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Assignment 5

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51 views

Assignment 5

Uploaded by

api-236083344
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Assignment 5.

1
1)the products of the graphic arts, especially commercial design or illustration 2) Paint or bitmap: Bitmap tools are designed to create images by emulating some of the techniques used in traditional painting, airbrushing and drawing. Technical drawing: !echnical drawings are used to describe how to construct things. Illustration: "llustration software is designed to emulate the techniques used in technical illustration. 3-dimensional image design and rendering: often used to create a #irtual three dimensional world. Image capture Image conversion and enhancement Desktop publishing Desktop video Multimedia File compression Vector drawing $) Te ture: !e%ture refers to the #isual loo& or feel of a surface.

color: 'olor affects the attention gi#en to parts of a graphic. balance: !his refers to the relationship of the left and right sides of a graphic contrast: 'ontrast pro#ides a strong attention getting feature, but should normally be used in moderation. "f used well, it can impro#e harmony pattern: pattern is the use of repeated elements pro imit!: nearness in space, time, or relationship. alignment: arrangement in a straight line or in correct relati#e positions. repetition: !his refers to consistency of some feature in the design. (se of a specific font and type si)e, a color, bullets, or a specific graphic item can increase the strength of the design and gi#e it a unified loo&. rh!thm: *hythm is the feeling of mo#ement in a graphic. whitespace: +hitespace is the amount of space in a graphic that is not filled by te%t or images -unit!: !his is the intended effect of e#ery graphic design. All the elements appear as if they belong together. !he graphic has good balance, proportion, and harmony.

"a# A serif is a short line or shape added to end of characters to impro#e the readability of words and sentences. b# ,ans serif is often a good choice for headlines and special emphasis c# ,quare serif is similar to serif, but the serifs are bloc&s. !his form is more difficult to read and should be used sparingly for special purposes. d# ,cript is a type that is similar to handwriting. "t is often used in in#itations, greetings and announcements. $# !ypeface ma&es a significant difference to the effecti#eness of type in a graphic design. "t can appear hea#y or light, in#iting or forbidding- se#eral considerations must be accommodated when choosing an appropriate face. % : bodini normal Bodini italic &odini bold '# . height, y height and whitespace

(# By changing font, type, placement, bold etc...

)# Answered in number $

*# /ayout is the process of placing the graphic elements in a graphic. "t most often refers to document design.

+,# 0ost graphics are composed of te%t 1copy) and images. !he ad#ertising industry has disco#ered that certain basic principles are effecti#e in con#eying a message to the audience. "t seems reasonable to assume that they will be effecti#e in any situation. As with all pre#ious principles, the designer has to use personal 2udgement about when to use them. !hey should be &ept in mind when a strategy is being de#eloped. 0ost of these principles ma&e it easier for the reader to understand the message and to get to that le#el of understanding #ery quic&ly. 'opy #s. "llustration3image. 'opy has priority o#er illustration. !his is a basic rule. A picture may beworth a thousand words, but if the message is simple then states it in simple terms. "f there is te%t o#er an image, it must be clearly readable. "t cannot blend into the image. -ubmitted b!: Cody Ryan

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