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Expectation of An Indian Consumer From Company Owned / Company Branded Stores

The document summarizes the results of a survey on Indian consumer expectations of company-owned retail stores. Most consumers visit stores 0-5 times per year and prefer calling customer care to solve problems. 60% think local stores will help them to some extent, while 30% feel it matters a lot. 70% will leave a service provider if facing service issues, and customers rate stores based on product price and customer service.

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Sumedh Kakde
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41 views6 pages

Expectation of An Indian Consumer From Company Owned / Company Branded Stores

The document summarizes the results of a survey on Indian consumer expectations of company-owned retail stores. Most consumers visit stores 0-5 times per year and prefer calling customer care to solve problems. 60% think local stores will help them to some extent, while 30% feel it matters a lot. 70% will leave a service provider if facing service issues, and customers rate stores based on product price and customer service.

Uploaded by

Sumedh Kakde
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Soch

Expectation of an Indian consumer


from company owned / company
branded stores
Harshal Bambole

2014PGP076

Rafique Mohammad 2014PGP205


Sumedh Kakde

2014PGP151

Consumer Behaviour
96% of unhappy customers dont complain,
however 91% of those will simply leave and
never come back Financial Training services
A dissatisfied customer will tell between 9-15
people about their experience. Around 13% of
dissatisfied customers tell more than 20 people.
White House Office of Consumer Affairs.
55% of customers would pay extra to guarantee
a better service Defaqto research.

Survey Result
Most of the consumers visit retail store 0 to 5 times in a year.
Maximum consumers (99.99%) prefer calling customer care
for problem solving.
60% of the people think the retail store in their area will hep
them to some extent.
30% of them think it matters a lot to them.
70% of people eaves their service provider if they re facing
any service related issue.
Customer rate operator on price of product and service
provided to customer.

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