DOABoardMay012013min Final
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OaklandCBDsDOABoardMay012013min Final
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OaklandCBDsDowntown Oakland Association Board of Directors Meeting Minutes of Wednesday, May 1, 2013 1:00 P.M.
. 5 Star City Center Conference Center - 500 12th Street Suite 201
Present: Michelle Lane, Sara May, Michael McGuire, Ke Norman, Jesse Nelson, Keira Williams, Anagha Dandekar-Clifford, Martin Ward, David Weltin, Karissa Obeso-Govan, Drew McGowan
Excused Absence: Staff: Steve Snider/District Manager, Andrew Jones/District Services Coordinator, Victoria Decker/Office Manager, Fiona Simms/Administrative Assistant Elizabeth Clark/FAB
General Counsel: Guests:
Kim Bardakian
Discussions held and decisions made by the Board of Directors
SUBJECT Call to order- Michelle Lane, President Public comment and announcements
DISCUSSION Michelle called the meeting to order at 1:07 p.m.
Kim noted that next week is National Travel & Tourism week. Visit Oakland will be adopting the section of Broadway from 8th Street, where the Downtown Oakland district ends, up to the freeway, through the City of Oakland Adopt-A-Spot program. Keira mentioned that she is working with the KONO district to create a directed tour tailored to brokers with vacancies. Chris and Sara mentioned that the CatVidFest on the Great Wall of Oakland will be held on May 11th. Sara noted that the Jack London Improvement District reached the 30% requirement for the petition phase of district formation and will now be moving to the balloting phase. The minutes of March 3, 2013 meeting were presented for review.
ACTION?
Approval of the minutes of March 3rd, 2011
Jesse moved and Sara seconded the motion to approve the minutes of March 3, 2013 as presented.
DOWNTOWN OAKLAND ASSOCIATION
388 19th Street Oakland, California 94612 Phone 510.238.1122 Fax 510.452.4530 [email protected] www.downtownoakland.org
Financial Report
Tori noted that the Oakland City Council approved our Annual Report including the assessment increase. Tori will submit the new assessment data to the treasury in July. She noted that the April disbursement totaled $438,970.31, which was $87,695.51 more than anticipated. Because the December disbursement was low we are currently $71,831.91 ahead of our budgeted income. Tori explained that our total income is $904,257.99, less the reserve of $48,000.00 leaves total cash available of $856,425.99. DISI expenses to date total $25,833.28. Tori explained that DISI expenses to date are low because several DISI projects will not start until later in the year. SOBO expenses to date total $216,424.85 and ORG expenses to date total $74,984.36. Our total cash remaining is $539,001.14 Michelle explained that the ORG committee held a strategic planning meeting which was facilitated by Tomiquia Moss of SPUR. Michelle noted that the focus was to plan years 5-10. The priorities from the meeting were PR and branding, continued services and best practices, clarifying the role of the districts in land use and urban planning, and formalizing the committee framework and purposes. ORG will be meeting again with Tomiquia Staff explained that we are required to send out an RFP for our PR Contract every three years. Andrew outlined the process that DISI went through and noted that the DISI committee has recommended that the districts continue with Gallen.Neilly & Associates. It was noted that Gallen.Neilly has the requisite experience working with CBDs, while some of the other bidders have greater social networking and advertising experience. Kim noted that Gallen.Neilly has very valuable contacts. DISI presented the possibility of creating a hybrid model utilizing multiple companies each with different strengths. The Downtown Oakland ORG committee discussed the hardship reimbursement requests and suggested that the decision to reimburse Youth Radio be tabled. Upon review of the Youth Radio operating budget, it was determined that the reimbursement is not necessary, and staff would like to discuss this with the Executive Director before a final decision is made.
Michael McGuire, Drew McGowan, Anagha DandekarClifford, and Ke Norman abstained from the vote. The motion was approved. Martin moved and Keira seconded the motion to approve the financial report. The motion was approved unanimously.
Review of Organization Committee Strategic Planning meeting with Tomiquia Moss
Selection of public relations contractor
Michelle moved and Keira seconded the motion to select Gallen.Neilly as our Public Relations contractor. The motion was approved unanimously.
Hardship Reimbursement Requests a) Youth Radio b) First Church of Christ, Scientist
David moved and Anagha seconded the motion to allocate $4,651.30 from Reserve to reimburse 90% of the First Church of Christ, Scientists
SOBO Updates a) Security b) Maintenance
The ORG committee also recommended that the First Church of Christ, Scientist be granted a 90% assessment reimbursement. It was noted that both organizations have received reimbursements in the past. Both are non-profit organizations that own their properties. There was discussion of setting a precedent for non-profits and how many non-profits own buildings in the districts. It was noted that the church does not pay property taxes. Andrew discussed the shooting at 13th Street and Broadway and developments in the CCTV program. Michelle discussed with Gallen.Neilly the possible negative reaction to the CCTV program, and noted that the districts have a small part. The systems are purchased and maintained by the property owner, and the districts simply access the information as necessary. A response will be crafted by staff and Gallen.Neilly. Andrew reported that overall the Ambassador program is running well. Radios were distributed to security managers throughout the districts in anticipation of possible May Day protest activities today. The maintenance crew is now maintaining the hanging plants, BART planters, and street level planters. Jesse asked for an update on the situation of plants being stolen. Andrew reported that plants are still disappearing every day, and Trimacs is still ok replacing the plants with no additional charge. DeLauers has agreed to limit their hours to 4:00 a.m. to 11:00 p.m. The property owner stated that once litigation with 7/11 is over, they will begin faade improvements. The City of Oakland is moving forward with the proposed work at Latham Square. The draft newsletter and the proposed graphic identity program were presented to the board. It was noted that the graphic identity program has not yet been adopted by the DISI committee. None 4th Annual Breakfast, June 14th 8:00 a.m. DOA Board Meeting August 7th The meeting was adjourned at 2:17 p.m.
