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Business Communication TOC

This document outlines the units and chapters in a reference booklet for a business communication course. The course covers key topics in both written and oral communication skills that are important for business. It addresses the role and importance of communication in the workplace, different communication processes and mediums, best practices for written correspondence and reports, oral presentation skills, listening skills, and using technology tools to support communication tasks. The document provides an overview of the content that will be covered in the course, focusing on developing students' abilities to effectively communicate in professional settings.

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Tripti Singh
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42 views4 pages

Business Communication TOC

This document outlines the units and chapters in a reference booklet for a business communication course. The course covers key topics in both written and oral communication skills that are important for business. It addresses the role and importance of communication in the workplace, different communication processes and mediums, best practices for written correspondence and reports, oral presentation skills, listening skills, and using technology tools to support communication tasks. The document provides an overview of the content that will be covered in the course, focusing on developing students' abilities to effectively communicate in professional settings.

Uploaded by

Tripti Singh
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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MASTERS OF BUSINESS ADMINISTRATION

MBM 108
BUSINESS COMMUNICATION
REFERENCE BOOKLET

UNIT I: COMMUNICATION SKILL - ROLE OF COMMUNICATION IN


WORKPLACE ............................................................................................................1
1. IMPORTANCE OF COMMUNICATION IN TODAYS WORLD AND PURPOSE OF BUSINESS
COMMUNICATION .......................................................................................................5
2. BUSINESS COMMUNICATION PROCESS, TYPES OF COMMUNICATION, NON-VERBAL
COMMUNICATION AND ITS USES ................................................................................15
3. VARIOUS MODES OF COMMUNICATION AND SELECTION OF THE RIGHT MEDIUM FOR THE
RIGHT PURPOSE ......................................................................................................27
UNIT II: COMMUNICATION SKILLS - WRITTEN ....................................................35
4. THE MECHANICS OF WRITING BUSINESS LETTERS, MESSAGES AND REPORTS ..........39
5. USE OF TECHNOLOGY EMAIL

AND INSTANT MESSAGING .......................................61

6. APPLICATIONS AT W ORKPLACE: BUSINESS CORRESPONDENCE ...............................73


UNIT 3: COMMUNICATIONS - ORAL/SPEAKING ..................................................95
7. FACE TO FACE COMMUNICATION, CONDUCTING AND PARTICIPATING IN MEETINGS,
PUBLIC SPEAKING - PRESENTATION SKILLS................................................................99
8. TRANSACTIONAL ANALYSIS IN COMMUNICATION AND INTERVIEWS TECHNIQUES FOR
SUCCESS ..............................................................................................................121
9. USES OF TELEPHONE, CELL PHONES, VOICE MAIL AND COLLABORATIVE TOOLS FOR
VIRTUAL MEETINGS................................................................................................137
UNIT 4: COMMUNICATION - LISTENING .............................................................145
10. THE IMPORTANCE OF LISTENING AND ITS SIGNIFICANCE AT THE W ORKPLACE ........149
11. TYPES OF LISTENING AND TECHNIQUES FOR EFFECTIVE LISTENING 155
12. BARRIERS TO LISTENING AND STRATEGIES FOR EFFECTIVE LISTENING .................161
UNIT 5: TECHNOLOGY ENABLED COMMUNICATION .......................................167
13. USING TECHNOLOGIES IN COMMUNICATION TASKS - COMPUTER TOOLS FOR
CONSTRUCTING MESSAGES....................................................................................171
14. SOFTWARE TOOLS FOR W RITING, PRESENTING AND TRANSMITTING MESSAGES ...179
15. THE USE OF ICT SURVEY TOOLS AND ANALYSIS USING EXCEL SHEETS AND
GRAPHICS .............................................................................................................189

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