Country Profile Presentation
Country Profile Presentation
Country Profile Presentation
Introduction
Major Economic & Political Superpower Highly Developed Nation High Standard of Living Social Market Economy
PEST Analysis
Political Factors: Officially known as Federal Republic of Germany
Economic Factors:
Engineering products are the majority Relatively poor in energy sector Relies on imports 37 firms out of the Fortune 500 Global
Social Factors:
One of the most modernized nations Front- runner in many sectors including music, arts, architecture etc. Family : Important social building block
Technological Factors:
SWOT Analysis
Strengths: Booming Economy Leader in Engineering Technology
Weaknesses :
High Labor Cost & Restrictions Declining Birthrate Over-reliance on Imports Less emphasis on its Military
Opportunities:
Increase in FDI Further Growth in Manufacturing Sector Largest Economy in Europe Open Market Conditions
Threats:
Increasing Debt Concerns over a future crash of the euro Higher Fuel Standards
Representative Examples
World famous automobile manufacturer Division of Damlier AG Products include Cars, Trucks , Buses & Coaches. Production Units all around the world
Worlds Leading Manufacturer of Sports Clothing Largest in Europe Products: Bags, Watches, Shoes etc.
Summary
Still have to address the following factors: Increasing Public Debt
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