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    Publication Plan

    Uploaded by

    SophieMolyneux
    This document provides a publication plan for a new jazz magazine titled "Smooth Jazz". The magazine will target a younger audience than other jazz magazines. It will include articles from both established and up-and-coming jazz artists. The style of the magazine will be simple with informal language, a busy front cover with a long shot image and bold title. Regular content will include reviews, albums, audio files, event listings, and features on various jazz artists, festivals, and albums. The house style specifies fonts and sizes for masthead, headlines, body text. The color scheme will be black, gold, and purple to stand out.

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    © All Rights Reserved
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    Publication Plan

    Uploaded by

    SophieMolyneux
    57 views2 pages
    This document provides a publication plan for a new jazz magazine titled "Smooth Jazz". The magazine will target a younger audience than other jazz magazines. It will include articles from both established and up-and-coming jazz artists. The style of the magazine will be simple with informal language, a busy front cover with a long shot image and bold title. Regular content will include reviews, albums, audio files, event listings, and features on various jazz artists, festivals, and albums. The house style specifies fonts and sizes for masthead, headlines, body text. The color scheme will be black, gold, and purple to stand out.

    Original Description:

    My Publication Plan for Music magazine.

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    This document provides a publication plan for a new jazz magazine titled "Smooth Jazz". The magazine will target a younger audience than other jazz magazines. It will include articles from both established and up-and-coming jazz artists. The style of the magazine will be simple with informal language, a busy front cover with a long shot image and bold title. Regular content will include reviews, albums, audio files, event listings, and features on various jazz artists, festivals, and albums. The house style specifies fonts and sizes for masthead, headlines, body text. The color scheme will be black, gold, and purple to stand out.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    57 views2 pages

    Publication Plan

    Uploaded by

    SophieMolyneux
    This document provides a publication plan for a new jazz magazine titled "Smooth Jazz". The magazine will target a younger audience than other jazz magazines. It will include articles from both established and up-and-coming jazz artists. The style of the magazine will be simple with informal language, a busy front cover with a long shot image and bold title. Regular content will include reviews, albums, audio files, event listings, and features on various jazz artists, festivals, and albums. The house style specifies fonts and sizes for masthead, headlines, body text. The color scheme will be black, gold, and purple to stand out.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Publication Plan

    Title: Smooth Jazz


    Positioning Statement: The monthly Bible of Jazz
    Price: 2.89p
    Distribution: Supermarkets, Newsagents, Music Shops, Online, Subscriptions
    Rationale: This new Jazz magazine will aim to invite a younger target audience such as teenagers, I
    will aim the target audience to be younger as every other Jazz magazine has an older and more
    mature target audience. Using a young target audience will give the magazine a more unique edge. I
    will include articles from world wise Jazz artists and also include up and coming, new Jazz artists.
    Style: The style of this new music magazine will be simple, the language will use will be informal to
    suit my younger target audience. My front cover will be busy with text and the image on the front
    will be a long shot of one person. The title will be bold and outstanding to attract attention.
    Regular Content:
    - Reviews
    - Albums
    - Audio File Of the Week
    - Gigs
    - Breakouts
    - Editors Letter
    - Posters
    - Upcoming events
    - Competitions
    - Instrument Reviews
    Feature Articles: 8
    - London Jazz Festival
    - Tribute to the best Jazz Singer of all time Bringing Frank Sinatra back.
    - Jazz From the Beginning - Hall Of Fame
    - Male Vocalist of the Year
    - Mark Turners Album review Turners Back
    - Billy Ponzio: A Swing Jazz Trio Single of the year
    - Gregory Porter duets with Julie London
    - Bud Powell The Agony and the Ecstasy
    - Saxophonist and composer Trish Clowes is set to release her most ambitious work to date, with
    her third album Pocket Compass
    - Manu Katche - Live and Unleashed
    - Buck Clayton Discography; Highway 61: Crossroads On The Blues Highway
    - Tony Williams: Two Decades of Drum Innovation
    - Michael Wollny Trio The Unknown
    - Plus Trio Riot, Tommy Smith, Louise Redding, Natalie Williams
    - Blue Note Back to Vinyl, Celebrating 75th Anniversary
    - Venus Warriors Rise Up
    - Respects to Acid Jazz Guitar Star Ronny Jordan
    - Scottish National Jazz Orchestra - American Adventure
    - Christian McBride Jazz is my Life
    House Style
    -Masthead: Brush Script MT/ Bauhaus 93, 50
    -Coverlines: 20 Dotom
    -Headline: 15 Corbel
    -Standfirst: 18
    -Captions: 8 Gadugi

    -Main body text: 8


    Colour Scheme: Black/Gold/Purple
    I want the colour scheme to be set, meaning I only want to use these three colours and maybe white
    if I was to put an incentive to make it stand out. I have chosen black, gold and purple because gold
    will stand out on the black background and the purple will make it more eye-catching and
    interesting. To create the effect of gold I will use a deep yellow.

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