Kidlat Awards 2016 Winners

BOA/PRC Accreditation No.
4782
December 29, 2015, valid until December 31, 2018
SEC Accreditation No. 0207-FR-1 (Group A)
September 6, 2013, valid until September 5, 2016
Citibank Tower
8741 Paseo de Roxas
Makati City 1226 Philippines
Phone
: +632 982 9100
Fax
: +632 982 9111
Website
: www.reyestacandong.com
RESULTS OF KIDLAT AWARDS 2016

AGENCY OF THE YEAR:
ADVERTISER OF THE YEAR
PRODUCTION HOUSE OF THE YEAR
GRAND KIDLAT AWARDEE
: BBDO GUERRERO
: DEPARTMENT OF TOURISM (DOT)
: FILM PABRIKA
: Department of Tourism Photo Fails
MAIN PRODUCT CATEGORIES GOLD AWARDEES

CATEGORY
ENTRANT
TRAVEL & TOURISM
BBDO Guerrero
TITLE OF WORK
Department of Tourism Photo
Fails
AUTOMOTIVE
Y&R
Land Rover "The Test Drive Billboard"
ENTERTAINMENT
AND LEISURE
Ace Saatchi & Saatchi
Resorts World Manila "Cinema

Roulette"
MAIN PRODUCT CATEGORIES SILVER AWARDEES

CATEGORY
ENTRANT
NON-ALCOHOLIC
BEVERAGE
FASTFOOD &
RESTAURANTS
ENTERTAINMENT AND
LEISURE
CORPORATE IMAGE
BBDO Guerrero
TITLE OF WORK
Leo Burnett
Mountain Dew "EDSA", "Intramuros",

"Balete" (Campaign)
McDonald's "McTollbooth"
Leo Burnett
Cinemalaya Emotions "Friend"
Havas
APEC CEO Summit Logo "The Living

Logo"
MAIN PRODUCT CATEGORIES BRONZE AWARDEES

CATEGORY
ENTRANT
TITLE OF WORK
DAIRY
HOUSEHOLD
PRODUCTS
TELECOM
Publicis Manila
TBWA
Nestle Nido Fortigrow "Sharapova"

Boysen "Colors Poster"
Publicis Jimenez Basic
FASTFOOD &
RESTAURANTS
FASTFOOD &
RESTAURANTS
ENTERTAINMENT AND
LEISURE
Leo Burnett
Globe Prepaid "Jaeger/Globe Hidden

Game Codes"
McDonald's "Beat The Mayweather"
TBWA
Tokyo Tokyo "Ramen Season"
PUBLICATIONS &
MEDIA
BBDO Guerrero
Resorts World Manila "World of Luck

(Cinema Roulette, Lucky 13, Fortune
Cookie"
Esquire "George, Paul, John, Ringo"
(Campaign)
CATEGORY
CORPORATE IMAGE
CORPORATE IMAGE
CORPORATE IMAGE
FUND RAISING &
APPEALS
FUND RAISING &
APPEALS
ENTRANT
TBWA
Y&R
LOWE Inc.
BBDO Guerrero
Leo Burnett
TITLE OF WORK
KFC "Food For Hope"
The North Face "Water Lamp"
Unilever "Surf Labahan"
Ampatuan Massacre/NUJP
"Obituary"
WWF Inc. Iceberg, (Bird, Deer, Lizard)
Campaign
MAIN PRODUCT CATEGORIES FINALISTS

CATEGORY
ENTRANT
FOOD
FOOD
DAIRY
HOUSEHOLD PRODUCTS
COSMETICS
JWT Philippines
JWT Philippines
McCann World Group
LOWE Inc.
TBWA
COSMETICS
COSMETICS
AUTOMOTIVE
AUTOMOTIVE
AUTOMOTIVE
AUTOMOTIVE
CLOTHING
RETAIL STORES
BBDO Guerrero
TBWA
TBWA
TBWA
DENTSU PH
Campaigns & Grey
BATES CHI & PARTNERS
RETAIL STORES
FASTFOOD &
RESTAURANTS
FASTFOOD &
RESTAURANTS
TRAVEL & TOURISM
ENTERTAINMENT AND
LEISURE
ENTERTAINMENT AND
LEISURE
UTILITIES
Y&R
TBWA
UTILITIES
CORPORATE IMAGE
CORPORATE IMAGE
CORPORATE IMAGE
Y&R
DENTSU PH
CORPORATE IMAGE
FUND RAISING &
APPEALS
TBWA
TITLE OF WORK
KitKat "Musical Benches"
KitKat "Breaker Benches"
Chuckie "Always A Buddy"
Unilever "Surf Labahan"
Systema Strong Gums "Acrobat
Press"
Happee Toothpaste "Dub Nation
with Alden and Maine"
Johnsons Baby "Sharing"
Nissan "Drinks: Cola Ooh"
Nissan "Drinks: Iced Tea Ooh"
Nissan "Drinks: Soda Ooh"
Yamaha Motorcycle "VS Scooter"
NKTI "On The Go Pants"
Fully Booked "Table, Ship, Battle"
(Campaign)
The North Face "Water Lamp"
KFC "Food For Hope"
BBDO Guerrero
Leo Burnett
KFC "Unlimited Gravy: Drumstick

Billboard"
Department of Tourism "Ringo"
Cinemalaya "Feelings in the Dark"
Leo Burnett
Kidzania "Fireman"
DENTSU PH
JWT Philippines
Habitat for Humanity "The Annual

Report Made by Kids"
Maynilad "Billing Statement"
Corporate "Poem Calls"
E Zobel Foundation "Art Lotto"
Habitat for Humanity "The Annual
Report Made by Kids"
MANULIFE "1 Year in 7 Days"
Leo Burnett
WWF Inc. Iceberg "Bird"
Page 2 of 5
CATEGORY
FUND RAISING &
APPEALS
FUND RAISING &
APPEALS
ENTRANT
TITLE OF WORK
Leo Burnett
WWF Inc. Iceberg "Deer"
Leo Burnett
WWF Inc. Iceberg "Lizard"
CRAFT CATEGORIES GOLD AWARDEES

CATEGORY
FILM - BEST USE OF
MUSIC
PRESS - BEST
PHOTOGRAPHY
PRESS - BEST ART
DIRECTION
ENTRANT
TITLE OF WORK
Hit Productions
McDonald's "Handog"
TBWA
Boysen "Colors Press"
TBWA
Boysen "Colors Poster"
CRAFT CATEGORIES SILVER AWARDEES

CATEGORY
FILM - BEST DIRECTION
FILM - BEST
ANIMATION
FILM - BEST USE OF
MUSIC
FILM - BEST ART
DIRECTION
RADIO - BEST
COPYWRITING
PRESS - BEST
ILLUSTRATION
DIGITAL - BEST
COPYWRITING
ENTRANT
TITLE OF WORK
Film Pabrika
88 Storey Films
McDonald's "Handog"
URC Calbee "Dilao"
Sound Design Inc.
Downy "Hug it Out"
TBWA
Champion "Fungus"
Leo Burnett
Cinemalaya Emotions "Friend"
BBDO Guerrero
Mountain Dew "Front Side, Ollie,

Rock n' Roll"
MET Tathione "People 90s"
CRAFT CATEGORIES BRONZE AWARDEES

CATEGORY
ENTRANT
TITLE OF WORK
Film Pabrika
FILM - BEST
CINEMATOGRAPHY
FILM - BEST
CINEMATOGRAPHY
FILM - BEST EDITING
FILM - BEST EDITING
FILM - BEST EDITING
FILM - BEST EDITING
FILM - BEST VISUAL
EFFECTS
Film Pabrika
McDonald's "Cheesy Eggdesal

Transported"
Cloud 9 "Balloons"
Film Pabrika
Pru Life UK "Island"
Film Pabrika
Film Pabrika
Post Manila
Film Pabrika
Film Pabrika
McDonald's "Unwrap"
McDonald's "Handog"
BIR "Angat"
Page 3 of 5
CATEGORY
FILM - BEST VISUAL
EFFECTS
FILM - BEST
ANIMATION
FILM - BEST
ANIMATION
FILM - BEST
PRODUCTION DESIGN
FILM - BEST USE OF
MUSIC
FILM - BEST SOUND
DESIGN
FILM - BEST ART
DIRECTION
FILM - BEST ART
DIRECTION
FILM - BEST ART
DIRECTION
PRESS - BEST
PHOTOGRAPHY
PRESS - BEST 3D
IMAGING
PRESS - BEST ART
DIRECTION
DIGITAL - BEST ART
DIRECTION
ENTRANT
TITLE OF WORK
Underground logic
BIR "Angat"
BBDO Guerrero
Post Manila
Johnson & Johnson "Sharing is Good

(Dragon)"
Johnson & Johnson "Sharing Is Good"
Film Pabrika
Chuckie "Buddy"
Hit Productions
Bear Brand "Bridge"
Hit Productions
Jack n' Jill "Dilao"
MET Tathione "People 90s"
88 Storey Films
URC Calbee "Dilao"
Leo Burnett
URC Calbee "Dilao"
DENTSU PH
Yamaha Motorcycle "VS Jeep"
DDB (Tribal) Philippines
CLN "Uplift"
TBWA
Tokyo Tokyo "Ramen Season"
BBDO Guerrero

"Balete"
CRAFT CATEGORIES FINALISTS

CATEGORY
FILM - BEST
CINEMATOGRAPHY
FILM - BEST EDITING
FILM - BEST EDITING
FILM - BEST EDITING
FILM - BEST EDITING
FILM - BEST
ANIMATION
FILM - BEST USE OF
MUSIC
FILM - BEST USE OF
MUSIC
FILM - BEST SOUND
DESIGN
FILM - BEST SOUND
DESIGN
FILM - BEST
COPYWRITING
ENTRANT
TITLE OF WORK
Film Pabrika
Film Pabrika

Cloud 9 "Balloons"
Post Manila
Film Pabrika
Film Pabrika
Film Pabrika
Underground logic
DOT "Ancestral"
McDonald's "Summer Breeze Selfie"
Sky Cable "Pairs"
Globe Postpaid "Trotter"
McCann World Group
Chuckie "Always A Buddy"
TBWA
Smart "My Father, My Teacher"
Hit Productions
McDonald's "McGriddles Unwrap"
Loudbox
Tide "Labanderas"
BBDO Guerrero
Department of Tourism Madrid

Fusion "Pancit", "fishballs", "Leche
flan"
Page 4 of 5
CATEGORY
FILM - BEST ART
DIRECTION
FILM - BEST ART
DIRECTION
RADIO - BEST USE OF
MUSIC
RADIO - BEST VOCAL
PERFORMANCE
RADIO - BEST VOCAL
PERFORMANCE
RADIO - BEST
COPYWRITING
PRESS - BEST
PHOTOGRAPHY
PRESS - BEST
ILLUSTRATION
PRESS - BEST 3D
IMAGING
PRESS - BEST ART
DIRECTION
PRESS - BEST ART
DIRECTION
DIGITAL - BEST
COPYWRITING
DIGITAL - BEST ART
DIRECTION
DIGITAL - BEST UX/UI
ENTRANT
TITLE OF WORK
88 Storey Films
DOT "Fusion"
Underground logic
Globe Postpaid "Trotter"
LOWE Inc.
Unilever Close Up "Duets"
Hit Productions
Nissan "Fight"
PJB Corporate "Poem Calls"
Leo Burnett
Seven AD
Cinemalaya Virgin Labfest "Fortune

Teller"
Isuzu D-Max "Wave, Sand, Storm"
(campaign)
Systema Strong Gums "Acrobat
Press"
Fully Booked "Table, Ship, Battle"
(campaign)
Esquire "George, Paul, John, Ringo"
(campaign)
WhatWeWear "Piola Leather Poster"
Leo Burnett
McDonald's "Beat The Mayweather"
BBDO Guerrero
DOTC "Open Up The City"
BBDO Guerrero

"Balete"
BBDO Guerrero
TBWA
BBDO Guerrero
Tabulated by:
REYES TACANDONG & CO.

Joseph C. Bilangbilin
Partner
Approved by:
Jake Tesoro
Chairperson, The Creative Guild of the Philippines
Raoul Panes
Jury President, Main Product Categories
Eric Cruz
Jury President, Craft Categories
Page 5 of 5

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BOA/PRC Accreditation No.

RESULTS OF KIDLAT AWARDS 2016

MAIN PRODUCT CATEGORIES GOLD AWARDEES

TRAVEL & TOURISM

Land Rover "The Test Drive Billboard"

Ace Saatchi & Saatchi

Resorts World Manila "Cinema

MAIN PRODUCT CATEGORIES SILVER AWARDEES

Mountain Dew "EDSA", "Intramuros",

Cinemalaya Emotions "Friend"

APEC CEO Summit Logo "The Living

MAIN PRODUCT CATEGORIES BRONZE AWARDEES

Nestle Nido Fortigrow "Sharapova"

Publicis Jimenez Basic

Globe Prepaid "Jaeger/Globe Hidden

Tokyo Tokyo "Ramen Season"

Ace Saatchi & Saatchi

Resorts World Manila "World of Luck

MAIN PRODUCT CATEGORIES FINALISTS

Ace Saatchi & Saatchi

KFC "Unlimited Gravy: Drumstick

Habitat for Humanity "The Annual

WWF Inc. Iceberg "Bird"

WWF Inc. Iceberg "Deer"

WWF Inc. Iceberg "Lizard"

CRAFT CATEGORIES GOLD AWARDEES

Boysen "Colors Press"

Boysen "Colors Poster"

CRAFT CATEGORIES SILVER AWARDEES

Sound Design Inc.

Downy "Hug it Out"

Cinemalaya Emotions "Friend"

Mountain Dew "Front Side, Ollie,

BATES CHI & PARTNERS

CRAFT CATEGORIES BRONZE AWARDEES

FILM - BEST DIRECTION

McDonald's "Cheesy Eggdesal

Pru Life UK "Island"

Johnson & Johnson "Sharing is Good

Bear Brand "Bridge"

Jack n' Jill "Dilao"

BATES CHI & PARTNERS

MET Tathione "People 90s"

URC Calbee "Dilao"

URC Calbee "Dilao"

Yamaha Motorcycle "VS Jeep"

DDB (Tribal) Philippines

Tokyo Tokyo "Ramen Season"

Mountain Dew "EDSA", "Intramuros",

CRAFT CATEGORIES FINALISTS

Nestle Nido Fortigrow "Sharapova"

McCann World Group

Chuckie "Always A Buddy"

Smart "My Father, My Teacher"

McDonald's "McGriddles Unwrap"

Department of Tourism Madrid

Globe Postpaid "Trotter"

Unilever Close Up "Duets"

Publicis Jimenez Basic