Postworkshop
Postworkshop
Williams
March 2013
Ethical Analysis
Explain how you would go about deciding how to respond to the following ethical challenge.
The director should apply Davis seven-step guide and the GISCI Code of Ethics and Rules of Conduct
when considering his response.
After stating the problem, reviewing the facts, and identifying relevant factors, the director develops a list
of options. After reviewing the options and testing them, the director feels that the current RFP as it
stands violates several of the GISCI Rules of Conduct, including Section I, Number 1, which states GIS
products and services should benefit society, and enhance the well-being of individuals and groups, within
the constraints of existing law. Some applications of GIS products and services may harm individuals
(directly or indirectly) while advancing government policies that some citizens regard as morally
questionable... Although the rule further states that GIS professionals' participation in such applications
is a matter of individual conscience, the director considers additional tests that affirm the complications
of accepting the RFP in its current format. For example, the Harm test (angering a community, inviting
legal repercussions, damage the reputation of the university), the Publicity test (negative publicity which
contributes to reputation problems for the university), the Reversibility test (the director is now aware of
how the Muslim community feels about this project), and of course the Professional test (multiple GISCI
rules that the RFP seems to violate).
With this in mind, the director should request a new and modified RFP that is structured in a way to
effectively counter the accusation that this is essentially 'racial profiling. Perhaps usng as much data as
possible from existing sources (such as census datasets) will help eliminate the appearance that this
project is being carried out in order to target a specific group.
The director can also request aid from the universitys legal counsel or ethics committee, as well as
consulting the GISCI ethics officer on the matter.
who may questions the ethics involved. The key is to whether or not the reason is logical and defensible.
If it truly is, then this option would likely pass the Publicity test (would I want my choice of this option
published in the newspaper?), Defensibility test (could I defend choice of option before Congressional
committee or committee of peers?), and Colleague test (what do my colleagues say when I describe my
problem and suggest this option as my solution?).
In scenarios 2 and 3 above, in which the supervisor gives an unacceptable reason or no reason for the
datas removal and continues to hold to the stance after further discussion, the analyst is in a difficult
position. If she proceeds as instructed, the action fails most of the tests as it is not publicly acceptable
nor defensible, and would likely be called into question by colleagues and ethics committees. The analyst
can consider approaching a higher-ranking supervisor (or ethics committee or legal counsel, if one exists)
with the matter. The analyst could also consult with the natural gas company that hired her firm for the
project. This meeting would allow her to voice her concerns and determine whether or not the company
asked the supervisor to see to the datas removal. The analyst could encourage the company to promote
an eco-friendly image by including the data, thereby enhancing their reputation among the public and
potential stakeholders.
In any of the first three scenarios, the analyst could also opt to include the data against her supervisors
orders and be willing to accept any consequences that might result, which may include being fired from
her job, or could ask that this particular project be given to someone else within the company. This is less
than ideal, however, as the ethical questions still remain and the analyst has only managed to distance
herself from the issue personally.
Choosing to include the data anyway is an action that would pass the ethical tests but certainly causes
personal difficulties for the analyst in regards to her employment and relationship with her supervisor.
In scenario 4, the conflict is concluded and there is no longer an issue. The matter may have been simply
an issue of miscommunication and a willingness to approach the affected parties with facts and clearheaded, respectful dialogue may have been all that was necessary to resolve the matter.
When reviewing the GIS Certification Institutes Rules of Conduct for Certified GIS Professionals, one that
seems particularly relevant to this case is found in Section I, Number 12: We, speaking in our
professional capacity, shall not knowingly make false statements of material fact, nor shall we omit
material facts (GIS Certification Institute, 2008). This makes it fairly clear that omitting the migration
routes is an unethical action and should be avoided.
Furthermore, Section II, Number 6 states that We shall not counsel nor assist a client or employer in
conduct that we know, or reasonably should know, is fraudulent, illegal, or unethical. If a client or
employer does suggest or disclose such conduct, we shall advise the client or employer of the aspects of
the proposal that are fraudulent, illegal, or unethical (ibid)
The analyst could suggest that the environmental consulting company emphasize ethics training and
adherence to Rules of Conduct such as those presented by the GISCI, perhaps even using staff meetings
to facilitate familiarity with the rules. If the company does not currently have an ethics officer or
committee, the analyst could encourage that one be formed in order to provide future guidance and
support.
References
DiBiase, D, C. Goranson, F. Harvey, and D. Wright (2009). The GIS Professional Ethics Project: Practical
Ethics Education for GIS Pros. Proceedings of the 24th International Cartography Conference. Santiago,
Chile, 15-21 November. Accessed March 2013 at https://cms.psu.edu/section/content/Default.asp?
WCI=pgDisplay&WCU=CRSCNT&ENTRY_ID=1621158054F549DCAF011865DC4AD6AB
GIS Certification Institute (2008). Rules of Conduct for Certified GIS Professionals (GISPs). Accessed
March 2013 at http://www.gisci.org/Ethics_and_Conduct/rules_of_conduct.aspx