Zachary Berman Resume Baltimore Arena

ZACHARY BERMAN
EDUCATION
University of Maryland, College Park Expected Graduation December 2014
B.A. Communication, Public Relations Track Major GPA, 3.67; Cumulative GPA, 3.37
Maryland In London - Study Abroad Spring 2013, London, England
ENTERTAINMENT EXPERIENCE
8 Leicester Court, Owings Mills, MD 21117
410-802-9400|[email protected]
ADDITIONAL EXPERIENCE
Clear Channel Communications | HOT 99.5, WASH-FM & WMZQ | Promotions Intern Aug 2013 - Dec 2013 | Rockville, MD
Oversaw on-site implementation for WMZQ Fest and iHeart Radios Jingle Ball and assisted organizing agenda for promotional events
Mediated listener relations; managed radio contests; supervised concerts, community events and in-studio performances
Distributed promotional items, fyers and concert tickets to target audience members during station events
Drafted concert proposal allocating tickets for on-air contesting time slots and facilitated communication within industry
Wrote copy for on-air announcing; analyzed current events to include in online galleries and composed tweets for 8,558 followers
CBS Baltimore | WJZ-TV | Newsroom Intern June 2013 - Aug 2013 | Baltimore, MD
Received and fltered viewer tips, admitted newsworthy media releases into database and booked interviews for newscasts
Updated digital public affairs calendar to promote local events and WJZ-sponsored programs
Wrote 9 publishable stories for broadcast, produced personal news show and contributed content to be stacked in producer time blocks
Edited/published more than 25 stories to CBSBaltimore.com, designed photo galleries and cut video news footage for online viewers
SKILLS & HONORS
Skills: AP Style, Vocus, Wordpress, InDesign, Photoshop, iMovie, iNews, Facebook, Twitter, HootSuite, Pinterest, Microsoft Offce Suite
Honors: Phi Sigma Pi National Honors Fraternity, Primannum Honor Society, National Society of Collegiate Scholars
MEDIA EXPERIENCE
Profles, Inc. | Public Relations, Marketing & Special Events Intern May 2014 - Aug 2014 | Baltimore, MD
Draft/distribute press releases and media advisories that received news coverage; build relevant media list to pitch newsworthy content
Compile lists overviewing details and supplies for events and assist account executives implement itinerary on site
Compose tweets for Baltimore Mayor Stephanie Rawlings-Blakes live Q-and-A session for newly proposed city parking initiative
Track client mentions in local publications and organize comprehensive annual media coverage report for submission
Escort clients during press conferences attended by major media outlets; assist clients during broadcast media opportunities
Allied-THA | Disney, Paramount & Sony Pictures | Film Publicity & Promotions Intern May 2014 - Aug 2014 | Washington, DC
Determine markets and materials for promotional events, pitch proposed plans to host venues and interact directly with publics
Assist publicists book and execute flm screenings; compile reports for studios summarizing press and general public reactions to flms
Track flm coverage and present media clippings to studios; build media lists in new markets to generate flm publicity
Communicate with entertainment press to attend promo screenings and coordinate interviews with flm talent during studio press tours
Manage proper execution of red carpet premiere and press tour for major motion picture release Think Like a Man Too
Apply grassroots marketing strategies to target University of Maryland students for promotional 22 Jump Street event on campus
Logicreative | Marketing & Social Media Intern June 2013 - Aug 2013 | Columbia, MD
Composed and scheduled updates for Facebook, Twitter, LinkedIn and Pinterest to reach virtual audience
Drafted digital press kit to publicize business owners professional speaking achievements and constructed blog posts for website
Maryland Jewish Student Union | Media Relations Chair Sept 2011 - May 2014 | College Park, MD
Drafted and pitched press releases regarding large-scale programs and received coverage from multiple campus media outlets
Created newsletters for more than 1,400 students and monitored social media (1,021 likes) for 3rd largest campus organization
Coordinated and publicized events using collegiate marketing tactics to target uninvolved students and other campus clubs/societies
Maryland Images | Offcial University of Maryland Tour Guide Feb 2012 - May 2014 | College Park, MD
Produced/edited 30-second video and designed newsletter about organization containing articles, infographics and photos
Communicated with prospective families during tours and open houses to boost interest and enrollment for the university
Phi Sigma Pi National Honors Fraternity | PR Committee & Fundraising Chair Dec 2011 - Dec 2012 | College Park, MD
Conceptualized and implemented a variety of PR strategies to increase campus exposure of 7 semester rush events
Organized 8 fundraising events including game day concessions, merchandise sales and restaurant nights to raise $2,440 for the chapter

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