Theories of Profit

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Theories Of Profit

Divya Jain
Introduction
• Classical economists have regarded profit
maximization as the sole objective of the
business in any capitalist economy.

• In practice, firms rarely seek to maximise


profits.
Reasons For Limiting Profit
• Maintaining Business Goodwill
• Wage Consideration
• Avoiding High Taxation & Government’s
Intervention
• Avoiding Risk
• Obstructing Potential Competition
• Goal Of Domination & Leadership in
Market
Reasons For Limiting Profit (contd.)

• Enlightened Self-Interest
• Idealism & Service Motivation
• Liquidity Preferences
Profit
• Profit may mean the compensation
received by a firm for its managerial
function. It is called normal profit which is
a minimum sum essential to induce the
firm to remain in business.

Profit =Profit
Total Revenue
= Total – Total
Revenue – Total Cost Cost
Features of Profit
• It is not a predetermined contractual
payment.
• It is not a fixed remuneration.
• It is a residual surplus.
• It is uncertain.
Gross Profit
• Gross profit is surplus of total money
expenditure incurred by a firm after the
production process.

Gross Profit = Net Profit + Implicit rent + Implicit Wages+ Implicit Interest +
normal profit + depreciation & maintenance charges
+ non-enterprenerial profit
Net Profit
• Net Profit is pure economic profit earned
by entrepreneur for his services &
efficiency.
Net Profit = Gross Profit – (Implicit rent + Implicit Wages+ Implicit Interest +
normal profit + depreciation & maintenance charges
+ non-entrepreneurial profit)

Net Profit = Economic Profit or Pure Business Profit


Hawley’s Risk Theory Of Profit
“The riskier the industry the higher its profit
rate”
Since entrepreneur take the risks of
business, he is entitled to receive profit as
his rewards.
Profit is commensurate with risk.
Criticisms:
• There are no functional relationship
between risk and profit.
• Profit is not based on entrepreneur's
ability to undertake risks, but rather as his
capability of risk avoidance.
• The theory disregards many other factors
attributable to profit and just concentrate
on risks.
Knight’s Theory Of Risk Uncertainty
And Profit
Knight defines pure profit as “the difference
between the returns actually realized by
entrepreneur and competitive rate of
Interest in high class gilt-edged securities”

• Acc. To him, Risks are of two type:


 Insurable risk
 Non insurable risk
Examples of Non-insurable Risks

• Demand Fluctuation
• Trade Cycle
• Technological changes
• Outbreak of war
• Changes in Govt. policies
• Competition
Criticisms:
• Uncertainty-bearing is not sole
determinant of profit.
• It is business ability rather than
atmosphere of uncertainty which a leads
to high reward of profits.
• Theory does not suit to monopoly
business phenomenon.
• The uncertainty element can’t be
quantified to impute profit.
Dynamic Theory of Profit
• Clark defines profit as the difference between
selling price and the cost resulting in the
changes in demand and supply conditions.
Profit is the surplus over cost.
• Changes that causes profit to emerge:
 Increase in population
 Changes in tastes and preferences
 Multiplication of wants
 Capital formation
 Technological advancement
Criticism:
• It gives an artificial dichotomy of ‘profit’
and ‘wages of management’
• All dynamic changes lead to profit, but
only unpredictable changes gives rise to
the profit.
• Clarks theory not stress the element of the
risk involved in the business due to
dynamic changes.
Thank You

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