Web Accessibility (Ilaw Presentation)
Web Accessibility (Ilaw Presentation)
Disabilities:
Do current laws and court rulings do enough
for universal Web accessibility?
Kristofer Layon
JOUR 5552
May 8, 2008
As a web designer at a public institution, I’ve particularly interested in this topic. What kind of
liability am I exposed to? Yet I’m also interested in how this is shaping up regarding private (non-
public sector) sites. I may not stay here forever, so do the expectations change in another setting?
Or should they—what are the ethical obligations surrounding this issue?
Definitions
• What is a disability?
• What are accommodations for disabled
individuals?
Answers to these questions can be found in the ADA legislation itself; see definitions at the
beginning:
http://www.ada.gov/pubs/ada.htm
To understand accommodations, it is best to begin with the familiar: curb-cuts. Note how the
concrete is newer surrounding the curb-cut; the legislation requiring these only dates back to 1990!
Curb-cuts are designed to assist those with physical impairments, esp. individuals in wheelchairs.
...Yet we’ve probably all ridden a bicycle onto a sidewalk using a curb-cut; there are also
unintended benefits of this application, that benefit the “non-disabled” alike.
Similarly, powered door-opening devices are also accommodations for the physically and visually
impaired...
...But I think we have all found ourselves in situations similar to this, where these devices are most
welcome!
Issues
• The Americans with Disabilities Act dates to
1990, which is pre-Internet (common usage).
• Cases are being brought against site owners,
alleging that their sites are inaccessible.
• Courts still look to ADA for guidance re.
web accessibility, and are forced to interpret.
• How can web designers know whether they
are meeting their legal obligations?
Questions
• graceful degradation
• assistive technology
(this part of the presentation demonstrated how styles can be turned off in sites that accommodate
by segregating layout and style in CSS, and also demonstrated speech support on the Mac and how
it can help the visually-impaired browse the Web)
Selected Cases
• National Federation of the Blind v.Target Corp.
(2006-present)
• Access Now, Inc. v. Southwest Airlines (2002)
• Doe v. Mutual of Omaha Ins. Co. (1999)
• PGA Tour, Inc. v. Martin (2001)
• Carparts Distrib. Ctr. v. Automotive Wholesaler’s
Ass’n (1994)
These cases all deal with the ADA, as it either applies to the Web or to other non-physical services
or places. Or, in the case of the PGA case, does show how a court can be progressive and maintain
the spirit of the ADA by being liberal in its interpretation. Then again, this is nullified by the Access
Now case, where the judge decided that it’s okay that a visually-impaired person couldn’t purchase
an airline ticket online!
Findings
• Courts inconsistently interpret the ADA.
• Courts seem to misunderstand the spirit of
what access to a place really means.
• Place as a physical location only, rather than
a place where:
‣ transactions occur or
‣ services are provided
Is this a place, according to the ADA?
Or this? Do we care that we can access just a space, or a place?
What makes a place have value that we want to enter it?
Getting back to the Target case, the scope of that trial has been limited by the “nexus” argument,
which simply looks at whether the web site hinders access to the services of the physical store.
The argument is that if there are any problems with the site, they aren’t necessarily serious....as
long as a reasonable alternative exists by visiting the store. Which works with Target.
But when you apply this to sites like Amazon.com, the logic quickly breaks down.
...Though if anyone can give me directions to the physical location, I guess I would be happy to use
this alternative if it’s available.
So what about Google? If this site were inaccessible to someone, what is their physical alternative?
There is a Google campus....but it’s sort of big. And I’m not sure they have counter or drive-up
service.
Similarly, social networking sites like Facebook. Yes, they do have physical counterparts in a
sense...
play video
...But not in one tidy, walk-up location that correlates with the site. And this video more
humorously explores how online services and comparable “real-world” services do not always
correlate anyway. Online places are distinct; they often provide similar services or transaction
opportunities, but in novel ways that do not always correspond well with their real-space
equivalents.
Recommendations
So...how to reconcile the current situation, with ADA being pre-Web? My central thesis starts with
recognizing that many web sites (especially “Web 2.0”) are unique places unto themselves, and need
to be recognized as such.
Limitations / Future Directions
Perhaps more answers lie internationally. I’ve only begun to find some options to explore, but even
Sweden’s guidelines apparently only apply to the public sector. But curb-cuts and door openers
aren’t just on public sectors buildings in the U.S., are they?... Why treat “public” and “private” sites
differently, when there’s no real difference in how they are used or accessed?