Scribd
Upload
402 views3 pages

Rural Management - Case Study-2

The document discusses various government programs aimed at addressing issues faced by rural communities in India such as drought, desertification, unemployment, and increasing agricultural productivity. It describes the Drought Prone Areas Programme (DPAP) and Desert Development Programme (DDP) which were launched in the 1970s to tackle problems faced by drought-affected and desert areas. It also discusses the importance of Panchayati Raj institutions for rural development and empowering local communities. Further, it outlines various agricultural credit programs and the role of banks in increasing rural incomes. The Employment Guarantee Scheme in Maharashtra is also summarized as providing employment opportunities to address rural unemployment and under-employment issues.

Uploaded by

Himang Pathak
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
402 views3 pages

Rural Management - Case Study-2

The document discusses various government programs aimed at addressing issues faced by rural communities in India such as drought, desertification, unemployment, and increasing agricultural productivity. It describes the Drought Prone Areas Programme (DPAP) and Desert Development Programme (DDP) which were launched in the 1970s to tackle problems faced by drought-affected and desert areas. It also discusses the importance of Panchayati Raj institutions for rural development and empowering local communities. Further, it outlines various agricultural credit programs and the role of banks in increasing rural incomes. The Employment Guarantee Scheme in Maharashtra is also summarized as providing employment opportunities to address rural unemployment and under-employment issues.

Uploaded by

Himang Pathak
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
You are on page 1/ 3

AEREN FOUNDATIONS

Maharashtra Govt. Reg. No.: F-11724

AN ISO 9001 : 2008 CERTIFIED INTERNATIONAL B-SCHOOL

SUBJECT : RURAL MARKETING MANAGEMENT


COURSE :

Total Marks :

CASE STUDY : 1
Drought & Desert have always been features of life in some pockets of India.
Uncertainty regarding the availability of water makes many susceptible to drought &
desertification.
Drought Prone Areas Programme (DPAP) is one of the area development programmes
launched by the Government in 1973-74 to tackle the special problems faced by those
fragile areas which are constantly affected by severe drought conditions.
Desert Development Programme (DDP) launched in 1977-78 aim at checking the
further desertification of the desert areas and raising the productivity of the local
resources to achieve higher income and employment levels for the local inhabitants.

Question :
1) Define the term Drought?
2) Define the term Rainwater Harvesting?
3) Explain the objectives of Desert Development Programme (DDP)?
4) Explain the objectives of Drought Prone Areas Programme (DPAP)?

CASE STUDY : 2
Panchayats have been the backbone of the Indian villages since the beginning of
recorded history. Gandhiji the father of the nation, in 1946 had aptly remarked that the
Indian Independence must begin at the bottom and every village ought to be a Republic
or Panchayat having powers. Gandhijis dream has been translated into reality with the
introduction of the three-tier Panchayati Raj System to enlist peoples participation in
rural reconstruction. In the 21st Century village Panchayati Raj System in India will be
in the forefront of rural development. Towards this end panchayats are to be given
more powers, finance and training.
Panchayats will strive for pro-poor sustainable economic growth, social development,
and facilitate good governance as well as sound macro economic management.

Question :
1) Define the objectives of Panchayati Raj?
2) Explain the philosophy of Panchayati Raj?
3) Explain the advantages of Panchayati Raj in all terms political and socio-culturally?
4) Explain the disadvantages of Panchayati Raj mainly Developmental &
Administratively terms?

CASE STUDY : 3
Agricultural projects focusing on production are a key to reducing poverty.
Credit is a crucial input for increasing agricultural production and productivity. A multi
agency network consisting of Commercial Banks (CBS), Regional Rural Banks
(RRBS), and to the farming community has been set up. In terms of network, coverage
and outreach, the co-operatives account for 46 per cent share in rural credit flow for
agriculture, 31 percent in rural deposits and the small farmers constitute 42 percent of
their total membership.
There has been a major change in the banks lending pattern and policies to agriculture in
the post nationalization period for the purpose of raising the productivity of the rural
poor and productivity in agriculture.

Question :
1) Explain the term short term advances?
2) Define Conversion of a crop loan into a term loan?
3) Explain the term long term loans?
4) What are the problems faced by the banks to deploy funds for agriculture?

CASE STUDY : 4
The Employment Guarantee Scheme operated in Maharashtra is significant instrument
of planned rural development.
While the population is increasing at a very rapid rate, food production is lagging
behind our requirements. The problem of rural unemployment and under-employment
which is a chronic characteristic of our economy needs to be immediately tackled as it is
causing an adverse effect on agricultural production. The Employment Guarantee
Scheme, therefore has assumed vital importance not only for the state of Maharashtra
but for a country as a whole. Considering the grave danger that rural unemployment
poses to the national economy.

Question :
1) Explain the concept Employment Guarantee Scheme?
2) What are the aims and objectives of the Scheme?
3) Explain the salient features of the Scheme?
4) Explain the gains from Employment Guarantee Scheme?

You might also like