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Your life changes the moment you set new,

congruent, and committed goals. In the 100-Day
Challenge, you will be setting priority goals that once
achieved will change the trajectory of your life!
- Gary Ryan Blair

Welcome to 100 Day Challenge!

Congratulations on your decision to participate in the 100 Day Challenge
where our mission is to inspire, promote, and celebrate excellence.
You make hundreds of decisions every day. Some matter more than
others. But joining the 100 Day Challenge is one of the most important
decisions you will ever make in terms of your lifes success.
We are all reservoirs of energy.
Everything we dofrom
interacting with colleagues and
making important decisions to
spending time with our family
requires energy. As obvious as
this seems, we often fail to take
into account the critical role of
energy in our lives. Absent of
the correct quantity, quality,
focus, and forces of energy, we
all become compromised in any
activity we undertake.

Gary Ryan Blair

You are not alone. The 100 Day Challenge is a global community of likeminded people dedicated to a common purposecreating lives of
excellence.
Id like you to look at the 100 Day Challenge as a global Circle
of Excellence.
In the following pages my aim is to introduce you to the challenge,
explain the importance of committing your life to excellence, and to
set the stage for the great adventure you are about to undertake.
WHY CHOOSE EXCELLENCE?
The pursuit of excellence is not only politically correct, its also
highly profitable.
Excellence is a form of currency and a commitment to excellence can
help you capture true wealth and realize the inherent value of your
potential, while a lack of commitment devalues potential, credibility,
and reputation.
Each of us must determine the specific achievements we must
accomplish in order to deem our own life excellent.
Your responsibilities in doing this include choosing a career path,
deciding what to and what not to believe in, what to learn and apply in
life, and what actions to take.
You can help yourself with these responsibilities by consistently
asking one simple question: How are your thoughts and actions
reflective of a life committed to excellence?

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To ensure maximum value from the 100 Day Challenge, you

must commit not only to your own personal advancement, but to
inspire, promote, and celebrate excellence with everyone inside this
circle of excellence.
The following plan will show you how to start on your path.
ALPHA TO OMEGA

Success, in all its forms, consists

of simple fundamentals.
Professionals respect them,
while amateurs loathe them.
Professionals master them,
while amateurs neglect them.
Professionals practice them,
while amateurs undermine them.
The common denominator for
success in any field is a focus on
the most basic components.

Gary Ryan Blair

Excellence is a quality, a standard, and the expected norm of

our community which is best represented by the words Alpha to
Omega. From beginning to end, first to last, and from start to finish
excellence always!
Alpha is the first letter of the Greek alphabet. In our world it has
come to signify a beginning, the first step on the path to a goal. Alpha
may be a plan, an action, or intention, but without it, one can never
reach any goal.
Omega is the twenty-fourth and last letter of the Greek alphabet.
Reaching it means you have gone through all the steps and reached your
goal. You have accomplished what you set out to do, and demonstrated
excellence throughout the journey.
But in the Circle of Excellence, omega does not mean the end.
The reaching of one goal, frees you to set another, much more
challenging goal.
So, while omega marks an accomplishment, it is the link between
accomplishing one thing, and setting a new challenge. It is the
link that completes and expands the circle of ever-increasing success
and excellence.
WHOS IN YOUR CIRCLE?
Besides plans and goals, we have other circles in our lives. We all
belong to circles of people: some we dont choose, some we do.
Our families, our neighbors, our schoolmates, and the people we
work with are circles not of our choosing.

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Our friends, our loved ones, our trusted colleagues, and our
dependable advisors comprise people we have chosen to be in
our lives.
Both types of circles always exist, but we can expand and contract
them as our needs and each circles contribution toward meeting
our goals changes.
You have chosen to join the 100 Day Challenge and become part
of a global Circle of Excellence because it is a community of people who
all are dedicated to living a life of excellence.
The basics of goal setting
and results orientation are
simple. If you want to get better
outcomes, you must prioritize
every action and activity
you undertake. You must
compartmentalize everything
you do in order to remain
focused on the goal at hand. You
must maximize your time and
energy to capture the goal.

Gary Ryan Blair

CIRCLE OF EXCELLENCE (CoE)

What is excellence? Think of it as the process of continually
growing and improving yourself and your life. Excellence entails
achievement and accomplishing goals that can be measured
by constantly asking the question, Is what Im doing truly reflective of
a life committed to excellence?
Your greatest responsibility in seeking excellence is to define what
this means precisely in your life, then to choose the best course of
action to make it happen.
Excellence is not a relative term; it is the standard by which you
must judge what you do. You will quickly discover that committing
yourself to a life of excellence cannot be accomplished haphazardly.
Excellence never occurs by accident. It always comes as the result of
quality thinking and purposeful execution.
To become the person you were meant to be, everything you do
must be done with the single purpose of achieving excellence.
You must do it with the unshakeable belief and understanding that
excellence counts.
You must live and die in the spirit of quality and excellence. The
measurement of your best begins and ends with the marks of
excellencenothing less.

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Why should you actively participate in this Circle of Excellence?

Because a circle is infinite and repeating the three steps in the circle to
inspire, promote, and celebrate excellence it will lead you to everhigher accomplishments.
Inspire. Your personal goal, and that of the 100 Day Challenge
community, is first to Inspire.
By always setting the highest standards for each of your goals, you will
inspire others to believe in you. You will also be a beacon that shows
those around you that striving for excellence in all of their endeavors is
a noble ideal.
The goal is simple: Make your
own and your organizations
name synonymous with
quality. Strive to render ever
more perfection to the form
and function of your work.
Ensure that each and every
aspect of your work receives a
finishing touch.

Gary Ryan Blair

Promote. The second arc in the Circle of Excellence is to Promote

the goal of excellence - for yourself and for those around you.
No matter how high your standards, or how often you meet those
standards, you are not living a life of excellence if you do not bring
others along with you. You must actively advocate for the practice of
virtue, dedication, reason, and integrity in the pursuit of excellence.
Celebrate. The final arc that completes the circle is to Celebrate
excellence.
You can inspire others and promote excellence only if others see
what having high standards can bring to their lives. And why should
you care if other people strive for excellence? Will they not become
your competitors? No! They will become your inspiration.
Some people perpetually create their own dissatisfaction by consistently
slipping into mediocrity. This can easily be fixed, right now by simply
deciding to quit doing less than excellent work. What a profound idea!
Mediocrity is a choice; its not always made consciously, but it is still
a choice.
You commit career malpractice every time you do things in a
mediocre manner; every time you show up late; every time you are
unprepared. There is no inherent value in mediocrity, there is no reason
for people to stop and pay attention to you or your work.

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Choose never to compromise your talent, quality, and high standards,

and you will never choose mediocrity.
Being world-class has nothing to do with size, education, or bloodline;
it has everything to do with decision, commitment, action, and
persistence. Excellence is a destination for anyone who appreciates,
respects, and demonstrates hard work and good judgment.
But excellence is not something that you attain, then put in a trophy
case. It is a habita momentary happeninga crossroad where the
body, mind, and spirit all work together.

Excellence in any endeavor is

a production in which every
little detail tells a story about
ones intention, commitment,
and character. Pay attention
to the small stuff. Consistent
attention to fine points produces
excellence thats why every
detail counts!

Gary Ryan Blair

Excellence requires that a price be paid; whatever you are willing to pay
in sweat to find it and keep it in good working order.
Those who have legitimately reached the summit of their careers,
relationships, gamesmanship, have worked harder and longer;
studied and planned more assiduously; practiced more self-denial;
and overcome more difficulties than those who have not risen as far.
You can become excellent in a secondbeginning right now. Start by
visualizing yourself as the best teacher, artist, manager, coach, or parent
that you aspire to becomeand start acting the part.
We all have a range of career choices and opportunities, but we expand
this range and quality of our choices when we practice excellence.
Adversely, we blackball ourselves from future opportunities when
we do mediocre work. Therefore, attempt to make every opportunity
one of importance, because every opportunity counts.
What is considered excellent today will become the minimum cost of
admission tomorrow. Youre only as good as your last performance. The
bar is constantly being raised, and if you dont produce excellent results
consistently, someone else will.
There is absolutely no grace period for mediocrity, and you must
have a zero tolerance policy for it. People expect the best and if they
cant get it from you, theyll find it elsewhere.

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The reality of life is that most people are not hard acts to follow, and thats
exactly why a commitment to excellence is the ultimate competitive
advantage.
Excellence is a guilty pleasure, as its respected, admired, and serves
as the triumphant accomplishment of those unwilling to accept
anything less than your absolute best.
Excellence is achieved via qualitative, not quantitative, shifts in
developing skills.
So by participating in the Circle of Excellence you have chosen to
become part of a qualitatively different world, where excellence
is expected and practiced by each person within the circle.
The guiding principle that
should drive your every
decision is the law of focus.
Everything you think, say, and
do is either taking you closer
to or further away from it;
therefore, it must be your key
decision-making criteria.

Gary Ryan Blair

SEVEN GUIDING PRINCIPLES

The following are the seven guiding principles of the 100 Day
Challenge. They serve as the building blocks in starting and sustaining
the construction of your ideal future.
I.

You must always live a virtuous life. It is not enough to just

live; you must live with nobility and honor.

II. You must always act to inspire, promote, and celebrate

excellence in yourself and in others.
III. You must always choose your actions based on good
reasons and good reasoning, not of fear, self-interest,
or other short-term considerations that compromise longterm opportunities.
IV. You must always seek out the truth and live with it, even if
that truth is unpopular or uncomfortable.
V. You must always rely on principles which stand the test
of time and changes of circumstances. The conclusions
you draw from them must be ones you which you can be
constantly faithful.

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VI. You must always do the right thing and never do wrong
willingly, even when others have wronged you.
VII. You must always keep your promises and honor your
commitments, provided that they are just.
By mastering one principle, one day at a time, you will build a stairway
to higher and higher attainment. Your stairway will be strong because
you have concentrated on one thing at a time.
100 DAY CHALLENGE
Although the definition
of success varies for each
individual, the fundamentals
for achieving a goal are always
the same. It is a process that
begins with decisiveness,
proceeds to focus, advances
to action, then carries on with
persistence and follow-through
before ending in victory.

Gary Ryan Blair

NOW that you know why a commitment to excellence is so important

in the 100 Day Challenge, lets gets started by creating a goal-setting
plan that will help you to make monumental performance gains.
The 100 Day Challenge is a practical, results-focused program that
brings together the success secrets of high performers from all
walks of life.
You will have access to a collective mastermind, one that I have spent
my life developing.
Each day Ill present you with a series of challenges and lessons that
youll be able to leverage. Ill share with you the knowledge, attitudes,
skills, and habits that you need in order to realize your vision, grow
your confidence, focus on your core strengths, and to create and
communicate increasing value in a fast-changing world.
Your active and relentless participation along with your willingness to
constantly raise the bar, will lead you to constantly higher goals through
content rich lessons, mp3s, and an online community.
You will also have access to other members of the 100 Day Challenge
who will be committed to helping you reach your zenith of achievement.
You will also have the opportunity to share your knowledge, skills,
and talents with others to help them reach their goals - thereby
continuing the Circle of Excellence.

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LETS GO!
The first step to igniting the 100 Day Challenge begins with the
completion of your very own Massive Action Plan.
What is a Massive Action Plan?
A Massive Action Plan is based on the law of cause and effect which
states that for every effect in your life, there is a cause, or series
of specific, measurable, definable, identifiable causes.

There will never be a day

that will not require dedication,
discipline, good judgment,
energy, and the feeling that
you can improve. Each day
offers an opportunity for
improvement. Each moment
an advance or retreat in the
pursuit of your goals.

Gary Ryan Blair

This law says that if there is anything you want in life, an effect that
you desire, you can find someone else that has achieved the same result
or effect, and that by doing the same things that they have done over
and over you can eventually enjoy the same results and rewards.
There are four identifiable relationships between cause and effect, and
throughout the 100-Day Finish Strong Challenge, we will focus on and
leverage the fourth relationship to ensure maximum results.
1. No Cause = No Effect
2. Wrong Cause = Wrong Effect
3. Right Cause = Right Effect
4. Massive Cause = Massive Effect
Success, however you define it, is not an accident. It is not a result
of good luck versus bad luck.
Even if you have not taken the time to clearly identify how you
got from where you were to where you are today, there have been a
series of specific steps that you have taken that have brought you to
where you are at this minute.
And the fact is they could have brought you to no other place.
You are where you are, and what you are because of yourself. It has
been your choices and your decisions over the months and years that
have inevitably determined the condition of your life at this moment.

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The most wonderful part is that at any time you can start making
different choices and different decisions, taking different steps
and you will inevitably arrive at a different place than where you are
today. And, that is precisely why this challenge has been created.
Our world is filled with people with every conceivable type of handicap
and liability but who have gone on to build wonderful lives for
themselves.

Sweat the small stuff as

character is revealed in the
smallest actions. You commit
character assassination every
time you choose to violate
what you know is right.
Some indiscretions shout .
others whisper, but high
standards leave no room for
little indiscretions.

Gary Ryan Blair

Often people around them have ascribed their good fortune to

luck. But if you talk to these people and you trace their stories from
where they began to where they are now, you will find that luck had
nothing to do with their success, and it has nothing to do with yours.
The law of cause and effect cuts in both directions. It also says that if
there is an effect in your life, such as lack of money, problems in your
relationships, an unsatisfying job or career, or any other difficulty, you
can trace that effect back to the things that you have done to cause it
and that by removing the causes you can begin to remove the effects,
sometimes as quickly as overnight.
In its simplest terms, successful, happy, healthy, prosperous people
are those that have discovered the laws that govern our lives and have
designed their lives so that they are in harmony with those laws.
As a result, they experience far more joy and satisfaction,
and accomplish far more in a few years then the average person does
in a lifetime.
Perhaps the most important corollary to the law of cause and effect
is this thoughts are causes and conditions are effects.
Your mind is the most powerful force in your universe, and you become
what you think about most of the time. You are where you are and what
you are because of your habitual ways of thinking.
Your thoughts are creative, and they ultimately create your reality. So
if you change your thinking, you will change your life.

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The law of cause and effect is a timeless truth, its a universal

principle that applies to each one of us. Your success in the 100 Day
Challenge will come from organizing your life in conformance with this
timeless principle.
When you understand the power that comes from the linkage between
Massive Cause = Massive Effect, you will achieve a level of success and
freedom that is far beyond anything you can currently imagine.
Usually there is a conclusion at the end of a message. But the 100 Day
Challenge is committed to continuous improvement. So learning about
the principles and structure of building a Massive Action Plan, and
about the commitment to Inspire, Promote, and Celebrate excellence is
the beginning of your journey to ever-increasing success.
By joining the 100 Day Challenge, you have chosen your path wisely,
and you have already started your great adventure.
The litmus test of commitment
is a clearly understood deadline.
If you are unable or unwilling
to establish a deadline for your
goal, you probably need to
examine your commitment.

By understanding the Circle of Excellence concept; by identifying

the Alpha and Omega of each goal; by understanding how the
omega is not the end alone, but also the beginning of a new goal
building toward greater excellence; and by adhering to the Seven
Guiding Principles, you will lead a life of excellence.

Gary Ryan Blair

Never relax the rules of excellence, because when you compromise

quality, when you make an exception, you immediately suffer physical
and emotional detachment from your goals.
Throughout the 100 Day Challenge, you must have the belief that
the efficiencies of your business and life are infinite, that everything can
be improved upon, that every project can be completed in an excellent
fashion.
It gives me great personal pleasure to welcome you to the 100 Day
Challenge, a community of people who are committed to living a life of
excellence and displaying exceptionably high standards.
Everything Counts!
Gary Ryan Blair

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Building Your Massive Action Plan

A well-defined set of goals and detailed action plans supported by daily
activity towards those goals is your meal ticket to success.
You significantly increase the odds of success in achieving your goals if
you know who you are, what you want, where you are going, how you
will get there, and what you will do once you arrive.
Effective planning ensures a greater sense of security in yourself and
the actions necessary for success. Therefore, follow each step to build
your own Massive Action Plan.
Step 1: Identify Your Top Five Goals
Set goals that are specific, measurable and deadline driven. This process
will be reinforced each day of the challenge.

Your biggest concern is not

your skill, ability, or intelligenceits your commitment. Unless
you are committed, there will
be a sense of negligence to
everything you do.

Gary Ryan Blair

Step 2: Complete a 1 - 3 - 5 Planning Form

For EACH goal, mix one clearly defined goal with three solid reasons why
you want to achieve it. Then toss in five specific actions you will take
along with target dates for completion and youll have a tasty little plan.
Step 3: Complete the Contract With Myself
Throughout the challenge you will be making daily commitments
that must be honored. Sign, date and post this contract in a high
visibility location. This is a symbolic act, but you must remember that a
commitment made, must become a commitment honored as each one
counts in more ways than you can possibly imagine.
Step 4: Keep Score and Monitor Your Performance
Built into the 100 Day Challenge are fourteen checkpoints that are
designed to measure performance and enforce accountability. These
checkpoints will take place every 7 days. The Report Card Performance
Grid will serve as an invaluable resource and it directly supports the
After Action Review in the next step.
Step 5: Complete an After Action Review During Each Checkpoint
The Report Card Performance Grid allows you to quickly identify the
progress being made on your goals. The After Action Review then
allows you to adjust and update your plans as needed. It too will also
be completed every 7 days .

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GOALS
1
2
3
4
5
GoalsGuy Learning Systems, Inc. All Rights Reserved www.goalsguy.com 1-877-GOALSGUY

1-3-5 GOAL!

Directions: Mix one clearly defined goal with three solid reasons why you want to achieve it. Toss in five
specific actions you will take along with target dates for completion and youll have a tasty little plan.

1. Goal Write the goal in specific, measurable and time-bound language.

_______________________________________________________________________________________________________

3. Whys Identify and prioritize three reasons why you want to achieve this goal?

_______________________________________________________________________________________________________

_______________________________________________________________________________________________________

_______________________________________________________________________________________________________

5. Actions List five specific actions and target dates to achieve this goal.
ACTION

TARGET DATE

___________________________________________________________________________

_____________________

___________________________________________________________________________

_____________________

___________________________________________________________________________

_____________________

___________________________________________________________________________

_____________________

___________________________________________________________________________

_____________________

"A goal is created three times. First, as a mental picture of something you
want to be, have, or do. Second, when written down to add clarity and
dimension. And third, when you take action towards its achievement."
-Gary Ryan Blair

GoalsGuy Learning Systems, Inc. All Rights Reserved www.goalsguy.com 1-877-GOALSGUY

Contract With Myself

I hereby commit to achieving this goal.
I will plan thoroughly, act boldly, and be
accountable for my actions. I will focus
on results and reinforce the values of
discipline, character, and perseverance
until success is achieved. I will make sure
that everything I think, say and do counts.
I will begin today to achieve this goal!

Date

Signature

If You Make a CommitmentHonor It

If You Make a PromiseKeep It
If You Set a GoalAchieve It
Gary Ryan Blair

The GoalsGuy, LLC All Rights Reserved 1-877-GOALSGUY Visit: GoalsGuy.com and GotGoals.com

Report Card Performance Grid

If life came with a report card, what kind of grades would you be getting?
Directions: Use this form to evaluate () the current performance of any goal(s). When completed
make notes for improvements, adjustments and/or celebrations.
Scoring Key: A = Exceptional, B = Good, C = Average, D = Poor, F = Counter-Productive.

Goal

Notes

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20

Without a goal, someting terrible happens nothing!

Gary Ryan Blair
GoalsGuy Learning Systems, Inc. All Rights Reserved www.goalsguy.com 1-877-GOALSGUY

After Action Review

The AAR is a structured review and discovery process that allows you to uncover and share
important lessons learned in the attainment of a specific goal.
Directions: Identify the goal, determine the specific + or - activities that occurred, isolate why
those activities occurred, and ask how you can enhance or improve upon those activities.

Goal _____________________________________ Date _______

1. Outcome Provide a brief description of current outcome.
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________

2. Strengths Identify what went right and why.

_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________

3. Weaknesses Identify what went wrong and why.

_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________

4. Future Activity What will/should you do differently next time?

_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________
_________________________________________________________________________________________________________

"Those who do not learn how to create history

are condemned to repeat history"
-Gary Ryan Blair

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Gary Ryan Blair

Gary Ryan Blair

Gary is the President of The GoalsGuy, a highly focused training organization

whose mission is to help their clients build and sustain superior performance.
They accomplish this objective by helping their clients to better manage
their time, enforce boundaries and priorities, and stay focused so they can
achieve their goals, grow their business, and be more successful.
Blair is author of the best-selling book, Everything Counts! 52 Remarkable
Ways to Inspire Excellence and Drive Results.
Everything Counts! is the definitive guide
on excellence and serves as a call to greater
awareness of the small details that impact results.
It offers a powerful operating philosophy that will
challenge you to reach higher levels of growth,
productivity, and performance.

Gary Ryan Blair is a visionary and

gifted conceptual thinker. As one
of the top strategic thinkers in the
world he is dedicated to helping
his clients win by creating
focused, goal-directed lives.

Blairs client list is a whos who in the industries

of sports, entertainment, politics and business.
His handbooks, training programs and coaching
services are field-tested and used by more than
80,000 organizations and 4,000,000 employees
worldwide.
Gary believes that the key to quality in every aspect of our lives is doing
little things correctly, all the time, every time, so that each action produces
a quality result.

His library of world-class books,

tapes, and programs areenjoyed
by more than 80,000 companies
and over4 million people
worldwide. In fact more than
60% of the Fortune 500 use
material from The GoalsGuy
to intensify focus, improve
performance, and maintain a
competitive edge.

He shares this belief and his unique strategies with school systems and
companies around the world such as IBM, NASA, General Electric, Federal
Express, Disney and many others.

For Workshops and Retreats:

[email protected] or
877.462.5748

Contact us at:
[email protected] | 877.462.5748 | StartFastFinishStrong.com

Copyright The GoalsGuy

Blair earned his undergraduate degree

from Syracuse University and also has
post graduate work in psychology.
He is married, has three children and
spends his time between homes in
Florida and New York.

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