
is his slave and His Messenger . I wish to convey to you Allah ’s
call for I am His Messenger to all of mankind sent with the task
to warn all those who are alive that doom will befall the
unbelievers. If you submit to Allah you will be safe, if you
refuse, you shall bear the responsibility for the Magians.
Messenger – Hatib ibn Abi Baltha
In the name of Allah the Merciful, the Beneficent
From Muhammad Ibn Abdillah
To Al Muqauqas, the Great One of the Copts
Peace be on those who follow right guidance. I wish to convey to
you the message of Islam. Accept Islam and you will be safe.
Accept it and Allah will double your reward. Should you turn
your back on it, you will bear the responsibility for the Copts.
People of the Book, let us come to a fair agreement that we will
never worship anyone but Allah and will not ascribe divinity to
anyone else and that none of us will give the status of lord to
anyone alongside Allah . If they refuse say to them, ‘Bear
witness that we submit ourselves to Allah .
It’s Allah’s Deen
It’s not yours to change
Islam is incomparable
Islam is unique, distinct, distinguished,
different, stands out and is its own ‘Brand’
Differentiate yourself & your presentation
Stand out – Never blend in
For people to choose, the choice must be
clearly presented
Islam is Allah’s gift to all of mankind
Islam is chosen by Allah
ت َعلَْي ُك ْم مَ َ
مْت أ
و م ك
ُ يندِ م ك
ُ ل
َ ت ل
ْ م كْ َ
أ م ويْل ا
ُ ْ َْ َ ْ ُ َ ََْ
ِ ِ
يت لَ ُك ُم اإل ْسالَ َم دينًا ضِ رو يِت م عِن
ُ ََ َ ْ
Ma’aida 5:3 This day, I have perfected your religion for you,
completed My Favour upon you, and have chosen for you Islâm as your
religion.
Nothing else is acceptable
ِ ِ
َوَمن َيْبتَ ِغ َغْيَر ا ِإل ْسالَِم دينًا َفلَن يُ ْقبَ َل مْن ُه
ين ِ
ر ِ اآلخرِة ِمن اخْل
اس ِ وهو يِف
َ َ َ َ ََُ
An Nisa 3: 85. And whoever seeks a religion other than Islâm, it
will never be accepted of him, and in the Hereafter he will be
one of the losers
Shirk = Worst crime
ب ا ي هظِ
ع ي و هو ِ
ه ِ
ن ب اِل
َوإ ْ َ َ ُْ َ ُ ْ َ ُ َ َ ُ ُ َ ُيَنَّ اَل
ن ا مق ل ال ق ذِ
ِ
الش ْرَك لَظُْل ٌم َعظيم َّ ِ ِ
ِّ تُ ْش ِرْك بِاللَّه إن
Luqmaan 31:13. And (remember) when Luqmân said to his son when
he was advising him: "O my son! Join not in worship others with Allâh.
Verily! Joining others in worship with Allâh is the worst crime indeed
Hellfire without Islam
ِ َّ
ين َك َف ُرواْ َوَماتُواْ َوُه ْم ُكف ٌار َفلَن يُ ْقبَ َل م ْن ذِ َّإِ َّن ال
َ
ك ِ ِ ِ ِ ِ ِ ِ
َ األرض َذ َهبًا َولَو ا ْفتَ َدى به أ ُْولَـئْ ُْ ء لمِّ م ه د َح
َ أ
ينِ
ر ِ
اص َّ
ن ن م
ِّ م هَل امو يمَِل
أ اب ذَ ع م هَل
َ ُ َ َ ٌ ٌ َ ُْ
An Nisa 3:91. Verily, those who disbelieved, and died while they were
disbelievers, the (whole) earth full of gold will not be accepted from
anyone of them even if they offered it as a ransom. For them is a
painful torment and they will have no helpers.
Conclusion
Da’awa is the greatest service to humanity that
anyone can do
To do it with confidence you have to believe
this from the bottom of your soul
That is why Allah sent the best of his creation
to do it
That is why Allah called this Ummah – The Best
of People
The work of the Best People is the Best
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