Evaluation Proposal
Evaluation Proposal
Megan Lee
November 30, 2014
because of the focus on the achievement of program goals and objectives, both
quantitative and qualitative. The key stakeholders in this evaluation are HealthyUNCG
staff, HealthyUNCG advisory board, current participants in Healthy-U, and future
participants in Healthy-U (university employees). To evaluate this program, it must be
assumed that Healthy-U is adhering to the IRB approved standards and that data has
been collected since its conception in 2012, is reliable. Evaluators must keep in mind
that HealthyUNCG is a university funded program with a small budget and only one fulltime employee. The majority of programs are facilitated by two part-time graduate
assistants, who are also responsible for inputting data. With constant budget cuts, it is
imperative that HealthyUNCG prove its utility by providing effective programming for
university employees.
Section 2: Program Description
Healthy-U is a 12-week weight management program developed and facilitated
by HealthyUNCG, UNCGs employee wellness initiative. The aim of this study is to
provide a low cost, weight loss program to UNCG employees and to examine the
effectiveness of individual health coaching on weight loss. This project will include
weekly meetings that alternate between educational presentations in a support group
setting and small group health coaching sessions with a certified Health and Wellness
Coach. All individuals enrolled will participate in the educational sessions and receive
weekly weigh-ins. Participants will have baseline measurements (height, weight, blood
pressure, waist circumference) taken at the first educational session and only weight will
be taken at the subsequent educational sessions. The educational sessions will use
programs and materials that focus on providing basic health and nutritional information
to participants in a supportive environment that where they can share their experiences,
successes and struggles with weight loss with individuals who are experiencing similar
issues. Participants will be randomly selected to either individual or group coaching
sessions, which occur on the odd-numbered weeks. The group coaching sessions will
be led by two trained Health & Wellness coaches in a group format, while the individual
coaching sessions will be one-on-one with a trained Health & Wellness coach selected
from a bank of trained coaches. Healthy-U can be attended by any university employee,
including employee family members who are on the state health plan. Healthy-U
started in 2012 and has yet to be evaluated since its conception.
Below is a logic model for Healthy-U. The inputs/resources highlighted are
employees of HealthyUNCG and campus resources like facilities to hold classes. The
activities of Healthy-U are as follows: weekly educational and coaching sessions,
participant weigh-ins, and activities that help with recruitment for Healthy-U. The
optimal output of these activities would be a 12 week long program that increases
participant knowledge, tools, and skills to control his/her weight. The outcome of
Healthy-U will be an overall improved quality of life through decreased body fat,
increased problem solving skills, and increased participant awareness of HealthyUNCG
as a tool for improved health.
INPUTS/
RESOURCES
-1 full time
employee of
HealthyUNCG
ACTIVITIES
-Alternating weekly
educational presentations
and group/individual
coaching sessions
OUTPUTS
-12 week Healthy-U
program
-2 part-time
graduate
assistants
-Participants have
received knowledge,
tools, and skills to
control their weight
-Bank of trained
health coaches
-Mutual accountability
between participants
-Email
communications
-Provide group/individual
health coaching
-Offices on
campus at
UNCG
-Recruitment activity
Weekly reminder
emails
Page on
HealthyUNCGs
website
Article in Campus
Weekly
-Classes held on
campus at
UNCG
OUTCOMES/
IMPACT
Short-term Outcomes
Increased
understanding of
benefits of
physical exercise
Increased
problem solving
abilities to
overcome
barriers to
physical activity
Decreased blood
pressure
Improved
perceived stress
levels
Increased
participant
awareness of
HealthyUNCG as
a resource and
tool for improved
health
Long-term Outcomes
Increased
endurance level
Lowered Body
Fat
Increased daily
Broad Questions
Is Healthy-U effective in
helping participants lose
weight?
Which coaching method
(individual vs. group)
impacts weight loss more?
Are the educational
programs assembled by
HealthyUNCG staff proven,
effective programs for
weight loss?
Does attendance rate affect
participant weight loss?
Data sources
Weigh in sheets
Pre Survey
Post Survey
Pre Survey
Post Survey
Weigh in sheets
Literature
Folders w/weekly PowerPoints
physical activity
levels
Overall improved
quality of life
Attendance Sheet
Weigh in sheets
Staffing
Evaluator
Statistician
Health Program Specialist
Amount
Budgeted
$4550
$2000
$1000
$1250
Graduate Assistant
$300
1 month
$700
$200
Statistical Software
Food for meetings
$300
$200
Equipment
Computers
Room Reservation
Travel
$2500
$2000
$500
$500
5 Months
5 months
4 months
4 months
Notes
Lead on evaluation
Assessing data
To evaluate educational
sessions for effectiveness in
weight loss
Familiar
with
program;
compile necessary files
Files, Paper, Pens, Printing
Materials
SPSS
3 team led meetings over 2
months
Pre-evaluation meeting
$150
Mid-evaluation meeting
$150
Post-evaluation meeting
$150
Presentation to
Advisory Board
Total Expenses
$50
HealthyUNCG
In reserved
campus
In reserved
campus
In reserved
campus
In reserved
campus
room
on
room
on
room
on
room
on
$8250
Evaluation Activities
Compile all relevant materials (weigh in sheets,
Power Point presentations, attendance sheets,
instructor guidelines, pre and post surveys) into
central location and give to Evaluating Staff.
Jan.
Feb.
March
April
Staff: Statistician
May
lifestyle.
Staff: Statistician, Health Program Specialist